The Simplest AI Automation Offer for Beginners (start here)

okay so in this video I'm going to be breaking down the simplest AI offer that you can make to businesses in order to get in the game get a foot in the door start getting a bit of experience getting on client calls start actually delivering something and getting into the game of selling things to businesses um that doesn't require you to have a huge development team or extensive development experience or even experience getting on calls or knowing how to generate leads this really is the smallest little baby step offer that you can make in order to just start making some progress towards your end goal of being a successful AI automation agency owner or AI entrepreneur so this video is really intended for beginners who are trying to get into the game but I just feel like they have no clue what they should offer they don't really know how to do market research they're having trouble generating leads and knowing what they should Niche down to so if you are one of these people completely new to the game this is going to solve a lot of your problems and answer some key questions for you so first thing you need to understand about this let's put up here simple simp list AI offer

so you need first thing you need to understand is the concept of a knowledge gap which is how we make money in the AI space generally or in any industry whatsoever if it's a service based industry particularly so if you take say smma and digital marketing smas social media marketing agencies make money because the owners and the team at the smma has a knowledge Gap that the between themselves and the businesses basically they know more about digital marketing and how to get results with it than the business owners do so the business owners pay them to get that they pay them the difference of that knowledge Gap basically so let's start off with key concept of knowledge Gap this is going to make sense for a second and I will be giving you this shortly I'm not going to drag it out forever um knowledge Gap so basically um so here's the Continuum of all knowledge um so here's using example here's the business owner all right let's start this is zero so this is zero this is maybe 10 this is maybe a 65 and this is a 100 so on this knowledge scale say these people are just the this is the best person in the world agency or the best team the absolute best knowledge and you could say or in this case is going to be AI as to the expertise available so they are really worth a lot and they are just own the market running everything because they know so much but they're obviously going to be very expensive because they have so much context and understand it now if the business owner is here say how do I draw a uh brought a business what the far going out so this is the business and this is say an agency a AAA agency this 65 represents the knowledge that maybe the average one has or a one that's sort of doing well initially yet to sort of scale into later ends of running an agency successfully um but basically businesses will come to this agency and they'll like hey I need help with this AI thing I don't know anything really about the technology I don't know uh what use case is the best for my business and I'm really just stuck and I want some help and I'm also going to need your expertise to help me implement this without dozens and dozens of issues I trying to do it myself so this is how this Gap here is where this agency is going to make their money because they have a knowledge gap between where what the business knows about Ai and what they know about Ai and also their capabilities when it comes to the D team and stuff now most of you starting off when you are getting into AI say let's say the average business owner average is about a 10 on this most people are try to jump all the way to this point here and be a fully fledged agency and sell every a whole nine yards when in reality um or they think they need to be there immediately until they don't get started with the business or they think oh it's not for me in reality you can be at maybe 25 here and have you with your little agency or just yourself but you know more than that business and you can still make money in this Gap the question is how and what is the offer and that's what I'm going to reval to in a second so this is very key concept to anything this is why you should always be try to expand either your knowledge and this Gap does represent your team as well so uh I talk a lot about it in my uh in my program but this knowledge Gap can be expanded through your team it's kind of the combined of either your brain and then also all of the team that you have with it so when you make a new hire suddenly you can jump from 25 to 35 because you brought on a really good AI developer who significantly moves increases the knowledge Gap this can also count factor in things like experience and things you've done before that allows you to be more valuable to them because you've done the same thing before and you're going to get less issues when you do it so step one understanding that knowledge Gap I do have a pretty miserable rasor here sorry so you give me a second so you understand what knowledge Gap is Tick now question is when you have such a small knowledge Gap or even nonexistent maybe you just found my video or found the space as a whole and like wow I want to get into this but I'm at I I'm like either behind where the average business owner is or I'm about with this where they are at the moment I kind of have a basic knowledge of it as well so what you need to be looking at is how you can increase that knowledge Gap and then make an offer that allows you to sell back down that and profit from that Gap all right so

I'm going to introduce you to this concept of um AI tools Consulting now what is this is basically the most basic and simple thing that I could possibly come up with before getting into the space where you are essentially a consultant that helps business owners to identify the best AI tools to use in your existing processes and for their team currently now the reason this is so great is because it skips the entire step of having to do implementation and owner development team because it's kind of like you're just uh you're selling other people's stuff which as a general rule of thumb when you're starting businesses or getting started with running a business or you want to make money on life the easiest way to do it and this is something I wish I could sort of learn ear in my journey is it's easy to sell other people's stuff um where they've already got a clearly defined marketing process or they've got a really great product that they spent a lot of money on or the service is really good and there's a killer off that comes with it it's easy to sell other people's stuff where they have done all the hard work on the product with the service than to try and do it all yourself so when I first started my very first online business um through e-commerce and Drop Shipping sure I was selling someone else's product but I was still doing the entire business thing myself and when you come from absolutely zero on the Entre rur scale trying to jump from there to running a whole business and having a team that you got to manage managing suppliers uh managing finances and stuff like this it's a lot to pick up early on um but if you are say fitting in as a salesperson you're selling someone else's product in the framework of their business and they've already got everything dialed and theyve done all the hard work and you get to come along and sell their products and make money so that is something that as sort of a side note um is a good practice and in this case we're kind of stealing from that idea we're basically selling other people's tools or selling other people's products without having to First Bard them ourselves so I've talked recently in my video about the new kind of AI agency model that's going to got to really surge this year um and Me Myself and the team at morning side and Peep Lurch um I've been wearing this a lot I don't know why I wasn't RAR this in videos more but um yeah we've all been rank it into the office so I'll just come back and uh here we are so um I'll do a bit more of a spectrum thing again and that will also help break this down for you so on the furthest end of the spectrum here in terms of like difficulty we have implementation by this I mean AI Dev Services svca Services uh implmentation implementation and then we have on this side I don't know which one you put in front of the other I probably would go actually yeah Education First cuz I mean any of you can watch a whole bunch of YouTube videos kind of compile together use AI to help you write a nice script or make it into some presentation um and then the sort of Middle Point here I'd probably actually put it sort of more to that side is uh consulting which is what you're doing here and this is kind of how I started off I guess both these when I started my journey I was making YouTube videos and then I was selling Consulting through my YouTube channel and saying hey if you want to learn more about this AI chatot I just built you can book a call with me down below and that was my original way I monetized my skills in the AI space and allow me to build a lot of confidence on my uh the Consulting CES I did um and that allowed me to eventually get down to the implementations they providing my own AI automation agency Morningside AI now the reason I'm telling you this is because um you don't need to unless you really have either the resources or you want to go all out and really learn these tools um by tools I mean the service delivery platforms like Forest flow agenda of make um relevant AI all these VY all these kind of Service delivery platforms for AI agencies this is obviously the skills here are much better and much more valuable but if you're just all going to get started then these are also options for you but if you're a developer I'd highly recommend that you do swing that way first because it uses your skills but some people are just starting with absolutely nothing so this is a good place to start to just get familiar with the process of AI freelancing and running your own business so education we're not really going to focus on that in this video but what this offers is essentially a Consulting offer where and I'm going to give you the process on the syum you are doing these AI tool consults for free initially I'd recommend for businesses and you could you can just continue doing them for free as a lead magnet as we're going to go into it a second but this is so that you don't have to jump immediately to this where either you are deving the stuff yourself and in that case need to spend maybe uh not maybe you definitely need to spend a few months of learning and spending time consistently practicing and following tutorials and consuming content on YouTube about the best use cases and how to build them and then getting to a stage where you're actually able to pitch businesses and you do all the lead generation stuff as well so there's quite a lot to that and this is definitely a great starting point for people with either business backgrounds and they can hire for developers immediately or for developers who can start doing it themselves but some of you with no business experience and even no technical experience as well this is a better place to start um so let me just rub this off um actually I can just jump straight into it so basically the AI tools Consulting process is pretty straightforward um what I would recommend you do is firstly create that knowledge Gap right so even if you were starting at zero on that scale I drew before you can um you can't number one find tools and I'll explain how you monetize this in a second so just stick with me um it's actually pretty nifty and also how you get clients I'm going to touch on that briefly here as well um doesn't need to be something crazy uh but F tools this means you're going to be going on things like YouTube and thankfully there's people like myself and others I mean I think by the time this video goes out I will have just posted one about AI tools that I use in my business so uh to make quite a lot of money as well so I'll put these things up here um it'll be up there and maybe in the description as well my recent AI tools video that I did um but you can watch a bunch of YouTube videos to find the best tools I mean there's always these videos about I tried a bajillion AI tools and these are the best ones so I mean if these guys are really they're not lying they've done a lot of other hard work for you um and you can find some great tools watching these videos now my process that I'd recommend is that you watch you find these tools by YouTube videos it's probably going to be the best way to do it um and then you go um and make a list i' to go put these on a Google sheet or something and just put a whole bunch of links in names and everything and do a little bit of categorization even you can say hey this is a creative thing or an AI image generator or video generator Etc and then thirdly I would Deep dive so that means on each of these actually I wouldn't do each of them I would make sure that this list you kind of narrow it down to a short list of the best ones based off what these guys in these videos are talking about um you maybe pick a bunch in a couple different categories like okay these seemingly the best image generators the best video generators Etc the best writing tools and then you start to you make a short list that you're going to do a deep dive on now deep diving means I would then go and go uh YouTube search again and but specifically for that tool so I would be saying okay let's find say it was Runway and you search up Runway AI tutorial and you start to go through it and watch you see what people are doing with it and you see best Runway AI use cases or best video Generation Um best AI video generation use cases and you find them either on uh YouTube is a great place to do it but some of these tools are so new and so obscure that you won't even find much you might need to go to Google Search even basically do a deep dive and see if anyone has revealed some cool stuff can do with this just to build up the context that you have on it and then I would also go and try your and so once you've done that and you you've had a bit of a play on with it you've got familiar with it and you're like okay I know how this works I know that Runway has this feature that last going to go from image to video okay great that's Now sort of pined that and you're building your knowledge Gap just by watching videos and having a player up it's pretty cool um and ultimately number four I would make like a tools DB where uh I'd like you to do this on notion if you not hav't use notion before n o t i o n notion and you can create a bit of a tools dat database use whatever you feel like really you could use Google Docs or you could use Pages or who use Pages word or whatever your favorite bloody document processing thing is but some kind of database where you've gone on these gages and then you've got Runway Bam Bam category this this best uses for this this features this this and you start to create your own internal database of tools and I would highly recommend you use some kind of like a database feature with a notion so you can create your own columns and you can add in you can do this in sheets as well but notion is a lot easier for filtering tier um and then you can set up filters like okay this is a creative tool okay this is uh could be useful for this specific use case and you start to build up this internal knowledge base or database of the best tools and you've rank them in certain ways so that when it comes to delivering that service of this AI tools Consulting you can go okay well we're looking for some creative tools you're on a call with them as I'm going to break down the process in a second but you're on a call with them and they say oh we've got a team who does uh SEO writing for us okay great well um you just go on to your little thing not probably not on the call but um uh afterwards or in the report making P which I'll touch on in a second and you can quickly pull these up and you've got all this context on it you can read through it you go oh okay I remember that tool now great great okay now I can put that into the recommendations so supp so that's the process to start and by this point if you've got a tools DB filled out with 50 tools and you've done a write up on each of them and you've had to play around with them as well you've got a significant way down that so most of the business are here you're now definitely moving over this way and you start to know what these tools are good for and again you haven't had to go and build all the stuff yourself you're purely just recommending thing at the at this time so to break down what this would actually look like in reality I'm probably going to run a whiteb space here but um the way you pitch this is that you have some kind of three-step process or something so say it's a free and I'll get into how you Market it in a second but free um AI tools I'd probably play around with the naming a bit more um to make it sound a bit more sexy um but I'm sure you can figure that out with the help of pla which TBT but in principle you say one we hop on a BRI consult where you ask them a whole bunch of questions and you learn about the business in the different departments and you sort of nudge it all down you say okay great well after this call just to make it extra easy for you I know this is how I would have approached it when how I did approach it when I first did by Consulting calls is don't try to put yourself on under the pump to deliver on that call you want not if you just starting out you're not good enough you don't know enough and you can't be expected to know enough to just be able to be shooting off tools like immediately knowing what they should fit into within the different business departments maybe if you've done enough here you could do confident to but just to get started for most of you I would say do the free console and then say Okay step two of our process is we'll um match plus find more so you can say we've got this internal database that we use that's got all the best tools um and we match them up uh internally but we'll also go out and do a further Deep dive for your business and for your industry specifically so this way you can handle a lot of different Industries and you might be able to come up with some really cool ones that are specific to that industry that you find um and here you can use things like um there's an AI for that or you got uh Future tools so there's these there's an AI for that as a website where you can kind of just search up if there's an AI tool for the thing you need Future tools also is a similar I'll put both those links down below if you want to check those out but this is step two where you're matching them with your internal ones and also finding more and then step three is a report as a report so you write up a report for them you can use like some kind of Cana template or you could just use a nice NAD and a bit of branding on your uh Google Docs or you could just do it blank document me initially just to keep things simple don't let that stuff hold you back from just doing it um and you write up a report for them and you hop on another call or you just send that to them directly I probably hop on another call to get to sort of run through that process and give them the idea and walk them through how you want to do it get a bit of feedback because all this is going to be helping you to move further down this and just a key P from getting to this point of implementing is getting comfortable on those sales calls and being like knowing how to deal with people and you start to realize oh there's all these different characters I can meet and I know kind of know how to handle that one that kind of person now and it's just building up those entrepreneurial and business skills slowly but surely and this way you get two ches the free consult and then you break down the report for them now I know what you're asking Liam how do I get clients and how do I make money from us okay well first things first is that what you get started money is not really I know it might be like oh I need to pay my bills and stuff but you should not be starting one of these business is if you're in a position where you are like okay I need to pay my bills next week with this that is it's not going to work maybe one in a 100 someone will just finesse and like hustle their way to make your money but for the most part you are going to need to give this a significant amount of time to get up and running and that means taking on free clients and building up your skills slowly but surely and your confidence you might be doing these freak consults for one or two months even if you depending on the volume of them you do until you really good at it and people are really happy with this the end result so this is really the key thing are they happy afterwards so getting feedback on that call or even getting feedback after by email is essential checking in with them maybe a week or two after they've implemented them or probably a week or two is about a good amount of time and if they're not saying wow yeah this has really been massively helpful then you need to work more on this um in your matching process but going back to getting clients to make money as I said first off making money is not the should not be the goal initially if you want to really get to the end and you're making a lot of money you need to take that off your brain initially and just work through the process slowly of getting used talking on calls and building a knowledge Gap um and this is really that the fly will for you to do

that but to give you the longer term uh strategy the process here is going to be the monetization is from eventually you can use your affiliates so you can get 20 15% of the monthly recurring that these companies sign up to if these are decent sized companies and they're going to be high quality or long-term users of these apps then if you do enough of these free audits you're going to build up some passive income for yourself where you might making a few hundred or and eventually a few th000 per month right so that's really determined by the quality of the people that you're putting through because if you're getting some and also the quality of your matching of the tools um and also the affiliate commission that they pay out but uh you'll see a lot of churn in terms of okay I recommended that but they never they used it for 2 months and they fell off if you really find a good tool for them then they will continue to use that so that really comes down to you but also making sure that the business that you choose is uh with someone who's going to be a long-term user of it and not just kind of jump around either they're too small to really stick with it Etc but the second way and there probably more of a longer term one that you look to do is through Partners so what you're doing here is essentially taking people from being unaware of or not really implementing AI into their business or being familiar with it to the point where they're now experimenting with it and they're like oh well this is kind of cool I they start to see the value and it's like when people first started putting websites up and they started getting the odd call from them it's like hey I just found your website or they get an email I was wondering if you I could do this and it's they start to see it okay like now I get this web thing and in this case I get this AI thing like these really helpful tools for I can search the whole web and Pon b or write reports for us um but the thing about that is that you've just moved them down closer towards the point where they're ready to go to the implementation step they're ready to maybe hop onto a a more expensive Consulting offer and an AI audit with someone who can really do the entire AI audit process and then stepp them through to implementation so Partners here at morning side we have partners because we get so many leads from this awesome Channel and you guys who support us so much um because alongside you are going to start agencies and lot of my bigger videos we get like thousands and thousands of business starters and off and we're seeing more and more like higher tier and higher level um business owners and larger companies reaching out to us uh because of the size of the channel as much as gr so that's been awesome and we have partnership deals we have the ex excess leads that we can't really handle or we don't necessarily want to do that kind of project if I'm honest um we have Partners who we offer them to and if they close that deal um we get anywhere from 10 to 20% uh depending on the partner um and the side with the deal so you can do the same thing there are people who are coming in and they do have this side but they don't want to do this side and you can find them either in my free community or in paid communities like my accelerator of course I'm not like I don't want to like make this a sales pitch but if you're looking to find high quality implementation partners then you may need to spend a bit of money to find get in a group or get in an area or a place online where you can find those deer Partners or even look locally you can go Google Maps and there might be some AI development shops popping up in your city um and you can get in touch with the say hey I might have some leads for you could we set up a deal here so this can be sort of 10 to 20% um all say maybe a 5 to 10K deal initially um so that's good money and then a fil is you start off a few hundred maybe like2 200 and then getting up to maybe $1,000 per month um yeah that's not going to happen overnight but it's still money and you're still building up your building a bit of momentum with your AI business and AI space now the final step is of course how do you get clients how are you going

to attract people to this offer of yours and I'm glad you asked cuz I've got a simple solution for you and this is pretty much what I recommend to uh everyone um so you need to turn people from these unknown people who don't know about your business at all or the offer that you have and to people that are working on these free audits free tool Audits and the best ways to get people initially to get things off the ground um there a few strategies firstly warm Outreach Alexi has a great one on warm Outreach which I'm not even going to try to outdo um I'm going to put it in the description below for you basically you have a lot of people that you have contact to either your older email contacts your Facebook friends your Instagram followers all the people in your phone contacts and these are people who either May themselves want this kind of thing and say hey look I've built this entire database of AI tools I've spending a lot of time working with them um and I'm doing this thing right now I'm helping businesses with free um to do a 30 minute AI tools audit um do you know anyone well this is the patch and the warm Outreach and this is what's going to be included in that podcast from Alex Mo he done part of his100 billion leads book but it's the audio version again 100% free um but that you can ask them if you know anyone who'll be interested in this kind of offer right and they either will know people themselves or know people that would be interested they say hey yeah great I can put you in touch um or they may be interested in it themselves but by not asking them directly it's not like hey man can you buy my Stu or like can I do this week the fact that it's free makes that actually a bit a little less bad like you probably could just ask them directly and say hey like you want me to do a free AI what for you I know a whole bunch about these things I just have a quick check over take 30 minutes um so that's one I'll leave a link that down below um next TR would be cold emo this one takes a bit more to set up and honestly wouldn't recommend it for beginners but if you are familiar with code email you could definitely blast out this kind of offer once you test a copy enough um to get them say hey like yes sure I'd be interested um depending on the targeting that you do of course Cod whole different box of frogs um but codium as one because you can reach out to like hundreds of people a day with the same offer start booking in calls and moving them through their process and then of course we have organic content so you can try to on LinkedIn make social posts and stuff I would I'd probably go the YouTube side personally because then you can make videos like uh best AI tools for Builders or PL I keep using Builders and Plum example I think it's an interesting idea about AI service providers for these industries but making YouTube videos talking about industry by industry the best tools um you can even just use chat gbt or 01 or whatever fancy model that you want to use these days to help you think through the problems that businesses would face and then you with the without even really knowing it sure you could jump on Reddit YouTube and do a bit of market research about the problems that a different Niche would face and then you can match up with your tools database you can go okay well this tool this tool for these different parts of the business that I know they have issues with then you can make a video six AI tools Reales or Etc and you just kind of go through the list and because those are tagged by the niche that you put in the the search ter or in the title when people are search into AI stuff Realtors there's a chance you're going to pop up and then there's a chance that also book in the free consult with you went in that video you can say like literally just before you get stuck into it or and then probably towards the end as well do two ctas in that so hey if you're interested and a free AI tools consult for your business head down below and book and Accord me bam and once you've got a good amount of uh traffic coming from this you can actually turn this for free and you can start charging um $100 for it you know my Consulting calls started off at I think 150 200 bucks Jack that up to $300 cuz I getting so many Jack it up to $500 cuz I was still getting so many just like dozens and dozens of calls um and I made $4,300 within my second or third month of doing YouTube and Consulting right and then I put that up to $1,000 and people still paying for that and I made probably $15 $220,000 off $999 $997 calls um doing Consul so there D people pay for it if you can get this up and running that's how you get the money coming but through warm Outreach I would recommend that you do it for free um build up until you're get in these really happy customers and you know that you're actually providing a good service um so yeah there's also things like ads but um for beginners I wouldn't recommend you trying to own Facebook ads to just try and get some uh get some clients but I hope that makes sense knowledge Gap you're starting way down there this is your process to get some kind of knowledge Gap and the way that you monetize this knowledge Gap is to a kind of offer like this where you were just doing consultations to help them match up the best AI tools you're selling other people's products you're getting compensated through Affiliates and then through passing these people off because you're doing the hard work of maybe not a harder than actual implementation but you're doing some good work here where you're actually you're moving them down from unaware or unfamiliar with AI to being more receptive to implementation so we're found that if business owners don't understand the tech and understand that why it's good for their business and the fact that this what we're going to be building for you is actually really the best play for you right now then there's no that they get to implementation and you can't sell them you can never sell 2030 $40,000 worth of AI uh for an AI project if they don't first understand all of the stuff so you're doing a key part of the process and you can get compensated by passing that off to people once they're ready and of course over time you will build up more skills and you build up more experience you may want to go into charging directly for this once you've got a better lead generation system you can start charging for it maybe you put up a little education product as a lead Mega to the stabing stop running some traffic to the you know there these different plays and you try to move down and expand your

offering so I started off on YouTube making YouTube videos talking about the call AI builds also you can go and look at it on my channel I was just doing what was interesting to me and building my knowledge Gap and putting up coding tutorials and me building these different things I loved it and I realized it there was a big market for it as well um and that's how kind of got my channel off the ground and built my knowledge Gap and I started Consulting so I was taking for educating on my channel then I started doing consulting like I said making lots of money off Consulting within a few months of starting my YouTube channel um and then I started morning side AI my AI with a M agency to do the implementation and basically capture more of the value that's possible within the AI space we come a long way from me and my spare bedroom um and I'm extr proud of what we've done and I can't wait to hear about what all of you do and I know I know it's so difficult to get off the starting box when you feel like you have absolutely no clue what to do I fully understand I was in your position like six years ago and I was starting an online business I know how that feels and I'm just really trying I hope with this to give you that little nudge and that small wind and the small steps that you need to start putting a bit of momentum and really building your entrepreneurial skill set so that's all for this video guys I will put those links down below um but yeah if you want to see another video here breaking down how you can use organic content IO this recently um the exact organic content funel that I've used to ensure that my AI agency morning s ey never runs out of leads I'll put that up there so you can copy my exact strategy but so that guys thank you so much for watching and I will see you on the next one