# THE IMPORTANCE OF EATING SH*T | DailyVee 143

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=iOJ4FEbLbb0
- **Дата:** 29.01.2017
- **Длительность:** 7:04
- **Просмотры:** 96,002

## Описание

24 MONTHS OF EATING SH** TO BE ABLE TO EAT CAVIAR FOR THE REST OF YOUR LIFE.

watch all of my journey as an entrepreneur HERE: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD


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Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.

Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. 

Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary will be a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow. 
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## Содержание

### [0:00](https://www.youtube.com/watch?v=iOJ4FEbLbb0) Segment 1 (00:00 - 05:00)

- 24 months of eating shit to be able to caviar for the rest of your life. ("Monday To Monday" by Saba) Saba mother fuckers. I've been telling you. - [Gary] Yo, what up everyone? Happy Saturday. Hope life is good. Just really appreciate all of you. Thank you so, so much for all the love. Just thank you. Today's DailyVee is all about Mike Playa. Playa's good friend, Jets friend. My brother Alex's good friend from post-college. We became super friendly. He was in the ticket business, then he came and worked at Vayner for a year. Actually, there's something most people don't know about VaynerToys when Mike was the foremost expert in Teenage Mutant-- - Gary, doesn't like to talk about VaynerToys. - I don't failures. We'll tell the story about VaynerToys actually in a different episode. Maybe I'll do it today when I walk. But now is crushing it and now we're talking about his next chapter and giving Benji Kleiner shout outs. - It's all about Hamilton, folks. - Hamilton. Life advice for youngsters is always part of the equation on a random Saturday. So, two quick things. Number one, this tweet about eating shit went out (bird tweet) and caught a lot of people's attention and thought I'd expand on it. I just am surprised by how many of you don't realize that the leverage in the world is always the thing that is less obvious to the masses. Meaning giving is a better strategy than taking over the long-term. So I'm just gonna give as much as I can on this channel and then eventually, one day somehow you might owe me a favor. Eating shit and taking it and being the bigger man and woman in every situation which is my, which is really my definition of eating shit is something I do every day. Every day 95% of the time, I have the leverage but I don't use it. And to me, that is leadership. To me, that's playing the long game. To me, that's building relationship. confidence. To me, that's up a million different things that I think a lot of people misunderstand and is the thing that really separates the winners from losers in my opinion in society because I think it's super easy to throw around your big stick at every moment but I think eventually you run out of haymakers. You become a weird version of the boy that cries wolf and so for me I'm pretty passionate about really focusing on eating shit. On looking at the comments and laughing them off. On allowing my managers to get away with something this time. Just a lot of versions of it. Just, it's actually so kind of hardwired in me. It's very similar to the customer's always right. Just deploying enormous empathy. I just eat shit constantly. I love watching people thinking they're getting away with it but they're just creating checkmarks in the loss column that I'll eventually expose or use or act on or not I mean my preference is I never have to act on it and I can play that 51/49. Now VaynerSports, 'round when the hurricane came here to New York, back in the day Mike, who you saw earlier, was trying to convince him to leave his job 'cause I thought he had a lot more talent and as a middle move I created a business called VaynerToys, might have just said sports by the way, VaynerToys and him and Lou, who works at VaynerMedia now, and a friend that I grew up selling baseball cards with Lee Platt and a cousin of mine Sean Gorelick and ultimately that was model issue, right? Hit the button there by accident. Ultimately that was the issue with the business. There was too much overhead against the strategy but it was basically VaynerToys was the 2017 eBay Flip Challenge. I have this really interesting 2017 challenge. It is my belief that everybody has a ton of tchotchkes. We're gonna have a $20,170 challenge. Could we create a side business that could make hundreds of thousands of dollars by buying and selling stuff from thrift stores, garage sales, you know, junk auctions. The answer is the revenue was there. I created too much of the infrastructure because I was trying to really build a team around a lot of my homies and so the dollars were there but I treated too much like a hobby business. place to put a bunch of my friends and cousins and relatives and relationships and ultimately we

### [5:00](https://www.youtube.com/watch?v=iOJ4FEbLbb0&t=300s) Segment 2 (05:00 - 07:00)

were just losing money, there's no reason to do it but I absolutely believe, and especially since I've seen what's going on now, it empowered me to very much believe that there was 30, 40, 50, 60, 70, 80, $90,000 a year in profit to be made if you took this seriously and what I love about life is I really focus on every negative becoming a positive and going through that confirming what AJ and I were doing by seeing what VaynerToys short six months looked like confirmed and gave me the audacity to create the 2017 Flip Challenge that hundreds of you, thousands of you are going to be impacted on. I cannot wait for the end of this year to watch all the people who bought homes, paid off loans, bought a car, went on a family vacation all because of a piece of content I created and that makes me super happy. Oh and a quick PS. Little clip from two years ago on #AskGaryVee, Instagram game is really fascinating to me. Betting hard on it. All you entrepreneurs should. A little rant I had about Instagram. It's been fun to see that play out. It is the number one social network as the attention graph goes, by the way, I need to desperately make an attention graph. Like we gotta get into like that 'cause that's what I care about. Over time and that's one of the great things about documenting all of this. Being able to do these fun recalls. Two years ago, if you were on this train, if you were paying attention you might've gone deep into the Instagram game that I'm trying to really focus a lot of you guys on and really that's my biggest number one. Like I'm gonna give out the value and I hope you act on it. See you tomorrow. (rock music)

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*Источник: https://ekstraktznaniy.ru/video/19008*