# How to go ALL IN on your side hustle...

## Метаданные

- **Канал:** Alex Hormozi
- **YouTube:** https://www.youtube.com/watch?v=SYkwtqFoRcM
- **Дата:** 10.05.2023
- **Длительность:** 6:54
- **Просмотры:** 240,771

## Описание

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yta272
The easiest business I can help you start (free trial): https://www.skool.com/hormozi
Business owners: Want to scale faster? We provide in-person advisory for companies doing at least $1M per year: https://www.acquisition.com/workshop-yta272

If you're new to my channel, my name is Alex Hormozi. I'm the founder and managing partner of Acquisition.com. It's a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I'll give you some stuff you can google to verify below.

How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of https://Skool.com, which is a platform for people to build communities online, making a living doing what they love, with people like them.
36 yrs old: I did a $106M book launch selling 3.6M copies of my $100M Money Models book, in 72 hours, breaking the Guinness world record for the fastest selling non-fiction book of all time.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we're all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

DISCLOSURE
Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary.
Copyright © 2025.

## Содержание

### [0:00](https://www.youtube.com/watch?v=SYkwtqFoRcM) Segment 1 (00:00 - 05:00)

in this video I'm going to walk through the three-step process of going from side hustle to main hustle so first things first I'm going to define a side hustle as a main hustle that has not gained enough size to support you financially and this is an important delineation because if you're just trying to make side money then to me that's a distraction from what your real main hustle is which is probably your career if you have a career or you have a job then I'm a big advocate of the reason you should have this job is because you're trying to learn and earn and it should be probably geared more towards learning than earning especially in the first decade once you have some of those learnings if you want to just make your own money then you take the skills you have and you have to make your side hustle really your main hustle and my objective here is the number one first secure your family financially which means live underneath of your means with just the income from your job your side hustle will also hopefully start making some income once I have a certain amount of savings which for me would be like six months of living is what I would feel comfort with before starting my next thing and it's exactly what I had when I started my gym I see 50 grand for my consulting job over two years living far under my means only making 50 000 a year in order to have a safety nut to make the next step I'd say fifty thousand dollars and for me I lived on less than that just do the math on your own the next step is that I need my side hustle to at least match my income from my current role now is there an exception to that if for some reason you're only able to work on your side main hustle four hours a week and you're doing half of your income as you're doing in your 40. then I would look at that rate should be like well in four hours I'm making half of what I'm making 40. if I had the other 36 hours back to add to my four would I be able to match that if you can use logic and say yes then I would say I'd feel comfortable making the jump but if you want to be safe which many people were trying to make this jump which is just so you know the single hardest jump in all of Entrepreneurship is going from the safest thing which is a job to being 100 eating what you kill some people are really easy for it was not easy for me so I want to Stack as many things in my favor to make that at the lowest risk possible that's when I started an online business and I got 20 of my friends to pay me 200 bucks a month each when I started my side hustle I actually started a charity project where I got all my friends to pay me 200 bucks a month to do their Fitness and Nutrition programming from home and I donated all the money they gave me it was about four thousand dollars a month at one point when I decided to transition to my main hustle which is just going to be Fitness I didn't even start my gym yet but it was enough that I could live I just said hey would you guys mind paying me instead of the charity all of them said it was fine and I transformed four thousand dollars a month to charity to four thousand dollars a month of income and that's how I was able to quit my fifty thousand dollar your job for a fifty thousand dollar a year online business and that's what actually gave me my living expenses when I started at my gym while I was reinvesting stuff into hiring more people buying more equipment things like that I couldn't afford in the beginning the phase three there was that I had seen that they had sustained the level of donations for a six-month period and then when I asked them to go to four payment that was my big risk and they said yes and so then I felt confident that I had sustained this level of income from my side hustle for an extended period of time and that ultimate really gave me the confidence to jump into the new thing and to be fair I actually moved locations during that period of time and dramatically cut my overhead so like I was saving really aggressively but when I wasn't sure the money was going to come in my rent was first zero because it was just the gym but before that just when I got to California I just rented a bedroom from a guy that I met at the gym for 400 bucks a month and he wanted me to live there because he wanted to get fit he gave me that discount and that's I mean use what you got right and so I would meal prep every Sunday with him and so he got a little bit of value from that which I got to have a discounted payment and sometimes he'd chip in on groceries for my food like I've maintained my relationship with that guy for a decade now some of those early people who help you out I think it's always worth remembering them and so for my first phase of saving up I saved fifty thousand dollars making fifty thousand dollars a year over two years which means I was living on like a third of what I could possibly live on at that time because I wanted to save up this nut to go all in on the thing I wanted to do now I didn't know how sustainable that was and this is probably something you might not have thought of is that I want to sustain that level of income for six months all right this is like orders of risk you have the savings you've matched your current income you're living below just one income which means you're banking three quarters what you're getting paid probably and then three is that you've shown that it's reliable because if you just the first month you match your income you quit and then the next month you drop back down to zero or one quarter because you're doing gig work or whatever that's gonna be really stressful it's going to affect the work you do it's gonna affect how you sell and honestly it's gonna affect every other aspect of your life and so I would want to see consistency what side hustle do you pick I want the side hustle to be something that I have a high likelihood of success with which is something that I have some sort of experience with one of the easiest things to do is take whatever you're doing in your current role is start doing that as a contractor 1099 Etc do those companies have the most Enterprise Value no but you can make some money and learn some basic skills in business that you would have no other opportunity to learn you'll learn how to hire people you learn how to fire people learn how to have hard conversations learn how to drive initiatives you learn how to Market you learn how to sell to get new business you learn how to contracted invoice you learn how to process payments learn how to set up an LLC there's lots of things that you have to learn just going zero to one now if you

### [5:00](https://www.youtube.com/watch?v=SYkwtqFoRcM&t=300s) Segment 2 (05:00 - 06:00)

have a longer time rise and do that you'll figure those out as you go but I would say that you don't need to be perfect on the first pick you just need to be directionally correct and the first direction is I'm going to be an entrepreneur so if you make the first jump you've already taken the biggest jump in the right direction of what you ultimately want to do it is very very rare that long-term entrepreneurs first business is their last business look at every single person that you look aspire to and look up to in the business world with the exception of Zuck and basis the thing that they started is not the thing that was their biggest thing Andy frisella had some direct response brick and mortar store thing and he was like painting Lanes in parking lots I think Ed my lap was like selling Insurance stuff I was doing personal training online what you start with is not what you're going to end with but it will give you the stepping stones that are necessary to get to the higher leverage opportunity in my opinion one of the bigger mistakes people make is they try and go to the big leagues before they're ready and then they fall flat be willing to do the basics because realistically I'm probably not besos I probably not Zuckerberg and you might not be either and that's okay and so you don't necessarily need to model their path you can model one that decreases the risk because besos had a Wall Street Finance job at a hedge fund he didn't need to worry about money and if he quit he could go right back to the hedge fund and make probably a million dollars a year Zuck was a Harvard grad Dropout whatever he could get a job if it failed at any top tech company immediately and if you don't have those prospects you need to be in my opinion a little bit more respectful of the risk that you're taking on and if you're a kid and you can live at home or you can live with four buddies do that if you can get your living expenses to be so little that you can cover it with part-time work like if you can bounce at a club on the weekends for two days and you get the other five days back I think that's a net win but the biggest part of this is like how much overhead do I have to cover in my life that I'm burning hours on the thing I don't want to do long term to do the thing I do want to do long term massively cut your overhead so that you get as much of your time back to invest in the thing that you want to do most

---
*Источник: https://ekstraktznaniy.ru/video/16481*