# Using Social Without Confusing Your Audience

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=X05s0BIaRVc
- **Дата:** 12.05.2015
- **Длительность:** 2:01
- **Просмотры:** 2,712
- **Источник:** https://ekstraktznaniy.ru/video/19618

## Описание

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Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur. Find more at http://garyvaynerchuk.com

Jab, Jab, Jab, Right Hook is now available on Amazon! http://bit.ly/jjjrhamazon

## Транскрипт

### Segment 1 (00:00 - 02:00) []

Troy asks I work in two different spaces how do I use social media platforms so that I'm not confusing my audience Troy this is a very simple question uh you adjusted the platform at hand so we're going very detailed on this show for Twitter the way you don't confuse them if you're talking about two different things Allah business and wine talk is you create two different channels and you have an atwine library account Gary vook account Gary V and that's what I did or you just come so branded in both that you feel comfortable being kind of a renaissance man or woman and you can go that route but you have to react to the platform so on Twitter you just create two different accounts and you promote through them on Facebook though the targeting capabilities allows you to just be yourself and talk to people that act you can plan to people that are 25 to 45 that are into wine and you put out a wine content and they'll like that and you know 22 to 27 that are into podcasts and you do that and then they want you to talk about that thing so Facebook gives you the flexibility to Target you know Twitter does not uh and so you've got to adjust YouTube channel do you have two channels do you have one is something we've talked about because we want to chop up every answer into a question as a matter of fact let's link up the first one we put up right the tennis thing over here uh and so uh you know you're the real answer to this question Troy is you've got to adjust to the platform's capability to drive home the fragmentation or the one channel process so you go PL place by Place Pinterest you can create a board right you can have an account you can create different boards and on certain boards you put out content about whatever the hell you're doing and whatever you're doing that's different so you Tumblr you can create a bunch of different kind of blah blah. tumblr. com so that gives you flexibility so I'm giving you very detailed answer here my friend it's it's uh not super hard you have to have the right strategy per the platform based on the flexibility of that platform to deliver the story oh crap wait subscribe I need subscriptions because I can't push this many right Hooks and so social so subscribe