# Thoughts on Auto Reply DM Services on Twitter

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=q9WtcICOl0g
- **Дата:** 02.04.2015
- **Длительность:** 1:56
- **Просмотры:** 3,990
- **Источник:** https://ekstraktznaniy.ru/video/19676

## Описание

--
Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur. Find more at http://garyvaynerchuk.com

Jab, Jab, Jab, Right Hook is now available on Amazon! http://bit.ly/jjjrhamazon

## Транскрипт

### Segment 1 (00:00 - 01:00) []

Jim asks, "What's your opinion on the autorely DM services? " Jim, I really wanted to take this question because I'm so glad you did it uh and asked it and I appreciate it and I want to say that I hate it. It is literally the thing that I despise the most. I have actively unfollowed many of you because I followed you and you did that and I unfollowed because it speaks to the intent you have on the platform which is to use it as a conversion mechanism. You're looking to scale social media in a world where social media especially on Twitter is not scalable. If you haven't figured out why I overindexed it on the platform, it's because it's a non-scalable platform when done right because Twitter is the only true social network. Everything else has evolved into content push. This is the one place we all talk in a town square environment and we can jump into each other's conversations and it is not creepy. And when you go auto reply in a town square, you're the guy walking around the office and you're just handing people your business card without saying hello and nobody likes that guy or gal at a conference or networking event. Blindly just handing a card without even really engaging. I think it's a terrible move. I think it turns off a lot of people. I think even if people don't unfollow you, which at times I haven't because I'm just busy and I haven't. You think you got my follow or something good happened. It's the wrong move. All you had to do was engage with the people that followed you twice for about 6 minutes, which is time. I'm not saying it's not, but you could have gotten the depth you're looking for. So what? I'm going to sign up for your newsletter and then you're going to email me and it's going to go to spam. I'm not going to engage. Because the first taste that you have of someone, the initial context, that first moment, that first impression when it's you've lost. Oh crap. Wait. Subscribe. I need subscriptions because I can't push this many right hooks in social. Subscribe.