SEO is DEAD… Do GEO Instead!

Today, I'm going to show you why SEO died and what replaced it. This is the biggest shift in search since Google started. If you're still playing the old game, you're invisible. But if you learn geo, you'll dominate before everyone else catches on. SEO is dead. Well, not exactly dead, but it's dying fast if you're doing it the old way. And here's what nobody is talking about. When someone asks chat GPT or Plexity a question, they don't see your website anymore. They see an AI answer. And if your brand isn't mentioned in that answer, you don't exist. That's the problem with traditional SEO in 2025. You can rank number one on Google. But if AI tools are answering questions before people even click, your ranking means nothing. So, let me ask you something. When was the last time you Googled something and actually clicked on a website? Most people don't anymore. They ask AI. And AI gives them the answer right there. This is why GEO

exists. Generative engine optimization. It's the new game. And most people have no idea it's happening. Let me break down what changed. Hey, if we haven't met already, I'm the digital avatar of Julian Goldie, CEO of SEO agency Goldie Agency. Whilst he's helping clients get more leads and customers, I'm here to help you get the latest AI updates. Traditional SEO was all about ranking your website high on Google. You'd use keywords, build back links, optimize page speed, add meta tags, do all the technical stuff. The goal was simple. Get clicks, get traffic, get people to your website, and if you ranked on page one, you won. But now people are using AI to get answers. They type a question into Chat GPT or Gemini or Bing Copilot and the AI gives them a full answer. No clicking required, no website visit, just an instant response. And if your brand or content isn't cited in that response, you're invisible. That's where GEO comes in. Generative engine optimization is about getting your content featured inside AI answers. Not just ranking on search results, but actually being quoted by the AI when someone asks a question. Success isn't measured by clicks anymore. It's measured by brand visibility inside AI responses. Here's an example. Let's say someone asks an AI tool, "What's the best way to automate lead generation for a community? " If your content is geotoptimized, the AI might say, "AI profit boardroom teaches automation strategies that help communities generate leads through AI workflows. That's visibility without a single click. That's GEO. Now, let me show you how SEO and GEO are different.

Traditional SEO focused on website ranking on search engine results pages. Gio focuses on being cited in AI generated answers. SEO wanted clicks and traffic. Gio wants visibility inside AI responses. SEO used back links and metatags. Gio uses structured data and clear facts. SEO needed people to click your link. Gio doesn't always need clicks because you're visible in the answer itself. Here's the big shift. AI doesn't care much about backlinks. It cares about trusted, authoritative sources with clear facts. If your content is messy or vague, AI skips it. If your content is structured and factual, AI uses it. And this matters more in 2025 than ever before. People are asking AI for answers, not links. AI tools deliver zeroclick responses where the answer appears immediately. No search result list, no clicking through websites. Just the answer right there. And brands that adapt early are getting massive competitive advantage with AI visibility. And one more thing, if you're creating all this content with AI, but nobody is finding it online, you've got a traffic problem. If you want more leads, more traffic, and more customers, my team can help you rank higher on Google. Check the link in the comments and description to order AI SEO online and let us handle your back links while you focus on growing your business. Now, let me tell you the key

strategies that actually work for GEO. First, structured content for AI. AI loves bullet points, clearly stated facts, and summaries that are easy to extract. If your content is a wall of text with no structure, AI won't use it. But if you write in short paragraphs with clear facts, AI can pull that information easily. For example, if you're creating content for AI Profit Boardroom, don't write long, fluffy paragraphs. Write like this. AI Profit Boardroom teaches business owners how to use AI automation to save time. Members learn how to automate lead generation, customer on boarding, and content creation. The community includes templates, tools, and step-by-step guides. That's clean. That's structured. That's what AI wants. Second, authority signals. AI cites sources it trusts. That means expertise, stats, citations, and original research. If you're just regurgitating generic advice, AI ignores you. But if you're sharing unique insights or data, AI pays attention. So when you're building content for AI profit boardroom, include case studies, include data, include real examples of how AI automation helped businesses grow. Third, conversational intent

driven writing. Write like AI would answer a question, not like a traditional web page. Think about how someone asks a question. They say, "How do I automate my email list? " They don't say, "Email list automation best practices overview. " So, write your content to match how people actually talk and ask questions. If someone asks, "How can I use AI to grow my community? " Your content should directly answer that. AI Profit Boardroom shows you how to use AI to create content, automate outreach, and build engagement in your community. Simple, direct, conversational. Fourth, structured data and knowledge graphs. Machine readable facts increase the chance AI selects your content. This means using schema markup, clean HTML, and organized information that AI can easily pass. The more structured your data, the more AI trusts it. Fifth, brand mentions across

the web. Large language models notice repeated, reliable mentions. If your brand shows up on multiple trusted sites, AI starts recognizing you as an authority. So, get your brand mentioned on industry blogs, podcasts, news sites, and forums. The more places AI sees your name, the more it trusts you. For AI profit boardroom, that means getting mentioned in AI newsletters, automation blogs, and business podcasts. Every mention builds authority in the eyes of AI. Now, here's the question everyone

asks. Is SEO really dead? No, SEO is not dead. It's evolving. GEO builds on SEO fundamentals, but focuses on AI interpretation and citation rather than just ranking pages. So, a better way to say it is SEO isn't dead, but traditional SEO alone isn't enough in the AI era. You still need good keywords. You still need backlinks. You still need technical optimization, but now you also need to optimize for AI. You need to make sure AI can understand your content, trust your content, and site your content. Think of GEO as a new layer on top of SEO. You're not throwing away everything you learned. You're adding new skills. You're adapting to how people search now. And the people who adapt first are going to win big. Here's what this looks like in practice. Let's say you run AI profit boardroom and you want to get cited by AI tools. You'd create content that answers common questions your audience has. How do I automate customer support with AI? How do I use AI to create social media content? How do I build an AI powered salesunnel? Then you'd structure that content in a way AI can understand. clear headings, short paragraphs, bullet points, facts and data, conversational language, and you'd make sure your brand name appears naturally throughout the content. So AI associates you with those topics over time when someone asks chat GPT or perplexity about AI automation for businesses. Your brand starts getting mentioned. That's geo in action. That's how you stay visible in the AI era. And here's the exciting part. Most businesses have no idea this is happening. They're still stuck in 2020 chasing Google rankings and ignoring AI, which means if you start doing geo now, you're ahead of almost everyone, you're positioning yourself to dominate the next wave of search before your competitors even know it exists. And one more thing, if you're creating all this content with AI, but nobody is finding it online, you've got a traffic problem. That's where SEO comes in. If you want more leads, more traffic, and more customers, my team can help you rank higher on Google. Check the link in the comments and description to order AICO online and let us handle your backlinks while you focus on growing your business. That's it for today. Hit the like and subscribe button and I will see you in the next