# The Attention Is Worth More Than the Money | Meeting With Racks Hogan

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=FbUvoFtZNCo
- **Дата:** 19.04.2018
- **Длительность:** 41:38
- **Просмотры:** 116,280
- **Источник:** https://ekstraktznaniy.ru/video/18401

## Описание

I think that this meeting with Racks Hogan provides some really valuable insight regarding attention and monetization online.

Check out my man Racks here:
https://www.instagram.com/itsracks/

Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;).
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Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker,

## Транскрипт

### Segment 1 (00:00 - 05:00) []

always pay attention to the person that's given the advice not the advice no but uh man how are you I'm real good I'm excited I'm happy to meet you I appreciate that how are you Tommy yep levar Lamar would somebody replace me why is that because I really believe he was literally just teaching so he has a class that he this teacher wants to take everywhere keep took the class he's teaching people how to make money he makes a ton of money himself he went to complex Khan showed up bought one pair of shoes maybe $7,000 I 100 105 like he knows what he's doing and he wants to take it across the country and like TJ he's young kids and he literally I gave him a penny just RAM Grammy right through it he was a teach them how to use their money right use little money teach them how to make the flips really patient because it gives a negative stigma that like a lot of times I know I've heard it personally just all social media they're like you're a stupid kid that stands outside of a store for hours you're that's so dumb for sneakers like why would let's start there before we go further I'm excited for this to you yeah first of all the most interesting part about that is and thank you that's what I see that's what like like my biggest thing is on that like for everybody like you know and obviously you know have a lot of love for to resell game to I mean the whole thing is so crazy for me like just I mean just so crazy that everything that I was as a kid that made no [ __ ] I mean I if you understood how off the [ __ ] reservation I was as a kid like I'm like a normal guy so I had friends and everything but I was so different like like to the extreme like I didn't like pretty girls like me in high school I don't want to talk to them because I wanted to go to Kmart and buy Shaquille O'Neal figures to sell on the flea market on Saturday like you know so my big thing on that is like who gives a [ __ ] what people's opinions are yeah it's so funny I'm a winner and when I Drive like to like the airport at like 5:30 in the morning and I like I'm like a and I look outside I see a line I'm like winners I swear my [ __ ] children that's what goes right through my head I look I'm like winners right like remember remember what year did you AJ comes to our Cacho five yeah before your grills calm do you remember we had a site called beep the baby bathing ape calm yeah remember that didn't you and AJ come down the first pape store in SoHo when it opened its weren't open first I remembered it when it open like yeah I'm with you like yes oh but because that day like you said winners those same kids that are getting up at 5 o'clock Adem I want to hire all of them yeah that's what I'm saying so like those are the only ones I want to talk to like look if you got an A and like science like I don't want to talk to her about this but if you like woke up at 6:15 in the morning and you figured out how to pay off the guy at the [ __ ] front let me ask you a question what do you want to happen no I'm talking macro for you selfishly not selflessly yes selfishly I want to impact and basically like that guy Rex was deep dictated long you don't sell it then you don't think not when you just told me that's what you want I mean but I'm also looking at huh so let's keep playing okay that's why I got excited is but I'm also looking at it from a standpoint of impact is more important to meet in like having the monetary value so don't sell it but how I get it out there if it's free more people are gonna come okay that makes sense make sense because I can get investment from okay I see where you won't I know where I'm ok let's play right yeah like I understand but what I need to know is what you want to happen right so the thing that's interesting about you and why stood up and got excited and just did my little thing is cuz I think we have a lot of similarities like I already knew and I knew a little something but I can smell the reason I mean is I the reason I do what I do is I have to touch it the reason I was bad at school like I have to do have to touch it this whole company you know like sucks like a bill 200 million dollar company but I had to do it and do all the [ __ ] that comes along with it cuz I got a touch [ __ ] you have the ability to make money that's the point of the course in itself right that means you're dangerous when it comes to content see the thing that's dangerous about me compared to all the other motivational inspiring people is I don't want your money because I know how to make money elsewhere which means it's

### Segment 2 (05:00 - 10:00) [5:00]

the reason I'm impacting the most people because money does two things for the course one it's a financial barrier the people we're talking about there's a lot of people that 250 is real money number one especially if like you know if the attraction is you know this is a game that's great to like start that process this is not for millionaires you know like it's not for my employees know it is but you know what I mean right because especially cuz like you have a great point there which is time arbitrage right this is a great game one thing I was always bad at I'm still bad at it and I turn it into my strengths is I don't manage my time well which weirdly worked out for me in the end because I still continue to give love when I shouldn't be but what's really interesting to me about you is money does two things right two things one it's a restriction twice one it's money and that's a percentage of people especially with your flavor it's gonna be restriction just a good percentage your audience right number two for the rest of them that can afford it for more than half of them it puts you in a box the box well you're full of [ __ ] I don't believe you you're just doing this because you want my 250 and that just leaves you with twenty percent of the hundred percent that you're trying to reach the end and and you know what's been so fun I was a whiz kid my whole life right three thousand dollars some baseball cards when I was twelve went into my daddy's looked her store and [ __ ] blew it up I'm you know I'm starting to make that transition where I get to be like the old guy right it's [ __ ] rewarding as [ __ ] you know because like that moment that double smile for me it's the best cuz I know I'm right and I know you know I'm right now if you don't backtrack and say listen Gary cool but like honestly on a real cake of course I want to inspire but I feel great about some for 250 because what I'm doing is that's a deal it's worth five fairly you can tell me anything nothing makes me upset nothing people can tell me anything really I don't think who the [ __ ] am I to judge anybody about anything I mean that for real that's why I like everybody cuz I don't like anybody and I love everybody it's the same [ __ ] my opinion doesn't matter like kind you know what I mean it's just humility like Who am I to judge but this is why in these like this is what we really need to think about so let me explain if you know what the other part that comes along with the advice I'm giving you is a totally different upside $250 a head even if it becomes two thousand a head cuz everybody's winning and you know you can rate right times ten thousand people still a hundred thousand real money wealth mansions life right still fall short if you're good enough if you give it all the way for free because then where your life ends up when you're 52 is you actually own supreme or Puma okay cuz you build the biggest audience right I mean that's kind of what's happening right now like right like at the end of the day people coming to me anything that I work for those people they think these like I don't and it's just based off of my association at how like supreme I said uh babe idiot yeah any of the street wear brands that basically have they think they're feeding you place yeah it's me feeding myself cuz I'm just that dedicated to what I do I couldn't agree more yeah I would I never even crossed my mind that you were with them like that you can win if you're the best at what you do right and I think that at the end of the day I'm one of if not the best at what I do I'm definitely the most notoriety notable of all the people that I do with and so here's what I would say well every day people tell me why the [ __ ] do you tell everybody the best [ __ ] for free and I'm like because 99% of people aren't gonna do anything about it right and there's an abundance one of the reasons psychologically it would make sense for you to charge is you know you're also creating a supply and demand issue that takes away your own advantage right I'm telling you the move up is to get as many people on as possible and create no friction there's always gonna be something else I'm about to make case was hard to get oh no that's this literally what I just said about the code is always gonna be something that that's literally yes I agree with that the end damn you to Vince the end got it that's it the secret is the reverse of what people think it's some Bible [ __ ] they were right just give it all away for free get it all back you know so you think I should go

### Segment 3 (10:00 - 15:00) [10:00]

you think I should focus more I think the biggest mistake that smart people making right now is charging their audience and that's what's coming to everybody naturally but I don't think you know I think it's because it's like music the music should be free that's how you make real money I would [ __ ] I'm [ __ ] yelling on people online you know BitTorrent my book if you can't afford it no like I'm happy that some kid just heard me say that and you're gonna keep it in the edit and like I want them to hear that because what I want him to win I want her to win do I lose money cuz I just said it yep or there's some people they don't even know what that is and they just googled it like oh [ __ ] like yes but like I mean it I didn't like the book because I'm gonna make the [ __ ] four dollars per book remember [ __ ] is my cut with the publisher I wrote it because some people learn better reading a book than watching my [ __ ] videos I [ __ ] hated recording my audio book I didn't record it for the [ __ ] couple more sales I recorded it because some people don't want to read a [ __ ] book but they'll audio the [ __ ] out of me and two [ __ ] gym sessions and walk in their [ __ ] dog the content is the magic it's the gateway drug I get 150 thousand racks a talk because I gave away my [ __ ] for free while [ __ ] are trying to sell $400 ebooks out there okay well then you better [ __ ] listen you got it yeah how they want it in every format I'm taking out all the costs how many people we got I got 20 people on my team helping me make content why cuz I'm gonna give it to you with every [ __ ] format audio vlog on YouTube vlog on Facebook podcast Google Apple Samsung you Instagram cool snapchat good LinkedIn yep medium good my blog yep Twitter yes what's everybody else doing they get a little bit of a fan base on and so remember that good I'm good here okay that's it that's fine well you can do an Instagram it's not relevant do nothing else but continue to flip and make money and give away everything you got to everybody on social media at scale in a way you've never I would tell you straight up like straight up take not only sell [ __ ] and make money but take 90% of the profits and pour it back into a team and ads on social to give away [ __ ] for free listen what I'm telling you make a million dollars make a hundred thousand dollars I have no idea how much money you're making take not live worse than you did two years ago there's the vise busy official advice make the money you're making live worse than you did before they started happening take the money run Instagram and snapchat and Facebook and YouTube ads for people to see the [ __ ] for free that's my official advice you're too young that's why you got time and that advice is predicated if you're ninety eight year old Charlie do not take that advice is strictly for you do you mind you don't like careers based on mic point I didn't make that much money I built a [ __ ] business for my dad I have enough money I didn't own the business so I didn't go to a bank and get a loan I wasn't making that much money but I lived humble this [ __ ] and what did i do I saved the little I saved so I saved thirteen thousand this year nine thousand that year right finally had a little something and then Facebook and Twitter came across my desk and I [ __ ] struck had I with the little [ __ ] money all these kids make more money than I did I'm being serious people don't understand people like oh you had a liquor do you eat don't listen him yet he got it I built my parents liquor store for them I got nothing that you would spend in you spent a fortnight Bert was about eight to ten cents then they were there like eight to ten dollars now that you could have basically major your parents liquor store even that much bigger a hundred thousand percent one hundred percent so I'm just got a hundred percent so I get worried the reason I'm ranting right now is I think people think I'm giving advice from my perch now I'm giving advice I took people trying to come up for excuses to why not to work people trying to come up with excuses why to buy listen you could buy off weights all day if you can afford them right but if you're buying them as the like you've been saving up or robbing somebody to get them you lost totally oh and it's happening right like I'm saying it your say it like it's happen weird it's unbelievable or ten years away shit's gonna be so different man yo it's already so different you guys are young

### Segment 4 (15:00 - 20:00) [15:00]

like I saw it like hip-hop was one thing you were tough and that's it there was no other thing guys you couldn't do what the [ __ ] you were doing a band down and you're like [ __ ] shoot you [ __ ] it's like you know like like there was one there was one move they were all in person you more Timbo's you were starter that was one blue every was the same and if you weren't that you made up your story that you were if you had music skills and you want to be a rapper and you lived in the suburbs but your aunt lived in the hood you visited one time in the hood and that's where you said you were from right that's right cuz there was no option now all you guys can do whatever the [ __ ] you want yeah you're gay good trans good [ __ ] want to dress like Jimi Hendrix cool [ __ ] look at you guys it's the best that makes me so happy now people could just be with you what can anyone do right now and hip-hop that's gonna feel that you can nothing nothing you want to be cardi be good of course what like what are you gonna judge nothing you weren't a Tina Turner t-shirt she's the most fire but you know like it's people don't get it it's the best hip hop's the most accepting the most I love it but just don't be confused you got to make that successful you can't just say you're a rapper that's why Sports was the best nobody's like yo I'm a basketball player if they weren't in the league you know but music I'm a rapper yeah but you but on the flip side what's amazing is of everything we're just saying you are maybe just one SoundCloud song away you are that's crazy you are just one viral [ __ ] video away from being able to then build a huge career around music around it what are we living through right but you got to put yourself out there all these viral hits they made [ __ ] before that fat kid was around before it was just our time I look at it like a recycling most the most industry's going to the like a recycling that's their 100% always you know why my man because humans are humans yeah it's all the things [ __ ] there's only like nine or ten like people always like you always got you really got a cute name like cuz there's only 13 answers you know it's just psychology like either you had too much or you had too literal either you love your parents ready hate your parents next I can give you every answer after that right what the internet did was it allowed the ones that didn't have as much get the advantage that's what got [ __ ] up cuz we're hungrier yeah and nobody's stopping us now you season nothing you have to go out stop people think of justice isn't a hitter day all day and just do it happen and they can but if you're really smart and you go outside and you know what all those things are they're just talking about balance it's just balance right they just balance I haven't read the articles yet but like what McGregor did yes traits probably just one to like I don't know I'm still just reading headlines but he probably just went too far and then it's like ah [ __ ] it he did right what happened a barricade through the window a lot of the fighters was on the bus and like hustling dudes face up with the glass we huh he crashed the press conference right which is kind of like WWF cool whatever but then it like escalated out into like where the buses were he breaks through security grabs like a barricade and then like throws the [ __ ] through like a window not a tour bus yeah his throws it through the tour bus window in the back of the bus though where everybody the Signet and it cuts um got like three people can't fight cuz I should I know yeah I wonder whose face got all cut up he suffered like yeah so he wild out I guess you throwing it at the luggage holder you know I want to get some rot nah right this glass cuz he's [ __ ] on the bus he's happy now he's hacking culture he's smart he smashed he's smart if he didn't throw it through the window and it just hit the back of the bus we'd all be like he's [ __ ] a gangster he got it but it's all about balance but it went through the glass and then injured other people and now you're like that got it balanced and then the conversation starts yeah and that's when the threads on Twitter go up and that's when everybody on the instance or on it so what do you think interns like because at the end of the day I still

### Segment 5 (20:00 - 25:00) [20:00]

want to be able to like package this properly I'm taking to explain oh you're trying to play checkers I want you to play chess packaging means monetizing and I'm trying to make you monetize in a different way you know what I mean packaging this to monetize is fine and your mother like you're more to welcome but my theory is the attentions worth more that's what I mean well that's it eliminate the friction so look what I do I eliminate the friction between me and my audience I don't charge and I put it everywhere in every shape and form the end that's why I'm the ultimate I really believe that I'm the one that's eliminating the most friction not looking for from and by the way also when you're not asking for money it just changes the relationship yeah everybody's waiting for my other shoe to drop I'm like okay cool we'll see how it plays the help you know now listen I do things I have a sneaker okay Swiss I have a book I'll say bye but I don't do anything to make anybody get like people like dude the content to make them but you wouldn't have even realized it but everything you would have done for free on social would have had subconscious context to get him to pay for the $200 thing and one the end so that's it for me that I'm happy to ask buy my [ __ ] sneaker I just don't give a [ __ ] if you do or you don't I don't require you to and I don't produce content or have meetings because that got it people will guarantee you got a book I'm like yes am I making you buy the book - then get past the [ __ ] firewall to get to the content I have no idea if you're buying the book or not got it so what I want is I want to keep your purity so they [ __ ] with you heavy why people and the second you turn that switch they won't not to the same level 25% go [ __ ] yourself I always knew it I knew that [ __ ] was gonna be that the other 25 subconsciously like okay cool cool and he they let him get his heat but [ __ ] them right yeah I mean that's real that's what the psychology is there's only 13 answers it might be 7 to maybe 14 I'm not sure but I'm just throwing out there you know what I mean there's just not that many answers like whoever gives most of the [ __ ] audience wins that's why everybody loves everybody in the beginning they're the purest then [ __ ] hands get in the mix so would you say with that strategy is safe right you got it right so you know somebody like y'all charge $20 you will make so much money you got all these people coming in I'm just like I don't want to charge them $20 I'm gonna charge them $5 any little but you're not making that much money back he's like it's not about the money until you're the most important the most connected and Budweiser comes along zou and says y'all I got a million for you people aren't smart they're trying to monetize them I just want to love them everything else will work itself out first of all I always know how to make money without them second of all I understand I'm gonna have everybody I'll figure out how to win when everybody on [ __ ] in America loves me when the Jets go up for sale everybody's got a dollar for me that's how I'll buy it if I can't do it myself that'd be some the craziest [ __ ] of all time imagine I live my life for next 16 yrs keep going like this whatever I make my little nut but I come at five hundred million short and America comes up with the other five hundred million I think so so that's why when everyone's thrown cynicism he at me I'm like I can't hear you I get it of course listen anybody who flips has been program like that because the game is dirty what you go to Marshalls for I don't know what you going to t. j. maxx for what are you going to Goodwill for cuz I'm make money [ __ ] what are you doing right like spend that money and get that double maximum retired only like I'm like no I agree I just want it like I said I'm just trying to no I know what you're trying to do no I mean it's like what you say it like in terms of like give it away for free being like relevant in terms of like your aftershave people will love you more so I'm kind of at that point where people love me and I love them cuz I'd be [ __ ] people listenmi do you spend an hour a day literally on live in Surrey and Facebook and just answer people's questions good so add it so add another hour of [ __ ] face time do you do a random [ __ ] secret like meet up with 80 people great how many listen but wait I'm not judging I'm trying oh how many times have you really said in three

### Segment 6 (25:00 - 30:00) [25:00]

hours come here and whoever shows up I'm just gonna spit [ __ ] truth do it every day here's what I'm saying do everything that got you here huh do more okay what you're doing is it sound like this is what I tell everybody like that's not much has changed Mike like a lot has changed nothing has changed these are the same [ __ ] meanings right they're just different people man like it's just the same [ __ ] the Mac Miller's and Wiz Khalifa's and this is he hustles went on to become superstars and the some of them did it but it's all the same [ __ ] for all the you know princes and frogs some of the people you thought were gonna be the biggest stars of all time they got caught up some of the people that you weren't sure they became the biggest titty boy had to change his name forever titty boy to me right just change his name you know like so happy right now so anyway listen it is also back to what that means for you do what I'm doing and you will be so [ __ ] big you will remember this meeting for the rest of your [ __ ] life always just give that's scale don't try to make a dollar out of anybody who follows you on the craft of this teach them how to fish you know what I mean keep teaching know what's your Samantha honestly just keep teaching them and then you do continue to do your craft you know and that will work in parallel and amazing [ __ ] will happen the power isn't the attention well what do companies want with cardi B effect you got to host everybody that's it and so whether that's cuz you're pretty or cuz you're can you wrap a ratchet or it could because you can dunk or because you're thoughtful or cuz you like whatever it is in the world it's all the same game at the end exactly what you two does and what Tiger Woods does and what [ __ ] and you know the me goes do it's all the same game it's when it's all melted down it's just - how much time did you spend paying attention to periods and a story done sporting events are long why are basketball players more important football players cuz you can see their whole face yep like if I all in the NFL I would take helmets off now and nothing do concussions I just want people to see von Miller's face more often will it be different hitting yes would I give a [ __ ] no cuz football would be bigger you know why in Atlanta clubs football players walking with chains with their numbers on it cuz you know they are you know thought are you know exactly who that is saying [ __ ] like being it's like the biggest war in the world they run around with a debate that says [ __ ] you can see what's it like glory so do you understand so that's what you're creating a my guy attention so basically I just spent all my time working my face off so I can make money other ways so I can bring the most love so I can get attention because I earned it because I'm bringing value the end simple hmm create no friction charging friction not being on every platform friction that's [ __ ] true people try to tell me stop using Facebook I'm just like what facts what I [ __ ] obsessed with a spy what I said on Instagram all day and do things doing Twitter on Facebook at all oh oh and when shits not poppin that's when it's poppin yeah I'm obsessed with snapchat right now it's crazy who so

### Segment 7 (30:00 - 35:00) [30:00]

many people got off snapchat though only people I see on snapchat at him in future yeah so like you got a bigger platform and now I see everything future Rihanna stop messing with it everybody I'm Esther Rihanna would just like yeah we not use general that's fine now hey you build a big audience for everyone else that does through you and guess what 15 euros are on there yup and guess what they'll be 25 and 10 years in years you'll be watching that for 10 years and guess what sit down and get discipline I can't write for [ __ ] guess what even before I had people helping me write like write a post on LinkedIn write a business put you write a business post on LinkedIn change your whole game there's not a single [ __ ] person no city is unlike then we not I mean LinkedIn originally started as a place where you could it was a job platform where people were crowded but now people are putting content and so you there can go in with more of your professor [ __ ] you go with a little more culture flavor and Instagram you can go a little bit different I'm ready if there's so much to do where's your podcast that good there's gonna be a street where podcasters I'm good in the song but that's foot actions podcast my good but yeah the end your writers your podcast here we go you see what I'm saying yeah it's fun right and listen it's fun for me too and I get different things from like the old man and the [ __ ] retirement home who teaches me about life this is what listen as somebody who thought he was the smartest and best of all time of 22 experience [ __ ] matters I couldn't give this a 22 its pattern recognition I did this [ __ ] you got it I don't think I'm better or smarter or og or whatever I just think I lived longer you would have gotten here anyway I'm just trying to save you some [ __ ] time you know it's you know like I don't feel special I'm just trying to help you just save you [ __ ] few minutes what do you guys live Ohio or Iowa Ohio apart mm-hmm Jesus you really love LeBron you have to write like better you don't if I lived in Akron I don't love brah I'm I probably have a face tattoo of LeBrons face over my own face if I'm from Akron my god I would literally like transfer everything I mean white it'd be weird that's some racist [ __ ] I'm like I don't give a [ __ ] LeBron seriously in Ohio you never won a championship and LeBron did it guys you don't even understand it makes no sense it's a fairy tale some movie [ __ ] well some kids gonna grow up you know I'll become one of the great basketball players of all time and end up on the cab's leave come back we'd be down 3-1 against the [ __ ] squad that was the generational squad [ __ ] you LeBron's a movie seven times over he drove by the way he was that was in the works I don't know what happened one of my killed some they couldn't make a deal I don't know if it was definitely it's really been interested you know honestly probably the one thing especially in your culture the one thing I'm gonna give you a really interesting piece of content for you to think about it's crazy where Jordans are in culture right now you could have never told how long you been in the sneaker game could you have ever imagined it being less like this not this relevant like it's relevant but like so much has chipped away at it in the last five years correct the late the chin is I'm saying now it's cream Kanye divert to Nike stepping up they stuff you got to be shine not a shoe jay-z like there's so much different stuff in terms like the athletes got to compete with the entertainers nothing just the first time adidas has ever had like oh yeah come on oh listen that's what I said Jordan went to drink like you just saying why would a brand won't cardi me because the attention they could give Jordan knew what they was doing when they went to drink because he was the most relevant rapper at the time that was on fire you got a rock in five minutes Coolio see how I'm great so it works but nobody in the city and would have thought it could have happened this past this all happened last three years yeah it what happened real fast yeah real fast he

### Segment 8 (35:00 - 40:00) [35:00]

was killing killer face jams you hope somehow you can get a space yeah it's not a single person in this room wearing Jordans three years ago forty four to five listen I've never listened I've never owned a pair of Jordans cuz [ __ ] him but they're great sneakers and they're still great and they play and people wear them all day but not really like they were the only thing people were that was it i warrior forces because I hated Jordan that was it toy boy here from where we knew it just in fact I know I know but what about the st. Louis part oh yeah I found that out later Louis I was like damn that touches my heart how far what part are you from I'm from st. Louis II st. Louis's Illinois it's much worse yes like economy I got it you know there's level of suck is sucked it was great Jackie joyner-kersee she's such an athlete Brownsville that's like the brown not East st. Louis like the Browns will like how would you go to like understand many boys we got a good I'm glad you came I'm real glad you came you know what I mean you were about to graduate and that graduation is actually the recession think about basically triple down on what [ __ ] got you there instead of doing something completely different oh the streets [ __ ] with you and then you got put on and now you're in a big time the streets you [ __ ] idiot how the [ __ ] do you think you got better so one more thing I know you gotta go but I just my thing is this though would you agree to say that first who dictate is he who determines standards of say an industry like so if I'm the first person to be vocal about what's being said do you think that would basically set the bar for any copycats or things that would follow I think that there's a land grab when you're first and you're right that is great right I think when it comes to copycat it's just noise if you're better you win if kid comes along the way and plays your blueprint and he's better she wins sorry you're sad that's what [ __ ] all this angst and the rap game is I'm sorry lil yachty was an Arkansas state where it ever [ __ ] and [ __ ] didn't like I get it that you've been a [ __ ] I get that you grew up in a jazz home and this is that but that's just the way it is it just is what it is like sorry you're like listen and by the way honestly like I don't think of it as hate or I really don't worry bitterness I just think it doesn't matter like I don't think they'll understand I'm not looking at like the old crowd and be like that's not real music I'm like I don't look at his hate I just don't think either is right or it matters the market is the market everybody copies my [ __ ] I'm sure I copy other people that that's not what you're the first person to talk about resale culture on the internet get the [ __ ] out of here people are making garage sale videos on YouTube and oh-6 like that's all I was saying like interns like but you always like everyone's about themselves right like kind of like you're not gonna be the first last and just recognize that when you're the best you just don't want to end up Rocky three right because you're the best and then you got robots and then mr. t punches your [ __ ] face off the reason I'm [ __ ] working harder and smarter and giving more as I know I'm winning which means I'm vulnerable I get it thank you you're welcome which is why I know that - because it's why you're smart you're saying okay look I'm vulnerable now the information is gonna get there people coming up. i that you know you always know it right it's like an athlete back to sports you knew and that one kid you just saw something where some kid was coming from even less than you yeah and there's a little more and you're like I know exactly what that is you're like that was me twenty four months ago and I know I can't beat that

### Segment 9 (40:00 - 41:00) [40:00]

cuz I got my off weights now I had a nice meal so you said cool bet I'm smart I'm gonna start building a different thing that scales I'm saying exactly but go even higher well the end experience baby right you'll be doing the same thing when they experience span [ __ ] yeah because I'm basically I want to do what you do my you know the best part of being an entrepreneur is you don't get slow murdered Kobe got slower LeBron's gonna get older yep that's just life MJ's wizard MJ and the Wizards wasn't that at the same engine you know but for me I'm that mom now 42 I'm in the best I'm in the prime what happens with entrepreneurs they get too rich and then they start trying using money to stop the young bucks you know always pay attention to the person that's given the advice not the advice you know he's telling you to charge 20 bucks non-winning players already know that so when people like Gary like people like sometimes in this moment people like yo but my [ __ ] I'm like you're saying the opposite [ __ ] I'm like cool I'm like who's telling you the other thing now if they're like Diddy then I'm like okay well then and you have got to make a decision because there's a million ways to win but 99% of the time they're saying shitty is to giving me that advice you know I mean