# How Relevant Will Email Be In Five Years?

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=63hsaCyEDls
- **Дата:** 14.05.2015
- **Длительность:** 2:16
- **Просмотры:** 3,613

## Описание

--
Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur. Find more at http://garyvaynerchuk.com

Jab, Jab, Jab, Right Hook is now available on Amazon! http://bit.ly/jjjrhamazon

## Содержание

### [0:00](https://www.youtube.com/watch?v=63hsaCyEDls) Segment 1 (00:00 - 02:00)

Madison asks as an email marketer I say email Is Not Dead do you think email Will Be More or less relevant in 3 to F Years Madison Great question 3 to five years It's Always Hard to predict That Way out but uh I'll get to that part and Before actually answer this question Just Want To Give A Huge Shout out to the vayner Nation for supporting this show I'm uh I'm really enjoying it I was super bumm about Friday Night So I Apologize I think I tweeted that I was going to have it and Let Some people down i ha letting People down email definitely Not Dead I would say that email Right Now uh I like marketing in the year that We live in um So I would say Right Now that email is a very Killer App Now are Open Rates at 90% like I had in 1997 Absolutely not but is it Own Channel that you Control and don't have to be at the Mercy of all these other platforms that you can Market to your People for sure I think We Can't be naive to the Fact that Google Made Changes with Gmail about a Year ago It Feels Like Now Within The Year Where we went to a promotions Tab I see stunn shaking his Head Steve you affected by the promo you Part of Any email l that you noticed went There oh yeah Absolutely Now here's The Punch question show me Punch question here's the punchline question Do You Feel that some of those That Got switched to the Promotion tabs You've actually Fallen off They Don't Go to your Native ined and you either unsubscribe or You just Don't Pay attention to Anymore Totally Gone yep probably Five or Six email That's my concern So what happening is do I think email Will Matter to Years for I think in Play It's a Channel It's not going anywhere do I think It's Dead Absolutely not do I think itl Be More or less valuable as a marketing Engine I will go with less valuable in 3 to5 Years it Will Still be very valuable cuz It's One of the best channels but it will be less valuable that whole marketers ruin everything line that I use a lot That's What this is all about platforms Come along They have value and then We Market Against them and then consumers Kind of push off It's Cops and Robbers It's cat and mouse Over and Over Again We're living in a process Now that We're Into the second decade of email being ruined by marketers Oh crap wait subscribe I need subscriptions because I can't push this many Right hooks in Social so subscribe

---
*Источник: https://ekstraktznaniy.ru/video/19613*