How AI Helps Me Get 100K Views/Day Consistently (Copy Me)
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How AI Helps Me Get 100K Views/Day Consistently (Copy Me)

Nick Saraev 09.04.2025 9 364 просмотров 358 лайков

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Join Maker School & get automation customer #1 + all my templates ⤵️ https://www.skool.com/makerschool/about?ref=e525fc95e7c346999dcec8e0e870e55d Want to work with my team, automate your business, & scale? ⤵️ https://cal.com/team/leftclick/discovery?source=youtube Watch me build my $300K/mo business live with daily videos + strategy ⤵️ https://www.youtube.com/@nicksaraevdaily Access the Excalidraw here ⤵️ https://excalidraw.com/#json=HFdMPmiZ_Oxn8MQgQq3HU,ROaA-2k0nojiKwRK4DiIaQ Summary ⤵️ This video outlines a high-output content strategy powered by AI, emphasizing consistency over perfection, leveraging audience data, and using scalable systems to maximize growth, credibility, and long-term results. My software, tools, & deals (some give me kickbacks—thank you!) 🚀 Instantly: https://link.nicksaraev.com/instantly-short 📧 Anymailfinder: https://link.nicksaraev.com/amf-short 🤖 Apify: https://console.apify.com/sign-up (30% off with code NICK30) 🧑🏽💻 n8n: https://n8n.partnerlinks.io/h372ujv8cw80 📈 Rize: https://link.nicksaraev.com/rize-short (25% off with promo code NICK) Follow me on other platforms 😈 📸 Instagram: https://www.instagram.com/nick_saraev 🕊️ Twitter/X: https://twitter.com/nicksaraev 🤙 Blog: https://nicksaraev.com Why watch? If this is your first view—hi, I’m Nick! TLDR: I spent six years building automated businesses with Make.com (most notably 1SecondCopy, a content company that hit 7 figures). Today a lot of people talk about automation, but I’ve noticed that very few have practical, real world success making money with it. So this channel is me chiming in and showing you what *real* systems that make *real* revenue look like. Hopefully I can help you improve your business, and in doing so, the rest of your life 🙏 Like, subscribe, and leave me a comment if you have a specific request! Thanks. Chapters 00:00 Introduction 00:36 Different Content Channels 01:09 How AI helped me get 100k views per day 01:32 Why most content creators fail 01:53 Focus on quantity more than quality 02:24 Don't focus on perfection, focus on consistency 02:59 99% of content creators only generate 1% of views 03:48 You need achievements that stand out 04:47 Quality is secondary to credibility 06:17 My content machine 07:24 Scraping what people ask for to source ideas 08:55 Creating content for my audience 10:00 Templating every aspect of the process 10:45 Using branded thumbnails 13:30 Focus on your main goal 14:22 Very strong correlation between output and growth 16:20 Removing Friction 16:29 The photography study - quality vs quantity 17:32 My AI system that multiplies output 21:20 Content multiplication tools 23:10 Step by step implementation strategy for massive output 23:31 Maximize output in the first 30 days 24:39 Make it as easy as possible to stay consistent longterm 25:54 Reduce decision fatigue 27:15 Quality improvement framework 27:28 Focus on consistent output 28:01 Find one thing to improve on at a time after being consistent 29:14 Videos don't fail, they accumulate 30:33 30 day implementation roadmap 30:53 Compounding effect 31:45 90% of results will come after the first 90 days 32:18 Analytics-driven optimization 33:43 Outro

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Introduction

Hey, every day I get over 100,000 views consistently. 12 months ago I was getting less than 1/100th of that. The differences between then and now are time and a series of content automations that I built that allow me to scrape and find an infinite number of content ideas and then produce content without necessarily having to increase the amount of time I spend doing so. If you don't know me yet, my name is Nick. I made over $170,000 last month using automation primarily through content and an inbound funnel that now routes to a pretty thriving community product. In this video, I'm going to run you through everything that you guys need to know if you guys want to get started on the same journey. Let's get into it. Just so we're all on the same page here, I have

Different Content Channels

three major content channels. The first is my YouTube, which just hit 67,296 subscribers. The second is my daily updates channel, which just hit 2557 subscribers. And then the third is my Instagram, which just hit 76,700 followers. This is the one that's growing the quickest due to a few viral videos I've posted. On average on Instagram, my videos get anywhere between 20,000 to 800,000 views. Um, and we're implementing a variety of strategies which I'm going to talk about on my Instagram, my main YouTube, and then also my daily updates channel, which is just where I talk every day about something that I'm doing. Okay, so

How AI helped me get 100k views per day

this is how AI helped me get 100,000 views per day consistently. I'm going to give you everything you need. all the sauce. There's no gatekeeping here. You guys could just take my entire strategy and copy and paste it yourselves. Just before I get into the actual systems, I want to talk about a system, but a system that isn't the sort of automation system you're probably thinking about, but is more so just like a work and productivity system. Okay, so the main reason that I

Why most content creators fail

have found that most content creators fail when they try making their own content is because they are like this lovely meme, okay, where you are focusing on quality over quantity. Now, I know our entire lives we've been told that we need to focus on quality over quantity. That the number of things is less important than the quality of the thing. But this is a great exception to that rule because the more quantity you

Focus on quantity more than quality

can produce in content, generally the faster and better you get at doing it. And it becomes easier and easier for you to upgrade that quality as well. So, I'm going to go kind of against the grain here and I'm actually going to recommend that if you want to be big on content on social media, start a brand or start a funnel similarly to me making similar amounts of money. You need to focus on quantity more than quality. And there are a couple of important points I'm going to make here. Okay, most creators always focus on perfection over consistency. They do so because they are, to be honest, probably a little bit

Don't focus on perfection, focus on consistency

narcissistic. They're really worried about how they come across. They're um kind of um they're afraid of the pain of embarrassment, right? And because of that, they focus on trying to make their first piece of content the best piece of content. But because they're faced with that big hurdle of making that first piece of content the best piece of content, they never actually get started. They never actually make it anywhere. So if you want to crush it, you do have to more or less just drop the shame. You have to be willing to be embarrassed. It's sort of a fundamental point. And I'm embarrassed constantly when I look back at some of my earlier videos. As you can see, I got a number of points here. Um, another big one is 99% of content creators only generate around 1% of the total views. So just want everybody to keep that in

99% of content creators only generate 1% of views

mind here. The vast majority of people on the internet right now are doing absolutely nothing in terms of production. They get so few views that it's laughable. The 1% of content creators that have understood what I'm telling you here generate 99% of the total views. So there's a very big what's called power law difference between the content creators that make it and then don't. This is more or less the way that it works. You're also competing against 1 million creators, and I said 1 million here, but I really should have said like 1 million a day in a very saturated detention economy that is now highly sophisticated and literally built to extract as many user watch seconds as humanly possible. So, if you get started, it's very difficult for you to do so without something that stands out. So, a point that I'm going to make is that people watch creators who have achievements. They don't just watch good content. It's not enough that my content is good. my content is good, but you're

You need achievements that stand out

also attracted to watching it because you're like, "Wow, Nick has done something that I want to do. Nick has achieved some sort of milestone, whether it's a revenue milestone or in this case maybe like a view milestone or I don't know, personality milestone, whatever the hell it is, something that's interesting, something that stands out. " Because when you see an expert in their field doing a thing, it's just so much more inherently fascinating. Why do we watch soccer players? football people at the top of their sports or in their crafts? Because seeing somebody at the peak of whatever it is that you might have wanted to do at some point in time or what whatever form of of excellence is just inherently fascinating to other human beings. If you don't understand that, it's going to be very difficult to stand out. So, how I relate that to my own strategy? Well, the second that I hit $72,000 a month with my automation agency, I started talking about it. The reason why is because I figured that was a top 1% sort of achievement. the second that I have a top 1% sort of achievement, well, now I have some reason to justify why somebody should listen to me and not the million other creators out there that are all talking about AN automation. Okay, so believe it or not, the quality that you are

Quality is secondary to credibility

generating is actually secondary to your credibility and your output volume, which we'll get into a second. I know that this is a catch 22. I call this the creator catch22. You kind of need views to build authority, and then you also need authority to build views. But the way that I got around this was I didn't start with content. I had existing expertise in success somewhere else which in my case was cold outreach and then through an AI automation agency and a content writing agency. Then after I made some money and I had some standout achievement that's and only then and only then is when I decided I would finally make content and when I had some real results to share then you know my channel blew up. So just to give you guys some context my early videos average about 100 or 200 views until I demonstrated over $25,000 a month in Upwork success. The second that I started doing that, I started talking more candidly about my finances regardless of how embarrassing or cringeworthy it might have been for me at the time. Um, I was able to uh, you know, carve a towhold in this industry and make more. This is the same sort of system and approach that I recommend everybody here do. And then ultimately, if you start with zero authority and you have nothing, you need at least 10 times more content to break through. It's just not really worth it for me. I'd rather go I'd rather recommend that you go and you make money doing something else. And once you have some achievement or something, then double back. Finally, once you've done that, AI systems are going to let you create 10x the content without 10x the time investment. So, let's actually get into talking about the systems right now. Okay? And I got a bunch of flowcharts and stuff. Feel free to check the description for all of this. You don't need to memorize this or try taking screenshots. Here's my AI powered content machine infrastructure. That is me IRL. We totally AI upscaled

My content machine

this too, which is really funny. Okay, so here's more or less the way that it all works. I built my content machine around minimizing friction, not maximizing quality. So let me run you through exactly what that looks like down here with this flowchart. Then I'll double back up top. Okay, so my content machine is composed of three parts. The first is idea generation. The second is uh production and the third is distribution. So, the way that idea generation works is I have a variety of systems that I've built that do things that let me create content that is hyper specific to what my audience wants to see. This is the number one key insight I have for anybody that is trying to grow. If you have established some foothold, if you've gotten your first few hundred or maybe thousand subscribers or something, you have a base of people that have demonstrated that they really like the stuff that you are currently doing. So these are the people that you want to listen to when creating future content moving forward. Okay. So the way that I do it is I have two major systems. On YouTube, I have a YouTube comment scraper. This will go through every one

Scraping what people ask for to source ideas

of my videos. It will scrape all of the new comments published since the last time it ran. It will find all of those comments, filter out those that aren't suggestions or questions, and then what remains is a giant list of things that people basically asked. They say, "Hey, Nick, can you make a video talking about this? Hey, I wish you talked more about this. Hey, I love when you talked about this. Didn't like that. Hey, it would be really sweet if somebody made a video on this. All of the things that they talk about. Then I run through another system which generates content titles and now I have a giant list of basically exactly what my audience wants me to create in front of me at any point in time. On Instagram, I do something pretty similar. I have an infinite idea generator flow which takes because the channel is a little bit different. When we do AI news, it takes all of the trending AI platforms using other Instagram reels, using newsletters, and using other content sources. It then takes a transcript of all of these videos, turns that into um basically a list of content, uh list of platforms, I should say, that I could create content about, and then it actually does a little bit of automated research on the back end, compiles a quick, uh step-by-step how to get up and running with this platform. And then from there I have a script that I feed into a teleprompter and say on the screen. So these are fundamentally different systems but these are both my idea generation systems. And if you think about it both of these are doing the same thing. Okay. Both of these at the end of the day are allowing me to create content for my audience. For my audience. Okay. I

Creating content for my audience

create content that generally people want to see. If I see a lot of people asking questions about something, that's what I make my content on. The reason why is because this leads to very high watch times, which I'll talk about in a second. Once I have high watch times, telling the algorithm that um you know, my videos are good. That gets me a ton of extra discoverability, a lot more people start flooding uh my YouTube videos and stuff like that. At least this is uh this is our current understanding of the system. So these two feed into some sort of GPT processing which I then um add to a content calendar which I then try and publish every single day. The second system is my production system. So if you think about it production is composed of a couple of things like in my case I need to know the thing to talk about. So that was the idea generation and we just dealt with that. Okay now that I have the idea generation what else do we have to do? Well in production we have to take a video and then we have to convert a video into some sort of finished product. So usually there's some sort of editing there. So, um, the best way to template this out is to have a Premiere Pro productionready template that I just drag and drop my finished video into. It

Templating every aspect of the process

applies a couple of stylistic changes and a few edits and then it poops out a high-quality video with minimal editing. So, we're templating out every aspect of the production process essentially. What's another way to do things? Okay, that's my recording preset. Well, um, if you think about it on YouTube and on Instagram, another component of the deliverable that I need to provide in order to publish a video is I need to have some sort of thumbnail, right? So, visual thing that incites the audience where they click on. What's really interesting that I found out about this is the actual thumbnail that you have is less important than just making good content consistently for a while. Because if you answer questions that your customers like, then as long as they see you in the thumbnail, the average click-through rate on that thumbnail will be a lot higher simply because they've associated you with good content. So, believe it or not, I don't

Using branded thumbnails

have like a super intense, extraordinarily well-ressearched thumbnail process. I usually just have two or three templates and then I'll just cycle through those templates. And the key is actually making it so my thumbnails are simple and predictable and boring enough that people can very easily see and say, "Oh, that's a Nick video. That's not a insert other person video. That's a Nick video. So that's the one I'm going to click on. " So in that way, we have a couple of Canva templates. I'll just drag and drop various pictures of myself into it. Automatically crops out the background and then voila, I'm done. Likewise, we need some sort of script template. Now, why do I use script templates? I didn't use scripts or anything like that until very recently, but essentially um you know the way that hooks are formulated tend to have a big impact on watch time and stuff like that. So now what I'll do is I actually script out the intro and I'll try and say something that's like 90% similar to this. I'll try and hit every story point or bullet point at least. So these are all templates and the reason why I cover these is because they allow me to produce a large amount of content. I basically get to if I have these templates produce every day without additional added time aside from just my recording time. All I have to do is record. And then if you think about it, like it's basically recording time. It's the worst C I've ever drawn in my life. Recording time plus um thumbnail time plus editing time. Okay, so this scales every minute of recording results in an additional minute of content that I generate. Okay, so this kind of looks like this. But this just looks like this. And Because it doesn't matter how long the content is that I'm generating. If it's 60 minutes, it'll still take me 30 seconds to do the thumbnail. Well, not really 30 seconds. Let's say 5 minutes. Let's not be reasonable here. Take me 5 minutes to do like the Premier Pro edit or something like that. So, in order for me to create a piece of content that's 60 minutes, how much time did it take? It took 60 minutes plus 30 seconds plus 5 minutes. meaning I get a ratio of 65. 5 minutes of work to 60 minutes of content that can later be consumed and devoured I should say. Okay, so um that's how that works. After I do daily output, then I obviously grow my channel. I got a lot of new people coming in. That feeds back into my idea generation flows and then I get a bunch more ideas. Then finally, I have the distribution. Now what's interesting is I don't actually have any systems for distribution. A lot of other people have systems where they'll post on YouTube and then they'll post on a bunch of Reddit threads and then they'll post in a bunch of other places. I'm not doing any of that right now. Could this be a missed grow growth opportunity? Possibly. But when I think about this, this to me just sounds like a bunch of additional time that I need to add to the end of every video that goes out. Why would I want to spend all this time making my life super hard if my main goal is to publish content

Focus on your main goal

consistency and maximize my quantity more than it is to maximize the quality of every individual video? Does that make sense? Now, because I've done so much content, the quality tends to be fantastic, right? But that's not my main goal. My main goal is the quantity. So, I created a bunch of these systems and these basically let me maintain massive daily output for about 3 months or so. My daily updates channel is getting up to that point right now. It's a video every day. It's 30 to 40 minutes. This channel I'm going to be uh trying to go for every day. In reality, I think we're probably at sixish days a week for the rest of the year. The key idea here is the ALGO actually rewards watchtime accumulation. It doesn't reward individual video performance. Okay. What I mean by that is I and a good friend of mine, Matt Lson, the other day did like a calculation and a comparison. Okay. We took the total number of minutes of my published content and we compared it against a bunch of other creators that were my size, smaller or bigger than me. And what we found was that there was a

Very strong correlation between output and growth

very strong correlation between the number of minutes of published content and then the total subscriber count in a given year. Now, if we zoomed out and if it was over multiple years, this correlation kind of went away. But for channels that started around the same time as me, the channels that published similar amounts of content to me ended up with similar levels of growth. And the con the people that publish maybe half the content as me got, you know, a third to maybe half of as many subscribers. The people that publish more content than me got even more. So what am I trying to say here? I'm literally trying to say that growth is a function of watch time. If you are good at what you do and you've demonstrated success, you're like one of those soccer players I was talking about earlier that's just pretty damn great. As long as you just make interfacing with the market your number one concern, you will inevitably grow like wildfire. And so what do we do as people like care about process optimization like most the viewers of this channel? Well, we process optimize. We build systems that enable us to stick to that. How can we maximize the total number of content minutes that I produce over the course of the next year? Okay. Then I focus on systems that eliminate decision fatigue. When I say decision fatigue, I was referring to my thumbnail systems earlier. Why would I spend an hour trying to find the perfect idea or concept for a thumbnail when I could just drag and drop it into a thumbnail template, get 80% of the way there, and then still enable me to produce content in the time that I wanted to do. So, my YouTube comment scraper and my Instagram idea finder, I covered these, but essentially they're just high-quality ways to um make sure that the content I produce is specific for what my audience is. And then my entire workflow basically just eliminates this what should I talk about today question, which to be honest is what the vast majority of content creators are struggling with right now. Hey, if you wanted to sell something to content creators, you would sell them this because this is one of the biggest pain points that any content creator with a successful channel has. It's literally like, holy crap, what the hell do I talk about today? Right? Um, anyway, the point I'm making is none of this stuff is perfect and super complex, okay? It's just effective enough that I can get up and get going and then I worry about sorting it all out later because I focused on

Removing Friction

frontloading the quantity. The quality eventually just work themselves out. If you just do things enough, eventually things get better. I'm reminded of a study that was done. I believe it was a study or it was a university class or

The photography study - quality vs quantity

something and it was um a test of two groups of people. The first group was it was a photography class. told, "Hey, I want you to take as many photos as possible with this camera. Then by the end of the month, um I want you to, you know, we're going to have like some photo test and then uh your goal is going to be to show this photo as part of the test. " So that was the quantity group. Then there was the quality group. The quality group was instructed, hey, I want you to take a single photo over the course of the next month, but I want it to be the highest quality, most amazing, most beautiful and insightful photo, and that's the one we're going to present. Okay? So, one focused on quantity, the other focused on quality. Which one ended up with highly rated uh much better scores on that photography test, which I understand is subjective, but bear with me here. It was obviously the quantity group because the quantity group just got to work through the motions. They got to, you know, figure out uh the right shutter speed. They got to figure out the right time is to take a photo. They got to pattern match between content that works and content that doesn't. They got to make cool YouTube thumbnails. I hope you guys are getting the point that I'm making. Okay, so that's my second major point. My third

My AI system that multiplies output

major point are that there are variety of systems and tools that are actually pre-built that enable you to multiply your output without actually having to spend a boatload of time doing all this stuff yourself. So, I'm going to run you through my own stack for us. Um, that's me IRL, just a little bit less green. Okay, so most creators spend 80% of their time on tasks that can be systematized. So I'm going to share with you um three categories of tools that have essentially transformed my workflow and enabled me to do a lot more and a lot less time. Every tool solves what I call a friction point in my content production process. So the first is that YouTube comment scraper. Okay, so this pulls audience questions directly into my uh GPT for processing. GPT being generator pre-trained transformer. You can just chat GPT or whatever. Next is my Instagram idea finder which identifies high performing content in adjacent niches to repurpose. And then here's where I get into my thumbnails. I have a simple Canva template. Okay, I have Premiere Pro templates with most of my animations and stuff like that baked in. And then I get into my actual live production templates. I will use OBS scenes in order to go back and forth with my content. You know, whereas most other people, they'll actually record two separate streams of things that they're doing a screen share. One will be a video like this and another one will just be um let me just turn this off for you guys. Another will be basically a video like this. And then what they have to do is they have to go into post and then they have to stitch them together, right? I don't do that. I actually just record the entire thing at once. Let me show you what I mean. This is my OBS Studio right over here. I actually have a screen as you guys could see on the left hand side. If I click this main button, I go to this. Then if I click on the button to the right, my screen share, I go to this. So, what I'm trying to say is I do what's called live production. Um, just like a I don't know, a newsroom or something like that. I don't actually record the footage and then deal with it later. I actually record it and then do the production live so I can eliminate as much time as humanly possible later on. Do I end up with as high quality of finished product? No. But do people really care? Not really. Most people just care about the stuff that I'm talking about. They don't necessarily care about the look and the vibe. And as you can see, I still achieve a big chunk of that look and that vibe pretty easily. You know, there's a couple of other things I do. One thing I didn't write over here is I use a capture card to capture my YouTube videos. So, I don't actually record it with my camera and then take out the memory card and plug it into my computer, export it, then have to take the memory card and put it back in my camera. Why would I do that? That's an additional like 10 minutes, 20 minutes of work that I have to do every time. No, I want to eliminate the friction. So, this capture card actually is basically just screen recording my camera and then when I turn on OBS, I get the file kind of at the end of my recording. Everything's 100% done right there. A couple of other things I obviously have, you know, a batch recording setup. So, when I do my Instagram videos, uh, for instance, what I'll do is I will load up all 20 reels on a single long script, just one after the other after the other. I'll put it on my teleprompter. I'll press go and I will literally just sit there and I will say the entire thing. I produced 17 reels in less than 9 minutes the other day. 17 reels in 9 minutes. Talk about easy. My total recording time for 17 days of consistent published content was literally 9 minutes. And then finally, I have content calendar automations which automatically sort and schedule based on audience demand. We've tried a variety of these. I don't really think mine work in practice as well as they could be, but you can imagine how there could be a niche that's blowing up right now or something and you have 20 scheduled videos. We could actually find the niche that is blowing up. You could actually scrape a list of competitors that are talking about specific things. look for market demand and actually publish specific videos at specific times. That said, I think the highest leverage and biggest alpha thing here is just if you publish every day, then if you're in an industry that changes quickly, like mine is a and automation, you can actually choose what to talk about that day, which is really cool. So, baking in consistency and systems into this process is a big chunk of it. Yeah. So, my best performing videos almost always just come from ideas my audience explicitly asked for. And I think that's

Content multiplication tools

really the key thing. Variety of different ways to do this. Um, I got the idea generation systems here. YouTube comment scraper, Instagram idea finder, audience question tracker. These ultimately just allow me to create content that resonates with my audience. If I do this, I get more watch time. I also get a much higher click-through rate. And all of these are signals which tell YouTube and other content platforms, hey, you should recommend Nick's content. What happens then? Well, then I get much higher discoverability basically. And then, you know, I'm in everybody's browse page. Next, I have a production flow that's streamlined. I have a teleprompter system for my Instagram videos. I'll batch record a bunch of them at once. Then I also have a bunch of OBS scene templates as well as like my capture card and my YouTube videos which allows me to instead of having to export a card and then plug it into my computer, whatever. I just press a button and then at the end of it I have like a 90% of my video. Then finally, um you know, just in terms of my distribution, I have the thumbnail templates. I have some templates for my description. Then I also have a multilog platform manager. I'm now starting to have some people that assist me with things like posting and whatnot. This basically allows them just to come into my apps and accounts and do some of that posting for me so I don't actually have to like take any more time than I have to. It's interesting because one thing that a lot of people constantly say is, "Nick, you seem like you're all over the place. You're on my school communities and then you're on my YouTube and then I see you on Instagram and then I also see you with this daily updates channel. " Well, the whole idea is every minute of content that you're watching took me basically about a minute to make. That's it. That's the whole magic there. It's not like most other channels where if you make an hour of content, it took the creator like 10 hours to make because you had to sit down, think about the ideas, and do all this stuff. It's like, no, the reason why you can think that I'm everywhere is because you probably only end up consuming 20 to 30 minutes of my content a day. And I will sit down and record for more than 20 or 30 minutes every day. It's sort of like a magic trick if you think about it that way. But obviously, it's less magic when I tell you how it works, huh? Regardless, here is my step-by-step implementation strategy for massive

Step by step implementation strategy for massive output

output. If you guys wanted to start a YouTube channel or a Tik Tok or an Instagram or a LinkedIn or or anything, this is more or less exactly what I would do. I'm going to talk about this just in terms of AV or audiovisisual content just because that's what I know best, but you can apply the same methodology to any sort. Okay, so the very first thing I would do is I would try and internalize that the

Maximize output in the first 30 days

first 30 days are critical. The way that these platforms work is almost all of them give you some sort of like short-term algo boost. They do that when you're new because you don't really have any videos and you haven't really proved yourself. So, I don't know if you guys have ever played chess, but it's kind of like how when you make a new chess account on any one of these platforms, they assume that your rank is, I don't know, like a thousand or something. What usually happens is most people suck. So, they start at 1,000, then they immediately go down to like 500 or so. But some people are good, so they start at 1,000, then they go up to like 1500. It's it's a short-term boost. And so, what you want to do is you want to take advantage of that short-term boost by publishing as consistently as possible for at least the first 30 days. and I recommend the first 90. So, I experienced virtually no growth during my first 14 days of daily posting. It wasn't until like day 14 or 15 or 16 or something that I got like one of my videos getting more than 100 views. And the vast majority of creators, they just quit during this what we're calling a desert phase before all of these systems start allowing you to compound. The way that I would set up my physical environment is I would basically ask myself, what sort of setup can I create that will enable me to con to produce content every day for the next year? I care less about how to optimize my

Make it as easy as possible to stay consistent longterm

recording setup so that one video is as high quality as it could be. All I care about is, okay, if I set myself up in such a way, if I get a nice comfy chair, if I get my light in like a place that's sort of out of the way so I don't have to like move it every time, if I get my camera so all I have to do is click a button, you know, like if I set all this stuff up, does this increase the likelihood of me being able to record every day for a year? And, you know, that's basically my guiding question. So, I start with that. The way that I'll do this in practice is I always mount my camera. I will always have my microphone connected. an OBS window open somewhere on my computer. Then my lighting is always preset and everything's at like the exact same numbers and modes. I don't have to fiddle around or anything like that. I literally just walk into the studio, which in this case is just in the middle of my kitchen, uh, the Airbnb that I'm staying at. And in doing so, I eliminate a big chunk of the setup time per video. So, I'd recommend you guys do that as well. You might not have all the equipment. like the fancy lights or the nice microphone or whatever, but take the analog, which is take the analogy, which is just have everything set up so that all you need to do is press one button and start recording. and it'll substantially decrease your friction. And we're animals at the end of the day. If you could decrease your friction to do something, if you could put a treat in front of an animal, it's a lot more likely to want to do that thing, right? Next up, implement some sort of decision minimization system. I recommend recording first thing in the morning before you have any sort of decision

Reduce decision fatigue

fatigue. You know, creating content's hard. You're putting yourself out there. So, if this is one of the hardest things you're going to do all day, I recommend that you just frontload it and you do it first. I will literally wake up, I'll do a couple of administrative tasks and then I will come sit down and just click a button and start talking to the camera. That's just another way that I can ensure some level of consistency before later on in the day my motivation and discipline starts to wayne. Um I can talk myself out of it. I know this because I've had that situation occur a number of times. So just believe it for me. If you guys could start earlier or whenever your willpower or your ability to maintain consistency is the highest, you'll be a lot more likely to stick with it. Um, for my Instagram videos, I will pre-write the scripts and then load them in the teleprompter like I talked about. And then in doing so, I'll batch record five to seven videos in a single session. Okay? That way, you know, I don't have to worry about doing this. like constantly be checking and stressing and being, oh, did I make a video today or not? My Instagram is just taken care of for several weeks of at a time. For YouTube, I just like to wake up and do it every morning. I find that like adds a fair amount of consistency to the rest of my life. Um, and if you think about it, that's sort of like Brian Tracy's eat that frog idea where you start and do the hardest thing that you do all day immediately basically the second that you wake up. So, you know, eat that frog. Do your hard piece of content immediately and you'll be so much further ahead than most other people are. Last but not least, here's a practical quality improvement framework. Okay. Now, contrary to what most people

Quality improvement framework

would recommend, I actually recommend that you don't improve anything for your first 14 days. I recommend that you don't touch a single thing. The only thing that you should worry about is producing. You will inherently and naturally get better at production over

Focus on consistent output

the course of your first 14 days. If you're talking if you're doing videos, you'll get more concise. You'll become um better and more articulate. Your video quality will probably improve a little bit just cuz you'll like shimmy around your light and whatnot. Don't make any material changes aside from that. Just keep doing what works because the big thing here is the only skill you're attempting to cultivate right now is your ability to stick to a habit. Okay? After you've published two weeks worth of content, then you can start making changes, you don't need to worry about anything up until that point. After that, my recommendation is you just find one thing to improve. Okay?

Find one thing to improve on at a time after being consistent

Then after 30 days, after you've done another two weeks at least, then and only then can you actually review your analytics to identify your highest leverage improvements. I did this with my own channel. So many people that I was competing with and talking to about this kept on running into issues and wondering, "Hey, Nick, uh, I my thumbnail, I'm optimizing my thumbnail setup. " We're like, "Hm, my microphone isn't very good. I should do blah blah. " Okay, I didn't do any of that. What I did is I published starting here every single day. And I did that for the full month, doing the exact same thing. And only around March time, after this big spike of 12,285 views in a day, that was a month into my channel, by the way, did I start asking, okay, great. How can I actually start optimizing this, you're not seeing all the publish videos here, just because this is pretty far back uh in the past. But, um, if I had configured this correctly, you would see it'd be video, publish, publish, publish, and so on and so forth. Now, obviously, we're getting into a higher tier level of publishing and we're getting into the point where my views are getting higher and my revenues stuff, but when I started out, I just did not worry about making any changes whatsoever. It was just constantly, let's steamroll that content and make it work. Now, the other point that I'm going to make is a lot of people think that their videos fail. They're like

Videos don't fail, they accumulate

"Oh, this video didn't get any views or, you know, um, maybe this LinkedIn post didn't get any views. " I want you guys just eliminate that notion of fail from your vocabulary because what is actually happening is you are building a giant pile of black powder that the second one of your other videos or pieces of content will take off will explode. The more content that you have that doesn't take off, as long as it's still good quality content, what'll happen is somebody will come in through your top of funnel through your really viral piece, which will always eventually happen if you're consistent enough. and then they'll love you so much that they're just going to watch all the rest of your stuff anyway. So, you making that content still made you a lot of money and it still got you a ton of brand adherence and popularity and stuff. It's not like the work that you do on videos that don't pop off or pieces of content don't matter. They do. Because when you have that thousand true fans idea, when you find the people that really like you, they're all going to inevitably watch or consume them anyway. Meaning that none of this is wasted time. All of this stuff is actually just storing up potential energy. Even my failed videos from literally the first few that I've ever published, they get tons of views now. And I get lots of comments saying, "Wow, this is like a gem. I can't believe that I didn't see this. My god, this is the best piece of content on the channel. " So, just keep that in mind. This is a 30-day implementation road map that'll show you days 1 to 7, talk about

30 day implementation roadmap

exactly what you need to do. Then, I'll cover days 9 8 to 14 in terms of how to optimize your setup. Then, afterwards, how to scale your growth. Okay? So follow this word for word and you guys will get to the money eventually. Okay. And then finally, I just wanted to cover the compounding effect and uh what I'd consider to be long-term strategy. So

Compounding effect

after your first initial 30 days, after my what was I thinking? Well, the great thing about content is most other things are linear. Linear just means if this is one unit of effort, then result. This is two units of effort, result. This is three. Now you get three units of result. Okay, content isn't like that. Content follows an exponential. So content will start off as requiring much more effort to get to an equivalent result. Okay? But very quickly we'll surpass all of that. And then eventually your units of effort so to speak, your one unit of effort will result in 8 million units of result. So, um, 90% of the results that you're going to get will come after the first

90% of results will come after the first 90 days

90 days of your consistent posting. And I want you to think about each piece of content just being that potential energy idea. If you go back to like, uh, a physics class or grade school class, this is potential energy. You are building yourself up higher and higher. You're building tinder and black powder and gunpowder to the fire. When you inevitably take off, and you will, as long as you're consistent and don't give up, then all of that will just help propel you even more. Now, um, after you're done with this, okay, my recommendation is, you know, you're done with 90 days or so. Now, you can begin some analytics driven optimization. You can review the topics

Analytics-driven optimization

that worked best. You can identify patterns in terms of your audience retention across video types. You know, all of the questions that you've been receiving. Hey Samantha, can you make content about this? Hey Samantha, I loved when you talked about X, Y, and Z. Hey Sammy, I love that you're blah blah. I wish you talked less about this. you can actually like sit down, lay all of those comments out, and now start making datadriven decisions based off what your audience likes. So, you can double down on formats with highest engagement. And then ultimately, you could let your data and not just your intuition guide your content um decisions. But keep that in mind. The first 90 days or first 30 to 90 days, I should say, you did not worry about that. All you did is just worry about producing because that's the most important lever. After maybe 90 or so days, you might actually start being able to delegate non-critical tasks like editing and distribution. And then um when you get to like day 180 plus, you could focus exclusively on highest leverage activities like I'm doing now. This really just depends on your growth and the amount of money that you're making. Like I'm making um you know I made 170k in profit the other month. So it's worth it for me at this point to spend a few percentage points of my margin on somebody else dealing with most of the complexity. But you know if you're making a tenth of what I'm making, it might not really be worth it to hire a full-time editor or a full-time videographer or full-time whatever the hell you might need in order for your content process to be good because obviously all types of content are going to differ, right? Anyway, content is just not wasted effort. It contributes to an eventual breakthrough. Just a matter of building up that potential energy to the point where, you know, it's so explosive that the second that you light it a single spark, your content channel just goes straight to the moon. All right, that's

Outro

that. Hopefully, you guys appreciated this walkthrough and behind the scenes. Every system that I've talked about here, I've recorded a video on or done some sort of walkthrough on either on YouTube or in my community, Maker School. So, feel free to check them out. Check out the Gumroad link below in the description. You'll find tons of content systems for idea generation, scraping, and so on and so forth. And if you guys like the idea of running a similar sort of business like I do, an AI automation agency, and you guys want to figure out how to get your very first few clients with that business model, then check out Maker School for sure. We're just under 1500 members as of the time of this recording. The second that we hit that 1500, I'm going to be increasing the price again just to illustrate the improved value in the community. Um, if you guys already have a business and you guys want to scale it a little bit further, check out Make Money with Make. That's sort of my mid ticket. Uh, if you guys could do me a big solid aside from that, like, subscribe, all the fun YouTube stuff that has consistently gotten me to the top of the algo recently, I'd really appreciate it. And I will catch all y'all tomorrow. Thanks so much. Bye.

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