# Jake Paul is on the show! | #AskGaryVee 231

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=K7UVj8D0TeI
- **Дата:** 17.10.2016
- **Длительность:** 20:45
- **Просмотры:** 125,945
- **Источник:** https://ekstraktznaniy.ru/video/19157

## Описание

Find Jake Paul here:
IG: https://www.instagram.com/jakepaul
TW: https://twitter.com/jakepaul

Jake's new book "You Gotta Want It" 
https://www.amazon.com/You-Gotta-Want-Jake-Paul/dp/1501139479

Find Winbox here: 
TW: https://twitter.com/winboxltd

Winbox's #QOTD: 
Request for anybody who receives spammy sales emails that bring them no value, get in touch with Winbox!   
 
#timestamps:
0:00 Intro
3:55 - How safe would you play it when faced with the decision to quit your daytime job to be an entrepreneur? 
5:48 - When did Jake know his following on Vine started to go big, and what were 3 mistakes he made during the climb?
8:44 - Should I document the build up of the business on the business IG and FB, including the rough, behind the scenes, hair pulling grind? Or keep it more professional on the business page and document using my personal profiles?
10:37 - How do you explain to a potential client or partner the importance of social media specifically Facebook when they (that client or 

## Транскрипт

### Intro []

on this episode we have visitors from both sides you ask questions and I answer them this is the Ask Gary B show 2 3 1 yes good are you nervous very you're nervous yeah why are you nervous I always get nervous I like that I'm super not nervous at all right ready and action hey everybody this is Gary ve ner Chuck and this is episode 231 of the Ask Gary ve show and it is a ridiculous show this there's a hod podge of things going on there's so many stories here and we finally got in a show I know I've been uh traveling a bunch and we haven't gotten one in so I'm glad we're doing that uh so why don't we do this Jake why don't we start with you why don't you give a little two to three seconds you know I know everybody under 35 is going to know exactly who you are but I've got some 57 year olds who I don't know yeah absolutely they exist okay yeah they're out there why don't you tell everybody two three minutes about your career this is a very interesting guy I invested in this company I've known his family for a little while now but he's an absolute blueprint to the Future and so I'm excited about you being on the show thank you man I appreciate that yeah what's up guys I'm Jake Paul uh I'm a social media Creator I'm an actor and I'm also an entrepreneur um so kind of the three you know Trifecta um from Cleveland Ohio moved out to Los Angeles to pursue entertainment that led to a multitude of other things on a Disney Channel show have like 17 million followers now um run a company called teamdom uh which has different divisions which some of you might have heard of Team 10 um that's really how old are you I'm 19 yep that [ __ ] hurt all right we'll get back to that in a minute now why don't you guys tell the vayer nation why you're here and a little bit about yourselves okay so I'll say why we're here you can say about wom box okay yeah basically in March we um went to London and we were at the V media book launch um the Asar book and we ended up winning a competition we were the only guys with a chocolate bar left here it is Vayner chocks so this was how you entered into the raffle and this was the winning Vayner chocks is which I love it 56 I right cuz there was a number on it all these had numbers and I got a little opened out and started giving away random prizes yeah what was the prize right before you do you know I was it to win a trip to see the Jets with you I don't know that's I think might been to meet you in London as well but you guys won the trip to the US to be on the show yeah and were you and that was you winning yes so were you excited so excited my leg are shaking over St all blur so you guys are playing India's role today you're asking the questions yeah good and what and tell them everybody a little bit about your thing uh so under managing director wibx started it about three years ago and then head and join the team about 6 months ago and we're specialist email marketing company so we handle newsletters email campaigns email motion for different businesses uh we're a small team so there is three of us so Heidi's back at the office could next but we're growing quickly and hoping to catch up with media and Emil in the future and we've only got 3,000 followers so if you can help us catch awesome all right I think this is an appropriate time to getting into the show so what is the first question okay so the first question is B asks how safe

### How safe would you play it when faced with the decision to quit your daytime job to be an entrepreneur? [3:55]

would you play it when faced with the decision to quit your daytime job to be an entrepreneur so Jake uh you know you're such a young guy you didn't go down the route did you ever have a job like maybe when you're 14 and like had my own landscaping company so you were entrepreneur from the get yeah there was no like I'm going to work at Fat Burger in Cleveland Ohio no yeah I don't know if they have Fat Burgers in Cleveland High I just first company anyway nonetheless so did you just were your parents or grandparents or anybody in your family entrepreneurs not really no my uncle was probably the biggest entrepreneur um but didn't like spend a ton of time with him so kind of just like had the natural hustle for it I guess um my dad was like yo you shouldn't get a regular job because like you're not going to learn anything you know if you have a landscaping company you're going to learn how to negotiate like so your dad was really pushing for it yeah he was like you're going to learn how to like you know set the prices get customers get recurring businesses you know so yeah you know I mean look anything that keeps you up at night is something that should be addressed and so if it's really keeping you up at night like you're not sleeping you're stressed you're thinking that I'm going to have regret my whole life I would take it very serious and I would play it not safe at all if you're kind of full of [ __ ] and once in a while you think about it blue moon you think about it well then I would play it safe the punchline is this way too many people are playing it half pregnant you either do it or you don't there is no inet and that's the bottom line when it comes to this is binary you know I talk about entrepreneurial tendenc a ton and that's fine uh who am I to judge just cuz I love entrepreneurship you do you but this question is silly because you don't need to ask a question on a show like this because if you really couldn't breathe you wouldn't be doing it and you wouldn't even be worried about my opinion on it cool let's move on Lucas asks when

### When did Jake know his following on Vine started to go big, and what were 3 mistakes he made during the climb? [5:48]

did Jake know his following on bind started to go big and what were three mistakes he made during the clim so for a lot of you Jake and his brother were big breakout stars on Vine probably in that group of 40 to 50 60 that really hit probably they had higher ranks but I'm just trying to give you a sense of like how many Vine celebrities really popped when you know when did you uh start when did you know that there was something going on and what were the couple mistakes you made yeah so it kind of all started with one video um and we both like grew like 5,000 followers so both of you yeah and that was like the start of it where we were like oh my gosh we got followers this is the greatest thing uh but then from then on we just like took that viral kind of recipe of creating a video and replicated it and that's when like we would gain like 5,000 you know were you doing a lot of collaborations to get awareness no cuz we were in Ohio right and so we in Ohio well what's your name's there the Dancing Yeah am she's awesome we just couldn't link up but yeah um just like it's far to drive in Ohio no like d driving 30 minutes is like you don't do that like a 10-minute Drive is far interesting really I would have thought in like Ohio that like that would be the reverse I feel like in New York like one Block's like whoa but like in Jersey I used to drive like 40 minutes just to my friend's house yeah that's not how it is wow I was gangster yeah so what about mistakes real quick on that yeah mistakes super important um I think some of them is uh I wasn't creating content like consistently um I didn't realize how important that was huge um and then I also wasn't always cross promoting my different socials so like my Vine got to like 5 million followers and like I would never promote my Instagram but then Instagram is now bigger than so I wish I would have done that the whole entire way let me do a recall to my early days of influencer I actually struggle to talk about my mistakes it's like one of the weird things about me and like it it's probably a very flawed thing but I actually as you were talking reminded myself of one no question in O 607 when I was a YouTube wine thing that was happening I made the mistake of even though I Knew YouTube was going to be huge vidler came along and offered me equity in their company to move my show on their platform and I took the better business deal and I gave up the exposure and and I've only done that once because I always value exposure over everything I do it all the time it's always long-term versus short term it was such a good deal and I love and Rob and Colin I love vidler and by the way it had technology where you could tag videos and I needed that cuz I was making 30 minute videos back when everybody was making 5-second videos so made sense but I know question as much as I want to finagle it I took a short-term upside of a business deal over the long-term value of the awareness and The Branding so that's something you know that battle of short and long term is huge next Jared asked

### Should I document the build up of the business on the business IG and FB, including the rough, behind the scenes, hair pulling grind? Or keep it more professional on the business page and document using my personal profiles? [8:44]

Gary I recently started an apparel company called rare people apparel should I document the buildup of the business via Instagram and Facebook including the behind the scenes stuff or keep it more professional on the business page so the question is I've been talking a lot about documenting versus creating I watch you Gary I know I love you uh so what do you think you think what he just said from your opinion should the business page be about the business and then what's his name Jared on his Jared page he's doing kind of the vlogging and this stuff or do you think the business page he should consider the vlogging there what's the company called it's a clothing apparel company it's called rare people apparel rare people I feel like the documenting of it would be really cool if it was like about the grind of like creating like if it was like if the t-shirt company was called like grind or something like that and then he was documenting like how to grow that I don't know for my answer on this I think it doesn't matter I think of this similar to names it's ironic that used a name like I don't think a name means anything I think people make names Google and Facebook and Nike meant nothing to anybody before they were executed so to me whether you do it on your personal page or on the business page there's some variable differences coverage will be different things will happen but really net score at the end of the day it won't matter people always ask me like if you build the Gary ve brand does that help aner and this that and the other thing net it's the stake not the sizzle like if you get people watching in either direction PE the amount that people actually pay attention to that little logo especially when it's a business actually deteriorates over time it's they're looking at the content and so either plan will work for you and I think you should spend less time cripp by which one and just start doing yesterday that's good next question is from Vincent erti Vincent asks how do

### How do you explain to a potential client or partner the importance of social media specifically Facebook when they (that client or partner) personally feel they failed executing in that Medium and believe it not to be worth the time and money investment? [10:37]

you explain to a potential client or partner the importance of social media specifically Facebook when they personally feel they failed executing in that medium and don't believe it worth the time and money investment have you ever had to have a conversation business-wise where somebody paid an in to make it to your world an influencer where it didn't work out for them but you were trying to convince them to work with you or people you rep things of that nature want say that again so the question that they're asking which is always interesting because it's actually a very fascinating question which is hey how do you convince somebody to invest in Facebook if you really believe in it when they come back to you and say well I've already done Facebook and it didn't work I got you cuz that happens to me all the time and I always I I'll answer it while you think I just would love your story I always say well listen what's the ROI of a basketball I'm going to go Cleveland Ohio here for me nothing for LeBron a billion the reason I use that analogy is just cuz you tried Facebook doesn't mean you did it well yeah like there's a lot of influencers that have a lot of followers like you do that I know are a bad buy and then I know you and a small group are a good buy because of what you do with your attention it's the content 100% the content the message do you align does your brand align with that brand have you ever had to sell somebody on doing something with an influencer or yourself that said to you guys well I've done influencer marketing before and it hasn't worked has that come up yet yeah all the time and you just have to you just punch them in the face yeah punch either or explain to them like why you're different than that person right which is hard you're fighting a like lost battle exec you know it's funny we get to recall the name execution is the variable right like again a name you might think you have the greatest name ever but if you suck and your business sucks you lost like here's the punch line for everybody Facebook Works Facebook advertising works like one of my favorite quotes is like everything works not everything works for you like it works that's it like it's been documented time and time again that it works so does television so does a lot of things Google search you know influencer marketing it all works but are you good enough to execute it for what you're trying to accomplish for the money that you're allocating influencer marketing works if your company needs to sell 880,000 pairs of shoes that Jake would promote and to make back the money that you gave him and that's how you're thinking about your business and he only sold 17,000 in his promotion for you maybe that didn't work for you in the short term maybe those 17,000 pairs of sneakers actually got talked about by other people and eventually you sold 97,000 this all comes down to the basic theme of short and long-term strategy it was brought up already in the show that's where you have to weigh out things but the thought that somebody back to really answering his question directly Vincent like I think you know ironically I think Jake in his in his way absolutely answers it correctly which is like people tell me like everything doesn't work that we do and we' still built a hundred million doll company on it because everything that we do also works the variable is the execution the creative you know the media planning the production like there's a million variables the timing what time you post has a variable impact have you guys ever like as you were going through it and learning the game did you realize that hashtags or what time you would post or when things were trending little thing every little thing yeah you have to understand this I know that they had to live that like when you become an expert in your domain everybody thinks that they're going to be Jake well I'm going to make funny videos C like everybody thinks they're going to be an influencer until they realize that a you have to have talent B you have to be a practitioner and understand all the things that go into it drock everybody's got a drock now you're like you're going to become a verb or an adjective or a [ __ ] noun I don't know how that my grammar is not that strong but like everybody's got a dck cool great so we're all going to be walking around in four years and everybody's going to have somebody following them and filming mlof but not everybody's interesting and has something to [ __ ] say yeah Sol Tyler that's just the way it is I also say like to answer his question like I just ask people if they have a TV in their pocket like you have Facebook in your pocket 100 TV in your pocket 100% cool is that it Jake oh Jake gets a question yeah uh I wait I forget it pick up something then no it's a good question though oh it's like how do you separate is this something you actually give a [ __ ] about yeah okay go ahead how do you separate

### How do you separate business and personal life? Do you put your phone down completely? [15:15]

business and personal life um like do you put your phone down completely do you like let Happ are you worried about all the dating life opportunities you have in front of you no I just find it hard especially because like um to turn off exactly to turn off do you want to turn off yeah sometimes okay and do you no cuz I feel like I have to like I went on an off-roading trip with my dad I was like well this I'm in like this beautiful area like I don't have service but I should still film this and Snapchat it interesting and like post it you feel a pressure to execute yeah I mean look I think there's an evolution first of all when you're 19 when you're at three people you're on fire like it's so early like you want so bad like you want it so bad I and by the way as now I'm the old guy in this thing at 40 I still want it so bad mainly cuz my ambition is so high I think it's a very personal question you know for me you know the reality is a lot of these things we talk about them in theory we answer questions we've got thoughts but they're very detailed there's always a Nuance in everybody's life that does it saying I just do what I want to do and I never question myself or for my actions I think too many people [ __ ] some ideological thing on themselves I should turn off here cuz it's so beautiful [ __ ] this beautiful place document it do you know what I mean like I don't do that to myself I don't let anybody and most importantly even my own points of view on what I should do dictate how I feel about myself I just do and then think about it after the fact instead of Prior which has been a very very substantial switch that I have that has made me very happy to be honest I'm not judging myself I love myself like I love that picture you know that picture with the pope and everybody's taking a picture and there's that one old lady it's like a very famous picture do you know about this thank you like um and everyone's like oh she really captured it like there's a picture uh for everybody's watching actually throw it up here in the edit there's a picture here it is where everybody heralded this lovely old lady right she actually captured the moment while everybody else looked at the pope through their phone I don't believe that I actually feel bad for that old lady I believe that she's already forgotten it yes right that like that everybody else actually has it documented and has a nice asset and I think we are absolutely going through a very weird time where we demonize technology and we idolize old and true things cuz people hate change we and I'm about to get really pissed here cuz this blows my mind I'll be there in a minute we close it we have somehow put writing a letter on a pedestal that if I write you a letter that this is one of the great things that I can do in society like oh my God you're such a lovely person you wrote me a letter you're so special yet when we text someone we don't view that as special we view that as bad we should be talking to each other what we've done is we've put a piece of paper and a pen on a pedestal and we've demonized a phone but neither matters because they're just the mediums it's the message inside that matters you want to say something sweet and phenomenal to me I don't give a [ __ ] if you do it through a pen and paper or via text in emojis it's the intent behind the love not the [ __ ] medium [ __ ] I love you kid I mean seriously like right like that is fasc so yes great you can put grandma on a pedestal and say she actually is the purest form things are changing either get on board or don't question of the day I'll let you ask it ask this is me watching your videos at home just in real life question to day ask the question to day any question you want what do you want the vain Nation to answer can we do a request sure okay but that was pretty ballsy I like it good job go ahead uh we want to do a request for anybody who receives spammy emails that oh you're going with a you're not going with request sales pitch even more ballsy go ahead okay spammy sales emails that just bring them no value we want them to email them and say get in touch with Wim box so that we can do email better wow you really went there huh I'm impressed take control of your moment you came from the UK might as well do it any final parts for you no um I would say uh I think one of the questions I saw in the comments was like uh they always like watch these videos and then no one executes and I would say like actually like take this information and run with the win you know I mean you've done that like I've you know I'm an investor and a believer in you and you're I mean I invested in your company because I believe in you so much because you're right most people don't execute and you have and so I appreciate that and that 19 I love it impressive guys thank you for coming I hope your trip to New York is awwesome you keep asking questions I'll keep answering them