# Head of HR, CEO

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=SAJYFzMsMF4
- **Дата:** 11.10.2016
- **Длительность:** 3:39
- **Просмотры:** 22,496
- **Источник:** https://ekstraktznaniy.ru/video/19162

## Описание

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Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M angel fund.

The #AskGaryVee Show is Gary's way of providing as much value as possible by taking your questions about social media, entrepreneurship, startups, and family businesses and giving you his answers based on a lifetime of building successful, multi-million dollar companies.

Gary is also a prolific public speaker, delivering keynotes at events like Le Web, and SXSW, which you can watch right here on this channel.

Find Gary here:

Website: http://garyvaynerchuk.com

## Транскрипт

### Segment 1 (00:00 - 03:00) []

- Gary who's your second in command? - At VaynerMedia today? - Sure. - I would say it's Claude Silver. She's our chief heart officer. I think when you're, when you have 700 employees and you're selling people that's the asset and so when you were talking about culture I was laughing because you're like, "It's awesome," I'm like "I wonder what the other 5000 people think. " Right, because culture is a one person thing. And so when I think about culture, I'm sure you agree, I know that we're trying so hard, way, way more than the norm but I don't know what it means to all 700. We ask and we're counterpunchers. We don't push it. We respond to it. And so at Vayner, it's Claude Silver as chief heart officer. Then I would say it's James Orsini who's our chief operating officer. - What's a bigger business? Wine Library or Vaynermedia? - VaynerMedia. - And so I watched you grow that from 12 people. - Yep. - That was the first time we kind of worked together. - That's right. - And I've kind of understood some of the pain you've gone through. What's been the hardest thing about that? Actually, what I really want to say is you've operated smaller businesses, what's it like to actually run? When you walk into the new space you're blown away. What is it like to operate that kinds of business? - So far, so good. The hardest part and have what it feels like is the same answer which is how do you get buy-in at scale? It's a lot easier to get 30 people to buy in to you and your vision than it is 500 and 700. That's fun for me to see four or five of in them here and they're all in different parts of their career at Vayner right now, in different challenges or opportunities. - You ever have to think about mapping people's careers before? - I've always thought about that. I literally reverse engineer every single person. I have context on how they came from, the conversations we've had, who their mentors were before, what they thought. Emily's mom thought that we were some mafioso thing. (audience laughter) I know who Sam's mentor was. I understand where Lisa worked in a traditional agency for 14 years. I know that Garrett went to the same school as my children. I know shit. Like I am the head of HR, CEO and so always. Wine Library, VaynerMedia and everything I do forever it's only a people game everything else continues to get commoditized by technology. This is a human thing. We are humans, we are the ultimate species. We've won, it's us and we are the game and so yes I have thought about that. I think the reason we built one of the fastest growing agencies ever is because of that part of it and the biggest challenge was getting buy-in. Knowing that at 200 people there were so many people that didn't believe me that thought tomorrow I'm gonna do something bad or I'm doing this because I want to buy the Jets and I don't care about them or whatever it may be. It's been a lot of fun for me because now we're a little further along and everybody who's been waiting every day that it doesn't switch, it doesn't turn, it doesn't become about the money they aren't forced to do things, we keep listening you know it's like gaining trust, right? And so now we've got, we are much tighter and stronger at 700 than we were at 250 which is usually the other way but that's what happens when you actually doubled down on it. And when the stories translate and it's not always perfect. Even the people in this room, it's not clicking perfectly right this second but you put in the effort. You play a forever game. You treat them just as well on the way out and forever and help it's a people game. Yeah I've always thought that it's really the only move I've got. - I can attest to that. (hip hop music)