# Small Town Rules [11/17/09]

## Метаданные

- **Канал:** Gary Vaynerchuk
- **YouTube:** https://www.youtube.com/watch?v=JkHWSjj0Ye0
- **Дата:** 27.06.2013
- **Длительность:** 2:33
- **Просмотры:** 1,078
- **Источник:** https://ekstraktznaniy.ru/video/19974

## Описание

Family 1st! but after that, Businessman. Just a guy that Loves the Hustle, People, wine and the NYJets.  Check out the new site, and tell me what you think at http://garyvaynerchuk.com.  

You can also find me on Twitter: http://twitter.com/garyvee. 
--
Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur.

Recorded on: November 17, 2009

## Транскрипт

### Segment 1 (00:00 - 02:00) []

yo yo hey everybody it's Gary vaynerchuk and uh wanted to ask you a question see what you guys think about this take get your thoughts on this your take give me your take your two cents um oh first of all look what I'm eating little gouret library. com action you know I got to give a plug to Justin and Everett and those guys in Gourmet Library be talking about much more of that in 2010 but um Small Town rules that's what I realized is happening here see because of mobile and Twitter and Facebook and Ustream and Tumblr and YouTube and bidler and on and on all these sites LinkedIn which is I've done a terrible job and I've been jumping into much more lately you know all these sites what they've really done is they've connected us right and what that's done has made the word world closer right we always talk about that we're more connected than ever well what happens when you're when everybody knows your stuff you're playing by Small Town rules all of a sudden small town rules are going to be the economy the things that made businesses small ones like the grandparents in your world how hard they work to build them the things that made them successful you know like when the baker the baker's dozen you know where that came from the baker actually gave a crap about you and gave you a 13th dut go to Whole Foods right now buy 13 Donuts see if they'll charge you for 12 that kind of thing or number two when everybody knew your business you know for all of you that grew up in really small towns 90 kids graduated in your high school you know whatever happened at that bar in town people knew you couldn't really whip out your thong during the thong thong song like you could at a big you know spring break because everybody in town would know and so businesses and Brands need to understand that now we are living under Small Town rules where the one person the one individual's voice is greater than ever and so what I'm really intrigued by is how this DNA of a small town is going to impose itself on this massive world of ours and why that's going to be such a massively competitive Advantage for the brands that actually give a crap about their users the ones that actually provide service the ones that are actually good there's going to be an enormous weeding out in the next 10 years from the companies that don't know how to care are incapable to care or just too big to shift and start caring and so when you think about Small Town rules and the way a small town is really run when everybody knows your business please understand that you're going to start to need to apply some of those rules into way you navigate your business and your brand