# STOP Letting Fear Hold You Back From Achieving Success! | GaryVee Audio Experience w/ Chase Jarvis ## Метаданные - **Канал:** Gary Vaynerchuk - **YouTube:** https://www.youtube.com/watch?v=EhBg0uDip6M - **Дата:** 10.10.2024 - **Длительность:** 26:27 - **Просмотры:** 14,831 ## Описание Today's video is a conversation with @ChaseJarvis, award-winning artist, entrepreneur, best-selling author, and one of the most influential photographers of the past twenty years, on his new book "Never Play It Safe". We talk about about living to make your parents proud and why that might lead to resentment and regrets, and how society has taught us how to lose the confidence we had as children. Hope you enjoy! Learn more about Chase's book here: https://a.co/d/a1jXxBG #podcast #entrepreneur #businessadvice #business #regret #fear Did you miss my conversation with Indeed's CMO Jessica Jensen? Check it out here:https://garyvee.com/indeed 00:00 — Don't do it to make your parents happy 00:56 — Being crippled by fear 2:59 — Never play it safe 6:30 — We're conditioned to lose our confidence 15:57 — It's never too late 21:15 — Don't believe them if they say you're going to lose Learn more about Chase Jarvis: https://instagram.com/chasejarvis https://linkedin.com/in/chasejarvis https://chasejarvis.com/never-play-it-safe/ Check out my new book - Meet Me In The Middle https://garyvee.com/VFB — Thanks for watching! Join My Discord!: http://www.garyvee.com/discord Check out another series on my channel: Gary Vaynerchuk Keynote Speeches: http://www.garyvee.com/keynotespeeches Gary Vaynerchuk's thoughts on NFTs, Web3, cryptocurrencies and more: http://www.garyvee.com/web3nfts Life, Business, and Career Advice l Gary Vaynerchuk Original Films: http://www.garyvee.com/gvoriginals How to Make Money at Garage Sales l TrashTalk: http://www.garyvee.com/trashtalks Inside the Life of a $300M+ Company's CEO l DailyVee: http://www.garyvee.com/dailyvees — Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what's next in culture, business, and the internet. Known as "GaryVee," he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary's approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber. This year, Gary unveiled his seventh book, "Day Trading Attention" where he provides fresh insights into navigating the modern social media landscape. Gary's expertise guides readers on harnessing underpriced attention channels in the digital age. He emphasizes mastering storytelling in these arenas and highlights the "TikTokification of Social Media," where content relevance surpasses follower counts. Businesses can leverage this shift to enhance their brand and boost sales. "Day Trading Attention" equips readers with essential skills to succeed in today's dynamic digital world. Gary also announced his first children's picture book, based on his VeeFriends characters, titled "Meet Me in the Middle”. The picture book, which will prominently feature two VeeFriends characters, Eager Eagle and Patient Pig, delves into the emotional elements essential for nurturing children's empathy – a crucial skill for their future success. Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, ArtOfficial, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits -- which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and is an investor in the revival of the SlamBall League. Gary is also the founder and creator of VeeCon – a contemporary super conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, "The GaryVee Audio Experience," ranks among the top podcasts globally. Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of charity: water. Gary's life ambition is to buy the New York Jets. ## Содержание ### [0:00](https://www.youtube.com/watch?v=EhBg0uDip6M) Don't do it to make your parents happy there's so many kids right now who are about to become a lawyer because they want to make their parents proud that's a nice thing but if that kills you inside eventually you will tip yep and you will resent your parents they don't realize is if they went for the micro pain of telling them now and dealing with the 3 6 12 months of transition of everybody calibrating it will save them potentially Decades of resentment and anger in both directions my personal story is that I had a very clear path to play professional soccer so when I bailed on that everybody in my work was like yo what's up and then I said well I'm going to go to medical school and then again everybody was like Oh okay that's cool I get it but both of those were living aive count $3 $400,000 in student loans a decade off track I mean how painful is that so this is me learning exactly if you are off track by a couple degrees and you walk for 10 years you're a thousand miles from home losing in front of others is crippling to people yep ### [0:56](https://www.youtube.com/watch?v=EhBg0uDip6M&t=56s) Being crippled by fear and you know it's funny I've had a revelation I definitely you know not diagnosed when I was in school but I have a reading comprehension issue and just even a reading issue I'm not a good reader and I can give a public speech as you know yeah in front of a eight billion people all of them here's the book by the way very pretty makes me feel very uh very Zen makes me want to read it there you go I can give a literally actually if you're like Gary surpris you're not interviewing me for my book by the way never play it safe go to Amazon right now like open another tab order it I know this audience is a big book buying crew so I'm excited for Chase on this thanks for the support brother yeah look I mean I know you so I know that there's gonna be stuff and I know this audience so this felt very natural but if you like surprised Gary I tricked you you're not interviewing me for never play it safe I'm about to press a button you're giving a keynote to the world yeah you'd be on right like I would be brother it would be so simple now if you said right now and we're recording this there's nobody it's just me you and a couple people back you said and I'll go to a p I'll do it actually in real life read page 81 strategic renewal is simply strategy that like already I'm as I just read that I'm already getting those feelings that I felt weird that I'm like it's I'm not me yeah that is why like so this one place of like knowing my reading isn't great I would do anything but I would never read in class y ever of course and even at 49 48 soon to be 49 I just started reading the first sentence in page 81 and I could I did it because I wanted to see and it happened the chemicals yeah started to go defense in a world where very rarely do my chemicals go defense y why don't you let everybody know who you are and uh and why we're here of course uh I'm Chase Jarvis life long artist and ### [2:59](https://www.youtube.com/watch?v=EhBg0uDip6M&t=179s) Never play it safe entrepreneur I think most people know me as a photographer where for man two decades I was one of the top commercial photographers in the world and in the process of doing that and teaching myself along the way not dissimilar to Gary I started telling stories about that process and was the first photographer to really um there was no such term behind the scenes video it didn't exist back in 2005 when you and I were recording on viddler before YouTube it was called Google video um and it was that process of telling stories about my journey that really helped my um footprint expand and I think one of the reasons that you're hosting me on your show today is because I got a great new book out called never play it safe uh practical guide to Freedom creativity and a life you love and one of the reasons that I'm grateful to be here aside from the others that I've listed is because you exemplify this my man and this is not about SE pelts and sunscreen it's not about going all in on you know put it all on red this is about um how all the best stuff in life is on the other side of our comfort zone and it requires that we take practical risk yeah absolutely and I don't think you know that's the funny thing as I sat down to write this book I was like where's all the best stuff in life how can I help people get there well it's all on the other side of risk fear and the reality is that we don't have a good blueprint culturally our parents our career counselers everybody I know tells us to choose the safe thing right to do the same things that our parents did become the you know get the 9 to-5 and that's not a disc on the 9 to-5 but that's not for everybody and for most people um getting that advice is really confusing and if the all the best stuff in life is on the other side of fear in a comfort zone how do we get there so that's the book that I wrote so for the people listening that really resonate with that opening line let's go a little bit more tangible because obviously so many of them hear that from me give me a for instance or a chapter or a line or a detail like give me something that you're excited to share with this audience that puts a little more color or depth into that happy to do it so just like it's easy to see how our creativity gets trained out of us right we go to school and if you ask first graders to come up who wants to come to the front of the room and draw a picture every single hand goes up and then you ask that again by 10th grade and again when we're 20 and a lot of people maybe half the audience might not identify as creative but as you and I know building a business is wildly creative and our creativity is one of the things that separates us from all the other species on the planet well just like that characteristic our natural creativity is trained out of us so are so many other things like our ability our willingness to trust our intuition our ability to direct our attention and focus on the things that matter and the and ignore the things that don't our willingness to fail and fail in public and not just in lightweight like stupid internet meme fails but I mean fa fail like take the L in Gary ve language and there's a handful of those are all natural States within us our intuition our Attention our willingness and ability to fail and get up gracefully those are all things that are naturally within us and have been trained out of us and so this book is about specifically how to get back on track with that stuff is that trained out of us chase in your research and your subjective opinion and your gut feeling do you believe ### [6:30](https://www.youtube.com/watch?v=EhBg0uDip6M&t=390s) We're conditioned to lose our confidence believe that we all are willing to go there out the womb and then our family our parents our society our micr cultures our religions our cultural cultures our the moment we're in society and what's going on in the macro yeah they become the things that suck us out of it 100% And I mean you can just watch a baby the first time a baby starts to learn to pay attention you can tell it's now natur their eyes follow Mom and Dad around the room now I don't have kids but I'm enough of an uncle to know that I've seen that happen and that is our Natural State the same is watch I mean someone like so many kids that I know if they didn't have the adults in their life to tell them to not jump off the you know the banister or not do all sorts of and I'm talking about physical but the same thing is true emotionally just like that idea like hey who wants to come up to the front of the room and draw a picture for me every hand goes up in first second third grade and yet all that cultural conditioning and here's the scary part the world does it to us but we also do it to ourselves that organ between our ears our brain starts adopting some of these you know fears and traumas that happen to us and we you know we do the Dirty Work to ourselves and so my goal with this book it I mean it could not be more in line with you and your message is how to basically go on offense to stop playing defense because it's in playing defense that we you know live the life that everybody else wants for us rather than what we want for our own precious life do you touch on or do you think about regret because I think when I hear you speak what drives me no question is whether it was DNA wisdom instilled wisdom the circumstances of a very interesting first five years on Earth the Soviet Union blah blah the immigration spending time with Mig great grandfather a lot of my day um I just always knew that if I didn't that when I was older I would be sad like and then that word sad that was me talking as a kid yeah then in my older age I'm like I'm mitigating regret I'm passionate about sharing what I'm sharing right now because I'm curious about regret yeah it's a big deal insecurity and that's one of the reasons that I was at a good time in my life to write this book because uh my company had just been acquired uh I thought I was ready to just jump right in and do the next thing and you know I the company was acquired in uh October I did a year with the public company that bought it and then cool I'm out on my own I'm thinking cool I'm going to rest through the holidays in January I'm just going to jump into all these projects and the reality is I need to rest and I was like wait a minute what's going on here and when I really excavated in there I it was important to me to do a little research and realize man what do I want to do because my biggest fear is regret and I had gotten sucked into I mean you know me I'm an artist and an entrepreneur and the fact that I put myself in a position as the CEO of a venture back firm to get Acquired and have to do time in somebody else's big public company I'm not a public company executive and I was like man so many tiny betrayals and yet I've recovered from all of them so there's simultaneously this awareness like man I just keep putting myself in positions where I don't know how I got here and then all a sudden realizing it doesn't matter how I got here I've got the tools to get out and to live a life that I love that I'm proud of that I'm excited about and if you know and to be fair on paper everything looks magic what I'm afraid of is at the end of my life and if you do the research most people at the end of their life say the one thing that they would change is they would do less of what the world expected of them and more of what they wanted for themselves 100% that's why I wrote this book literally I was in that position myself I get it I will say this I believe that so many people do things that are well- intended there's so many kids right now who are about to become a lawyer because they want to make their parents proud that's a nice thing totally that's not bad yeah what I'm what I keep desperately trying to communicate is but if that kills you inside eventually you will tip yep and you will resent your parents and then you are actually creating a more likelihood of you and your folks not having a good relationship then the reverse so many kids right now don't want to tell their parents I don't want to go into family business be a lawyer doctor I don't want to be an entrepreneur because they want it to be because they love their parents it's good yeah they don't realize is if they went for the micro pain of telling them now and dealing with the 3 six 12 months of transition of everybody calibrating yeah it will save them potentially Decades of resentment and anger in both directions you just nailed it and I'll tell you my personal story is that I had a very clear path to play professional soccer and pretty much everybody in the world that I know if you can play pro sports yeah you do it right and I was aware professional soccer in the US wasn't that developed at the time you know I would had to gone overseas and there was some pluses and minuses about that and so when I bailed on that my whole everybody in my world was like yo what's up and then I said well I'm going to go to medical school and then again everybody was like Oh okay that's cool I get it but both of those were living a lie I didn't want to play professional soccer it took me years to tell the world that and then I also didn't want to be a doctor but I was terrified and the people that I was running around with if you're a smart hardworking talented person go be a doctor a lawyer it's hard to you know that's a good thing and yet I was immediately terrified of that and I knew instantly that I didn't want to do it and yet count3 $400,000 in student loans a decade off track I mean how painful is that so this is me learning exactly those lessons and two things are what's important that the your listeners pay attention to right now two things one that if you are off track by a couple degrees and you walk for 10 years you're a thousand miles from home so to me you know to try and not make that mistake upfront is really valuable and yet number two is also true when you do betray yourself and you will we all do we do it all the like it's the human flight totally It Is by way that word betray you know words matter like it's a funny you know it's funny how that's Landing with me it's an interest like I'm it's I like it because it's giving it power think yeah tin betrayals to be fair and the cool part is though what you call that chase what did you say they're tiny betrayals yeah micro yeah and that's the cool part is like I had done that many times and we all have but the cool thing is wherever you are right now it doesn't matter how you got where you are that right now you're in the driver's seat and to me that made all the difference rather than beating myself up it's like cool doesn't matter pull myself up by the boot by the bootstraps and start walking in the direction of who you want to be and what you want to become and when that happens the world starts happening for you rather than to you that more than anything to me that's the punchline it's not that we're not going to screw up because all again I've cited I'm hundreds of thousands of dollars in student debt I'm years off track I also had all kinds of you know Instagram beat me to the company that Facebook acquired instead of my photo app which beat Instagram to a million users was the first photo app like and so technically I lost a billion dollars that day and yet is the most valuable experience of my professional career and it changed a lot of my behavior so this is why we resonate when we're hanging out let me go a different route because that's like that's a story of luxuries like you're epic and you almost got there let me give you a different version sure it's the Julio Cesar Chavez meldrick Taylor story of life I'm going very nerdy especially if you're not a boxing fan you have no idea what I just said if you're a casual boxing fan you have no idea what I said if you're a boxing fan like I am you know exactly what I'm what I said which is there was an undefeated Mexican fighter named hulio Cesar Chavez he was like 77 and0 or I don't know what his record was at the time but he was huge and he fought this kid MRI Taylor great fighter in the US and he lost 11 rounds and two minutes and 40 seconds of the fight and I was pumped I actually wanted meldrick Taylor to win and I watched with my great uncle Misha who passed away since I miss him a lot he was a father figure for me and [ __ ] Julio Cesar Chavez knocked out in a very controversial call he knocked him down the kid got up Taylor the fight should have not been waved off but Richard steel the ref waved it off but he won the fight in the last 10 seconds that's how I think about what you're talking about if you're listening right now and you're 61 years old and ### [15:57](https://www.youtube.com/watch?v=EhBg0uDip6M&t=957s) It's never too late you've been a [ __ ] failure relationships professionally friendships like by all objective standards of the eight billion people on Earth you have not won you're lonely you're financially in a bad spot you're not happy you're not enjoying the fact that you could listen to this decide to take on accountability and put in work whether that's therapy exercise diet the information [ __ ] uh who you surround yourself with and change the course and enjoy the last 30 years of your life chase that drives me every day that's truth that is literally why I wrote the book because I realized that and the cool again to me the best part about this whole thing is this is not an outside game you don't have to move to France you know change your clothes you don't have to do any anything all of this it's an inside game and you can start immediately with very basic tools and that's what I tried to create and never played safe was a little bit of a blueprint it's called the Practical guide because it's ruthlessly practical you can't read it and not actually make progress on the things that are important to you in your life for the people that won't be able to get the book U which hopefully is a small group um give us a practical one two or three like give us a little deeper to give them a little preview sure well let me ask you question please and there's a lot of people you know myself included that may be um struggle with paying attention and yet that is a superpower right because the same thing that makes you have whatever your diagnosis is of attention deficit is when you do focus on something and it's usually something that you love and it's important and matters to you how deep can you go well I'll go with you on that one let's talk about actually let's talk about that completely I believe that my paying attention skill set is the greatest I would say in a world where I have a lot of things I'm an F I think it's A+ there you go to your point though the world might not have you think that correct because I really spend no time paying attention to things I'm not interested in yep I'm sorry science teacher fifth grade Mr molar big shout out I'm gonna assume you're not still alive but if you are please email me but if you're the child or grandchild of Mr molar who taught in Marthur Luther King Elementary School in Edison New Jersey please send me an email to say hello because I'd love to know you and also please let me apologize to what I'm gonna say but I didn't give a [ __ ] about what Mr molar was talking about because I did not give a [ __ ] yeah about Saturn or Jupiter Jonathan kadoo who I know is still alive I've seen him on Facebook big shout out to you he was a nerdy science kid and he did give a [ __ ] yep like I you know to me the concept of paying attention is something that's not important to you or you're interest in like cool you'll get bad grades but what did that really mean nothing and like I'm willing to fight this fight to the cows come home I don't see that as a weakness I think lack of cander is a weakness for me for sure not being able to tell the people around me what I actually feel because I don't want to disappoint them because I like rainbows and sunshine that's been big detriment for me fair enough that's let's stay focused on that attention thing for just a second I oh yeah I'm sorry I got excited because I've been Hing this but let's go to yours because this is no but here here's the but the punchline to that is let's just take your attention so the world will have you believe one thing right the world will say that fifth grade that's a real predictor of your life and it will start to program you and this is the kind of conditioning that I'm talking about when the creativity gets conditioned out of us our belief in ourselves unless you have the family the parents the mom that you had who can help you realize that no the thing that the world is telling you that is a weakness that can be an absolute strength and that's this is why the chapter starts out with our ability to pay attention it's not pay attention in school to what your mom or dad says it's pay attention to what you love because your ability to direct your attention toward the things that matter to you is going to save you hundreds of thousands of dollars in student debt it's going to save you years of walking down the path that somebody else chopped out for you instead of the one that you want so that's an example that's the first chapter in the book about so practical but how do we do that well it's a little it's an inside game right you have to be able to ask yourself what do you care about and I'm telling you if you can look closely there and it's not that hard you can do this in a weekend and then you start to follow that thing the world again as I said before the world starts happening for you rather than to you in a real in like a real way bro yeah you this is one of the reasons that I you know we had to have this conversation is you literally epitomize this there's so many aspects of you that you have articulated very clearly for a long time that the world would have you believe one thing about yourself whether that was because you were an immigrant didn't pay ### [21:15](https://www.youtube.com/watch?v=EhBg0uDip6M&t=1275s) Don't believe them if they say you're going to lose whether that was because you didn't pay attention to Mr molar in fifth grade whether there's a half a dozen you know easy examples I'll say to your point I wonder if you touched on this thematically like the world told me I was going to lose and I didn't believe them this is a really important point right what you choose what you chose to pay attention to what you choose to now if you're listening to this it matters and you can start today you can literally start today if for example you had a framework in the relationship that you had your M with your mom who believed deeply there was two things in me it was positive reinforcement to your point about my with my mom and it was the other one that really tipped it because I think we're all a little cynical to our parents being like you know there's always a little like of course my mom loves me it was the success at the baseball card shows the lemon State like it you know it's so funny I sit here as a 40 almost a 50y old man now I'm only [ __ ] 14 months away and the two things that gave me positive reinforcement the market business yep my mom around my kindness and my soul yep that's who I ended up being a nice businessman Mogul yeah but and this is the system working right but so many other people they will find themselves in they're trying to participate in the system and then they find themselves in a position where they're disconnected and it doesn't work for them and then they're pissed off and then that has a really negative cycle and what I'm suggesting when I wrote this book about I did my own stunts by the way on the audio book so if you want to listen to it that's just fine too but when you get disenfranchised and you get frustrated at the world's letting you down you have to remember Gary's story like there are things in your life that if you direct your attention to them and you trust that's another big part of this book is learning to trust your intuition that voice that we all have inside of us that we're told to ignore we're told to not pay attention to but that was actually the part of you the baseball card Lemonade Stand part of you was like wow this is fun I am good at that I want to do more of it even in a world that says lemonade stands you're like hey I'm a money machine I'm a money Factory and when you paid attention to your parents what you your mom for example who reinforced you paid attention to what you loved and what the market told you were good at it was at the Confluence of those things that you found a life that you I mean you couldn't have imagine this you sat on my couch in 2010 and you were wide-eyed and you couldn't you were like you know I simultaneously can't believe this and you know what I was planning for it I knew it was happen I will tell you like the form factor that it took was surprising the internet being famous like get famous in your parents liquor store yeah I never in my mind did I think the general world would have awareness of me I always thought because this was an 80s 90s businessman talk I always thought my industry of choice like for example at 15 I knew that I was going to be wine Spectators retailer of the Year and that I would be famous in the liquor store industry so I was thought I'd be businessman famous because I knew I was going to be [ __ ] Unstoppable and Crush but selfies at the airport all the time in my life no that was for actors that was for athletes that was for musicians that was wildly surprising when we first met because at that point I knew oh [ __ ] that's coming and that's the kind this is one of the reasons I love this conversation is because that's how far back we go yep I was the first person that I knew who had a video person following me around in 2005 and I M you walking in going like are these are your employees and I'm like yeah these four video people right here we're doing this show this is and you're like yeah uhuh and you know what your ability this is like another example you felt that in your core because you were attuned to with the that moment plus a hundred others I'm not saying that's give you one right now that I want you to do I want you personally to go on Tik Tok shop and on a platform called whatnot get your books into Shopify tap it into whatnot and I want you to sell books on live shopping because social shopping is real now done hey man I go way back with live internet you know that about me yeah no I know that which is huge anyway I need to run listen very simply never play it safe I wanted to sneak this in as a live podcast I'm so glad I did because [ __ ] I just know and I you know honestly I'm looking at it physically it reminds me I actually have it here yeah it's it is so crazy how similar yep it's the same size it is so similar to crush it in size which is obviously the Breakthrough book for me and so I really think this will be a breakthrough for a lot of you chase thank you for being on vayer Nation go grab a copy or actually grab two buy one for somebody for the holidays who needs a 2025 in a happier way thanks Jason much respect brother thanks for spending time together --- *Источник: https://ekstraktznaniy.ru/video/16870*