# #AskGaryVee Episode 190: The #AskGaryVee Book Launch

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=0qzPc6FYY_M
- **Дата:** 08.03.2016
- **Длительность:** 14:01
- **Просмотры:** 49,189

## Описание

#QOTD: Tag the person I should give the book to.

#Timestamps:
0:00 Intro
2:37 - What was the most difficult aspect about the production of this book?
5:08 - Can you talk a little bit about the outline/organization process of the #AskGaryVee book? How did you decide the best order of info?
6:49 - What is the most humbling thing that has happened to you through this book's promotion?
8:41 - What's surprised you the most with the success of the boooooooook launch? Compared to your last book. Thanks for all you do!
11:40 - What did it feel like to see the book in stores today?

#LINKS
DID YOU BUY THE BOOK? http://www.amazon.com/AskGaryVee-Entrepreneurs-Leadership-Social-Self-Awareness/dp/0062273124/ref=tmm_hrd_swatch_0?_encoding=UTF8&qid=&sr=

--
Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M angel fund.

The #AskGaryVee Show is Gary's way of providing as much value value as possible by taking your questions about social media, entrepreneurship, startups, and family businesses and giving you his answers based on a lifetime of building successful, multi-million dollar companies.

Gary is also a prolific public speaker, delivering keynotes at events like Le Web, and SXSW, which you can watch right here on this channel.

Find Gary here:

Website: http://garyvaynerchuk.com
Wine Library: http://winelibrary.com
Facebook: http://facebook.com/gary
Snapchat: garyvee
Twitter: http://twitter.com/garyvee
Instagram: http://instagram.com/garyvee
Medium: http://medium.com/@garyvee

## Содержание

### [0:00](https://www.youtube.com/watch?v=0qzPc6FYY_M) Intro

On this episode, I answer book questions on my book day. (hip hop music) You ask questions, and I answer them. This is the #AskGaryVee Show. Hey everybody, this is Gary Vay-ner-chuk and it's episode 190 of the #AskGaryVee show. I have a fun idea for the editing, Staphon make sure I don't forget. Vayner Nation big heartfelt thank you. Obviously, I gave you a huge rant at the end of 189. We don't need to go through that again. So if you're watching 190 right now because we put out 189 late, you alright? - [India] Yeah. Since we put out 189 late that episode ended with the heartfelt thank you for everybody. Today is book day, I am leaving in a second to go to St. Louis. I will see so many of you tonight at a big, big book event with my boy Andy. Looking forward to that. I will bring serious fire. Actually, you know what, Staphon we haven't edited in a while. Fire! Make it come out of my mouth. There we go. Feeling good. Feeling good about the book. Last night, CNN was good. Talked a little Snapchat and politics. India got a shoutout on CNN. She was fired up. - I was. - Did you get any love from some of your friends? - Yeah. - Amazing. Good Day, New York this morning was very feisty. We should have that clip shortly. Me and Greg Kelly got in to a young man, old man conversation in my opinion. - Most people when they ask me questions are asking me to give them encouragement to go for it because their parents didn't build their self esteem. - Ok, that's a little bit respectfully outside your field-- - No, it's not. - of expertise. - I totally disagree. - I mean look but it's an opinion. You have one, I have one. - Well, listen, that's fine. That's your opinion. Now I'm going to set you straight. (laughter) - And here we are, India, and so here we are. I think that we should go in to it, right? - Let's go in to that thing that we do. - Let's do that thing we do. - That thing that's now a book. - That's right. Let's get into - [Both] The show! - Oh, your energy is not working. This is book day. Let's go again. - No it's not. I can't. (laughs) - Let's-- - Get into-- - [Both] The show! - There we go. India, let's do it.

### [2:37](https://www.youtube.com/watch?v=0qzPc6FYY_M&t=157s) What was the most difficult aspect about the production of this book?

- [Voiceover] Matt asks, "What was the most difficult "aspect about the production of this book? " - What was the most difficult aspect of the production of this book? As a matter of fact, this was probably the easiest book I've ever written from a production stand point because so much of the content had a framework. One of the things I'm most proud of is the responses on social media and email this morning of people that are stunned how different it is than the actual show. Way too much, maybe a bad job by me, way too many people assuming that it was a transcription from the show. We took every question and answer that we did from the show and then added 100 of them but the ones that came from the show, I reread, I added sentences, context, updated and so it wasn't super hard. Steph Land, who I acknowledge in the book, my ghostwriter for the fourth business book in a row is incredible. She knows me. We're a book married couple. We know how to jam with each other. I did a lot of it during my summer month in August in the Hamptons. So I was in a very good place. It was kind of like, get a cup of coffee in the morning, play with the kids a little bit and then they'd go to camp and just get in that place, put on the headphones call Steph and be like, "Alright, Steph, what's the question? No! What you have to do is" I would start off zen but it went intense very quickly. It was great. You guys were a big help. We organized. This one was quite smooth. I mean honestly this could be the blueprint if this #AskGaryVee, what a lot of people don't know is that the #AskGaryVee show ends today and we're going to be transitioning to DailyVee and so with the book launch, I'm kidding. I'm kidding, I'm kidding. What's a lot of fun is if this show keeps going you know even though I want to write Perfectly Parented I Wish Everyone Was an Immigrant even though there's other books that I'd like to write I could see an #AskGaryVee Book Volume 2. I mean this is a format that could work. Andy, the response is real. - [Andy] Yes. - There we go. India. Oh, I should answer it. The toughest part, I guess the toughest part was the pressure I felt to make it not a transcription of the book. And that's actually why I think the book came out really strong. I forced myself to go, you know, I love to talk in tweets and in headlines and powerful punches. I keep my second, third and fourth tier stuff normally for my businesses. #AskGaryVee, the show, made me get into my second and third tier stuff and I tried to force myself to get in to some fourth tier stuff in the book. - [Voiceover] Keith asks, "Can you talk a little bit about the

### [5:08](https://www.youtube.com/watch?v=0qzPc6FYY_M&t=308s) Can you talk a little bit about the outline/organization process of the #AskGaryVee book? How did you decide the best order of info?

"outline/organization process of the #AskGaryVee book? "How did you decide the best order of info? " - Steph Land, Steph Land. What Steph does extremely well is she watches the last two years of my videos I got on the phone with her and said "Look, these are the things that are mattering to me. " If you remember, you might have been on this but Stunwin, by the way, big shout out to Stunwin I texted him last night before I even texted you guys big shout out to Stunwin who was a big part of this book obviously, India killed him and he is no longer around. We miss him, let him rest in peace. We love him very much. He's actually on floor 12. Actually Staphon, when you get a chance, I'm not even kidding, go down and capture him real quick just so we can edit him in for a quick second. Literally just roll up on him when he's not paying attention get it and leave. (sad piano music) He was a big factor. I think we all, if you remember there was a two hour call I remember I was somewhere on a client thing when we talked about what should the chapters be. For some reason, patience didn't make it. I'm devastated. But you know, we talked about parenting and self-awareness, we got a lot more into that EQ thing. We got on a two hour call, me and the team, we all talked about what the themes were about 150 episodes into the show. We got into them and they became chapters and then I had to call Steph and literally it was like "Okay, Clouds and Dirt" and then I just talked. I just talked and then it was recorded, she layered on grammar and away we went.

### [6:49](https://www.youtube.com/watch?v=0qzPc6FYY_M&t=409s) What is the most humbling thing that has happened to you through this book's promotion?

- [Voiceover] Daniel asks, "What is the most humbling "thing that has happened to you "through this book's promotion? " - I think the most humbling thing is, this is actually very easy for me to answer, it's the extremities on both sides of the equation of the audience that consumes my content. The people that know me the longest the Justin Thorpe's of the world, that are saying "Wow this is really quality stuff. " You know, people that have listened to me for seven years. They know my spiel. I mean think about you and Andy, you literally watch me at the 92nd St Y the other day and you know what's about to come out of my mouth before it comes out. When you're around somebody, right, and you're consuming. For the people that know me the best, to really get their $19 worth because there's really more stuff 'cause I forced it to level four and on the other direction, the people that are in mainstream media, a little more cynical by DNA nature. The people that think I'm a loud mouth or don't think that cursing is gentlemanly those people reaching out, some of the heartfelt emails that I've got in the last week of like I didn't believe in you and this has caught me off-guard or I've never been a fan but I had to review this for my website and I was blown away. Or I never really understood that you were anything more than a blowhard promoter. The two parties, really into me, really not into me going, I don't know, nonetheless, that has been humbling in the fact that I know I've created something really strong here because I'm getting reactions from both sides of the aisle. That matters to me. And that was a goal and that feels good when you accomplish a goal. - [Voiceover] Tim asks, "What surprised you the most about

### [8:41](https://www.youtube.com/watch?v=0qzPc6FYY_M&t=521s) What's surprised you the most with the success of the boooooooook launch? Compared to your last book. Thanks for all you do!

"the success of the book launch compared to your last book? "Thanks for all you do. " I don't know, I mean, there was so many more of you guys than there was with just me and Nate for Jab, Jab. I don't know if anything surprised me. I would say that my team starting with you Andy you guys really, really brought it. You really did. I'm really proud of the team. And it built momentum. I think Staphon, Andrew I could see even halfway through like the whole team came together. Like you guys really worked it. Especially since the first of January it really was rolling. I think the other thing that surprised me is that I fucked up, I didn't have that one organized day 30 days. There was no reason to have the fuck up of not having that one organized day and that's on me not on you guys. I like how you looked at Andy. There's one day that we should have had that wouldn't have allowed all the vulnerabilities that I can think of now. Like there's literally like 40 more people that I could have write a Medium reivew. There's probably 100 more influencers. I said this yesterday, we said this Staphon at the end of DailyVee yesterday as hard as you leave it on the field there's always the 15 other things you can think of. There's things that we did better on Jab, Jab that we didn't do on this. That I'm just like, man. I guess what surprised me, it's not what surprised me, two observations are I'm so proud of the team, I thought they really brought it and I'm used to being the strongest energy and for the team to match my energy or get close to it excites me, and then two, even with all that even when I think I'm the best, even with all that support, seven, eight of you underneath me I literally right this minute can think of 25 more things that we left on the table. Crazy. That's what's important. I think a lot of people beat themselves up for it. I recognize it because I want to give a good answer on the show mainly because I want to give you a proxy which is like look, you give it your at-bat and that's what it is. When you see an athlete retire. A lot of big guys are retiring, Peyton, Kobe, all this. If you can get into that place where you felt like look, you left a lot on the table. You don't think Kobe and Peyton are thinking right now about that one championship that they had. Kobe's thinking about that Game 7 against the Celtics. You don't think Peyton's thinking about that Saints game. They're thinking about it every second of the day because that's what winners do. Winners think about that but it doesn't destroy them. It doesn't become cancer. It's just something they love to ponder while being equally massively content that they left it on the field. And that's how I feel about this book. We did a really great job. I'm really proud of it. There's 25 things I wish we did. That was deep. I like that one. Cool. Last one, you're excited about this one. - [India] It's a cute-y. - Oh, you like cuteness. You're into cute? - Sometimes, yeah.

### [11:40](https://www.youtube.com/watch?v=0qzPc6FYY_M&t=700s) What did it feel like to see the book in stores today?

- Great. - [India] I'm not upset. - No, I just have you positioned as cute. You know? Not that you're not cute, I mean like you're not into "Let's have pink fluffy flowers thrown in the air. " - [India] Things can be cute and not be fluffy, too. - [Gary] Yes, I know that. That's why I'm curious to see what this is. Let's see-- Let's see how cute this is? - [Voiceover] Dan D asks, "What did feel like to see "the book in stores today? " - I haven't seen it yet. - [India] (laughs) - Great question, India. You know that I didn't see-- - [India] What about people tweeting you and stuff. - That's not me seeing it. You lost. Question of the day: What the hell was India doing on that last, just kidding. Question of the day, yeah, you know what, this actually in your world too we're going to do it together. Question of the day: Tag the person that I should give this book to. We're giving away 100 copies on me. You're going to work with me on this. Now these are people that 100% don't know about what's going on here but you see from afar could benefit from this. We're going to surprise some peeps my friends. We did this yesterday too, right? So some people that reply we're going to do four or five there but we're going big today. This is me giving back to the Vayner Nation, to the people that are most important in your life and things of that nature. We're going to go hard at this, Andy. I really want to surprise people. I like that people on Facebook Live are like, "Whoa, whoa, whoa. " They're going to be ready for when this goes up in a couple hours. Staph, what do you think, four hours from now? - [Staphon] Yeah. - Ok. Facebook, YouTube. It's Facebook. YouTube if you're watching go to Facebook. com/Gary please tag the person that you think needs this book. India, put together a team. Garrett, Riley so they reply in there, they go, hey Staphon tags Terry Rice. Riley and Garrett and you have to go or whoever we put the team on goes in there and says, "Hey Terry Rice. " Tag them, "If you DM me your address we'll get the book out to you. " Let's make 100 people better. You keep asking questions, I'll keep answering them. Thank you Vayner Nation. Go, nope, I have a different plan for it. See ya later. (hip hop music)

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*Источник: https://ekstraktznaniy.ru/video/19383*