The “Safe Job” Is Officially Dead
42:02

The “Safe Job” Is Officially Dead

Gary Vaynerchuk 09.01.2026 35 757 просмотров 1 363 лайков

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Today’s episode is Tea with GaryVee 99, where I break down why the "safe job" is dead and how the school system failed to prepare you for the AI revolution. We discuss why you won't lose your job to AI, but to someone using AI, and why you need to start mastering these tools today to stay relevant. I also dive into the importance of grit and why feeling "behind" at 23 is a total myth. From practical tips on TikTok affiliate marketing to choosing accountability over complaint, this episode is a call to stop playing defense and finally go on the offense with your life and career. Hope you enjoy! Timestamps: 16:53 – Do views on different types of content carry different weight? 21:25 – How do you manage multiple streams of income? 23:30 – How to overcome the feeling of failure 28:23 – AI advice 31:57 – How to get more clients — Thanks for watching! Sign up for the GaryVee x Stan challenge: http://www.garyvee.com/stan Join My Discord!: http://www.garyvee.com/discord Check out another series on my channel: Gary Vaynerchuk Keynote Speeches: http://www.garyvee.com/keynotespeeches Gary Vaynerchuk's thoughts on NFTs, Web3, cryptocurrencies and more: http://www.garyvee.com/web3nfts Life, Business, and Career Advice l Gary Vaynerchuk Original Films: http://www.garyvee.com/gvoriginals How to Make Money at Garage Sales l TrashTalk: http://www.garyvee.com/trashtalks Inside the Life of a $300M+ Company's CEO l DailyVee: http://www.garyvee.com/dailyvees — Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the CEO and creator of VeeFriends. Gary is considered one of the leading global minds on what's next in culture, business, and the internet. Known as "GaryVee," he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary's approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber. Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Chicago, Miami, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, Delhi, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, ArtOfficial, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits -- which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and is an investor in the revival of the SlamBall League. In 2021, Gary created VeeFriends, an entertainment company that has become a rising powerhouse in modern entertainment and collectibles. Often described as Pokemon meets Sesame Street, the company leverages stories, games, events, collectibles, and technology to scale its character universe. Vaynerchuk also has negotiated partnerships with brand powerhouses such as Crocs, Fanatics, Macy’s/Toys “R” Us, Mattel’s UNO, Mattel’s Masters of the Universe, Moonbug Entertainment, Reebok, Squishmallows, Topps, and more. Gary is also the founder and creator of VeeCon – a contemporary super conference that converges business and pop culture with innovation and technology. He is a six-time New York Times bestselling author, with titles including Crush It!, Jab, Jab, Jab, Right Hook, Twelve and a Half and Day Trading Attention. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 45 million followers and garner more than 300 million monthly impressions/views across all platforms. His podcast, "The GaryVee Audio Experience," ranks among the top podcasts globally. Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, The Paley Center, and Pencils of Promise. He is also a longtime Well Member of charity: water. Gary's life ambition is to buy the New York Jets.

Оглавление (5 сегментов)

Do views on different types of content carry different weight?

different pieces of content? " — I think views achieved is the goal of organic social. All of you should be pumping unlimited organic social. unlimited organic social to try to get to a place of awareness for whether that's to get a job or to sell your product or whatever it is. Obviously, the way this gentleman's asking the question, Ragoff, views like obviously there's different outcomes. If I get a million views around this comic book, I will get a lot of sales. If I get a million views about me talking about dropping regret and stop looking backwards, that's more brand impact. I gave people some love, right? That isn't a transactional value, but that doesn't matter to me because I'm not looking for transactional value 90% of the time. So, yes, of course, views aren't all equal to what they create. They create either brand and affinity. They create sales. How about getting 7 million views for going viral for doing some dumb [ __ ] What if I did something stupid and not ethical and it got 70 million views? Well, those views have a different outcome, too. That's brand damage. So, that's just life. It's Yes, they all act differently, but it is the goal, right? At the highest level. Let's keep it going. — Alan asked, "How that trust hiring the right digital marketing company or people to promote my fans and their business? " — Hiring agencies and employees is guessing. You do your best. You ask your best questions and you go with your intuition. Hiring isn't what you should be caught up on. It's firing when you know. So, for example, when you hire an agency, make sure that you have a 30-day clause. Like, if you're not, you know, don't let an agency try to slip in like you have to give us 180 days notice if you're firing us contractually. Look at the fine print. Make sure you got a 30-day out. So, now you go with 60 days, it's not working. 100 days, you're like, "Wait a minute. I made a mistake. I have buyer's remorse. You notify them and 30 days out you're out. With employees, it's easier. You give you try to be gracious and you give them, you know, couple weeks. If they've only worked with you for a couple months, couple weeks, you know, severance. If they've been with you for a longer time, you give them more. But like, everyone's so caught up and crippled by the hiring. The hiring isn't the issue. It's knowing when to fire. Let's keep it going, everybody. Who's new to me right here? Um, uh, who's never seen me before? You've literally just fedded. Who just fedded? Say f in the chat. You've literally never seen me before. Maybe you saw one video once. Who's brand new to me? And if you're one of those people who just fedded and brand new to me, Chris 304, I'm going to explain right now. I'm Gary Vaynerchuk. I'm an entrepreneur. Uh, I'm an author. I'm a public speaker. I'm an uh creator. Um, I'm a businessman. I was an early investor in Facebook and Twitter. These are the stocks. Facebook and Twitter and Tumblr, Uber. Um, Venmo, Liquid Death. Uh, I co-founded and created Resi. So, I was one of me and Ben Leventhal created Resi. You might know that, the restaurant app. Um, I have a sports agency, a TV production company. my sports agency reps, S Gardner, agent Aiden Hutchinson, Kirk Cousins, Bo Bashette, Ian Garry, um Sean Brady, a bunch of UFC guys. Uh Brandon Miller, I tried to go see him play last night, but he was a late scratch with a shoulder in Brooklyn. Um I'm just a hustling kid from Jersey. Uh anybody, let's keep it going. Next, next question. Doug asks, "If I no longer agree with my family and their values to the point where I'm invisible, but I still live with them because they need me, am I still living for other people? How can I be the captain of my own ship? — Leave the house. " The leave the need me is like, "Nah, you got to go. You're either full of crap and you need them and that shelter and you're just saying it publicly here or you're in a abusive mental relationship and uh you need to get the hell out. The end. That's that. It's not super complicated. Next question. This be good as I have my hands in so many cookie jars and I'm overwhelmed. How do you manage multiple

How do you manage multiple streams of income?

streams of income? — By getting your hands out of a couple cookie jars. If you're actually overwhelmed for a sustained period of time. If you've been overwhelmed for a week, well then you're just a puss. But if you've been overwhelmed for four or five or 6 months and it's starting to really weigh on you, get your hands out of the cookie jar, bro. I don't want to hear like I got so many different levels of income that I'm overwhelmed. — Cut it out. Take your hands out. I got burned out from not burned out. I decided that I didn't want to speak as much cuz I wanted to be grounded in New York. My kids were a certain age. I was working on V friends. I stopped speaking as much. Then after three or four years of that late last year or mid this year, I started missing it. So, I'm speaking more again. No wower. No wower, y'all. No wower. NO WOWER. I DON'T BLOW. I got my hands in too much stuff. I TAKE MY HAND OUT. If that cookie jar, if 6 months go by, a year goes by, I'm like, "Wait a minute. I like those pecan cookies. I've not been eating those pecan cookies. " Aka speaking, I'll put my hand BACK IN. NO. THAT, BY THE WAY, I MIGHT NOT even make any more content the rest of my life. I might just sit here and say no wow wow. There really is nothing else. There is nothing else. You're all a bunch of WA. What do you want? Who do you want? You want your boss to take care of you? Your mommy, your daddy, your spouse? Like, who do you want to take care of you, [ __ ] You take care of you. [ __ ] I don't care what the algorithm does to me cursing. Everybody, I'm going to start cursing. Keep hitting the bottom right arrow and share this stream because they're going to destroy my reach because I'm about to get off on this. 9:34 in the morning on a gloomy [ __ ] Tuesday. I'm bringing it. [ __ ] it. Let's go. Next question.

How to overcome the feeling of failure

— Tyler asks, "I feel stuck behind everyone and I suck at everything. I'm 23 years old with nothing to be proud of yet. Even my dating life sucks now. My friends are achieving easily while I'm giving my all. How do I manage to fix this shitty life? — Bro, change it up. Like, it sounds like he's a [ __ ] boy. He says, "Even my dating life sucks now. " Sounds like you banged a lot of chicks in your late teens and early 20s. Sounds like you had a good life and now you're crying about some [ __ ] cuz you just been [ __ ] boy life and everybody else has been grinding. That's what that question sounds like. Sounds like Playboy is starting to realize life is real. How? Realizing your good looks and charisma need to be deployed against hard work, not just hooking up. Mix it up. Say it again. Read it back. — I feel stuck behind everyone and I suck at everything. I'm 23 years old with nothing to be proud of. Jeff, even my dating life sucks now. My friends are achieving easily while I am giving my all. Your friends are not achieving easily, dick face. Nobody's achieving easily, you [ __ ] What's this? Achieving easily. Y'all are lazy. The lazy have weaponized luck and easily. All of you laying on your couch jerking off and being envious of your friends while you brain rot scroll love to [ __ ] use the words easy and luck bog hermit. I'm not crashing out. I'm getting excited. I'm trying to get people into a good place. Zola, this whole message overwhelmed me. No, Zola, we're poking at the zits right now. I'm pressuring you into the corner to be ao accountable and optimistic. This is all optimism. I hope you understand what's happening here. Y'all have been overcoddled. That boy was overcoddled, Nara. And it sounds like he was a cute boy that got overcoddled. The worst kind. Oh, a cute boy who's charismatic and mommy and daddy took care of everything. Ooh, and he was killing it from 16 to 22. Ooh, that boy's in trouble when real life kicks in. That's what it sounds like. Dave, I can't wait to shake your hand as well, my man. It's so good to see all of you. Mark D, Perspective is a superpower. Josh, everybody who's here, I just want you to know all of you are capable. There's no such thing as losers. He's waing. He's not losing. He's 23. He hasn't How do you lose when you haven't even gone on the field yet? When you're 23, you were warming up. That [ __ ] was Fix this camera so I could show you what this dude was doing. Grab this camera so I could show you this dude. When you're 23, you're not on the field playing. You know what you're doing? You're warming up. This motherfucker's just warming up. This guy's just [ __ ] warming up. He's just warming up. Do you understand? This guy is not on the field. He's just like stretching his [ __ ] He's stretching his [ __ ] You're not [ __ ] on the field. You haven't lost. You're [ __ ] warming up. You're in warm-ups. When you're 23, you're warming up. You haven't lived life. You haven't been on the field yet. You're in warm-ups. You're calisthetics, [ __ ] You're calisthetics. Dakota says, "I wish I was that carpet. I'm very, very flattered by that, guys. I'm telling you. Barely born. Barely in it. Coach, calm down. King Ashley, I can't I need to coach all of you mentally to the good place. I'm on here on TikTok. I know 80% of the stuff on here is not providing you much value, but this channel forever is going to provide you two things. I'm going to show you hacks to make money and more importantly hacks to get you happy. That's where I'm at. That's why I'm going to be on this all the time in 2026. I'm going to be on all the time. If you're liking this, if you just stumbled on me, if you're like, "What the hell is going on? " Like, "Who is this person? " Say, "What the heck? " Cuz I don't want to say, if you put hell, who knows if they ban you on this thing. What the heck? If you're completely going on like what's going on and you're just like what's happening here? If you're one of those people, Falcon Crest, I see you. Top left corner, click my face. Oh, is there a giveaway? Did somebody win this? — Oh, yes. Lazy Girl Travel.

AI advice

— Lazy Girl Travel. This is coming your way. Let's all clap it up for Lazy Girl Travel. Let's say Lazy Girl in the chat. Lazy Girl Travel. Appreciate it. All right, next question. Let's keep it going. — Nicholas asks, "I'm 42. I run a local electrical construction business and I'm wearing every hat. Sales, operations, hiring, all of it. I know content matters, but time is the killer. With AI tools like Sora about to make content creation stupid, cheap, and fast, how do small business owners like me actually use this to win without just blending into the noise? — Well, blending into the noise is how do I break out with the competition? You break out by having high quality content. How do you do high quality content? You make a lot of content every day. The three of us have been in this for ever and every day we're challenged to find something that breaks out, right? — Yep. — What this gentleman needs to do is hire if he's wearing so many friends. How many of you have a business and you're wearing too many hats and you're starting to finally realize instead of taking as much profit as possible out of your business that you should put some of that profit back to hire someone so that you have more time to do more impactful things and that hiring will actually make you more money. How many of you have finally had the epiphany? Say epiphany. Raov, I took Vayner Media, this company, literally from 3 million to a 100 million in revenue and did not change my cash take-home. What? You know this cuz you've heard the lore of us going from 12 to like 3,000 people. You know what I mean? I put the money back in. People are so obsessed. Lizard King. Yes, it's me. People are so obsessed with instant gratification. Do you know that it's whisper time. I have a secret. Everybody, You ready? First, you got to share the show. And you got to double tap. I need way more hearts. Double tap the screen or I'm not even talking to you anymore. All right. Oh, actually, real quick. Uh, the Car Slinger, thank you for buying the box. Uh, Tesho, Glenn Curtis, I love you with all my heart. All right, here we go. Secret time. Instant gratification is ruining your life. Instant gratification. Look at my eye. Instant gratification. And now I'm going to tell you a bigger secret. Why do you want instant gratification? Because you're trying to impress people that you don't even like. What? WAIT A MINUTE, GARY. You're telling me my life is all bent out of shape because I am trying to impress people I don't even like. Carter Weston, I'm so sad you think that, my friend. We are going to build this to a monster. Instant gratification is destroying so many of you. Idaho in the building. Danny Boy, good to see you. Timothy Bowman, I don't know anybody really well. I'm talking macro. I know a lot of you are not living for instant gratification. And I love you for that. I'm glad you're here. Um, but I know a lot of people who are struggling with this. A lot. A lot of people that are struggling with this. I get thousands of DMs a day. I read them and I know exactly what's happening. Everybody, thank you. Let's keep the questions going. Go. Mason asks, "I own a wedding

How to get more clients

venue that used to book over 100 weddings a year. Now I'm struggling to hit 40. The market feels completely oversaturated and I'm feeling lost trying to stand out again. Any advice? " — Yes. Facebook ads. If you're a local business, a dry cleaner, a barber, a restaurant, my favorite thing in the world right now is Facebook ads in a 10mi radius. Again, watch this. I'm going to show you something. — Hey there. How's it going? — It's going good. Uh, I need to know step by step how to run Facebook ads where I do the creative and the media within 10 mile radius of my wedding venue in Idaho. Um, Gary Vee on a Tik Tok show said, "I need to do Facebook ads. Can you give me a step by step how I, as a local wedding provider, can run ads in a 10 mile radius of my Idaho wedding venue? " So, I just did audio chat GPT, but all of you can do this, right? This is where we're at. So, I'm telling you right now, if you have a local business, 10 mile radius, 15. If you're in a rural area, you can go 25 miles. If you're in a little bit more of a city, 10 mile. But I promise all of you, 10 mile radius, Facebook ads, you make a video and say, "Hey, I'm Sarah. This is our wedding venue. " You make you show them what you have. This will work, everyone. This will work for all of you. Please, BP moving. Yes. gardeners, landscapers, barbers, restaurants. If you're a local business that you want people to come to or you want to go to them like a gardener or a pool cleaner, Facebook ads local is massive. Electricians, yes. All right, let's keep it going. — I lose followers whenever I post about anything but my niche, which is homesteading. I don't gain any followers or views if I post about books, surfing, sports, hiking, snowboarding, or any of my other random interests. Hopefully that changes. Do you have any advice, man? — I think that content might not be that good. — Maybe homesteading is the only good content you provide. Uh-oh. I like this book. Okay, great. This coffee is good. Okay, great. Like, are you good at it, Rockoff? Do you know when I broke out in 2006 doing a YouTube show called Wine Library TV that every wine store in the country that was meaningful in the top 100 all did their own wine show and all of them failed? Did you know that? — I did not know that. — I'm aware that you That's why I dropped that bomb on you. Just doing it doesn't mean it's good. I was entertaining. I was educational. And most of all, and this is what's bringing so much value in this video right now, I gave a crap of bringing value to the audience. I'm obsessed this morning, that one person, that one person gets a value out of one question. For all the love I'm getting in the chat, for the occasional hate all I care about right now in this hour is that one person gets one piece of advice. Whether it's no more wow, right? Whether it's, "Oh, wait. I'm 23. How can I suck at life when I haven't even started? Whether it's, "Oh, I need to run $10 radius Facebook ads for my restaurant. " Ragoff, you are in my DMs. You know how many emails and DMs I get every single day. Gary, thank you. You got me out of depression. Gary, thank you. I make $8,000 extra a month now. Every day. Ragav. — Yeah. Is there a lot? — We're doing it. This is the positive corner of the internet. This is THE GOOD SPOT. CONGRATUL IF YOU JUST AFTER I peed, if you've never seen me before, literally, you have no idea who the hell I am, but you've been enjoying the last 20 minutes. Say 20 in the chat. AJ, good to see you. What happened to Bro is good stuff. — If that's you, see here it's happening right now. Giving the flex. James Miller, Nappy Boy, Tommy, Showtime, Lisa, Tap Out of Ego. All these people had no idea who I am. I have 50 million followers and I've been posting for 20 years. While these people are discovering me, some other kids are trolling, being like, "Dude fell off. Aunt got old. " You know, I got love for those people, too, cuz I'm worried about them. Cuz like, why you spitting that hate? Oh, I know why. Cuz you're hurt. You're soft. They don't like when I say soft, but they're soft. It's really easy to be tough in the chat. I took a photo yesterday with a kid who was losing his mind like I was Michael Jackson. I looked at the tag. I went to the DM. He like was yelling at me that he's mad at me 6 months ago. It's Stan out here, friends. I'm your biggest fan. People confused. Not me. Christy B, I am 50. How old? Chris, I love you. Um, all right. Let's keep it going. Hey yo. So, anyway, I don't even remember what I was saying, but what I'm saying is this is the good side of the internet. I'm so happy you're all here. I love all of you. Yeah, the best. I agree with that. Trust issues in the world is a tough thing. You know, that's really true. Honestly, I'm just really desperate. On some real talk, I'm real desperate for all of you to get happier. I want this for you bad. Rich, thank you so much for picking up the book pinned in the store. Check out the store bottom left corner. — As I've been selling live on Instagram for 6 years and have made tens of thousands of dollars each month. Why are you the only one talking about it? Virtually no one knows how life-changing it is. Is it being gay kept or still early? — It's still early. It's not being gaykept. I'm so happy. What was that person's name? — Laya. — Lla. It's real. When I was talking about social media in 200 Listen, Laya, I wrote this book right here. Crush it. In 2008, it came out in 2009. It talked about you can make a living being an influencer or creator on social media. Everyone laughed at me. Some uh Whitney just said, "I'm glad to hear it's not too late. " Not only is it not too late, it's too early. Live social shopping on social is going to be a massive monster in four or five years. I'm trying to get all of you to do Tik Tok shop live or affiliate Tik Tok sales right here, right now while I've got a thousand of you. I need you to learn it. Everybody, please do me a favor while you're watching this. Bottom left corner there's a little shopping bag. Click that and just look at the products. Click that. Bottom left corner. Like just click that little shopping bag. All that stuff is in the store. First of all, here's first my PSA. I want no one to buy anything from me, especially if you can't afford it. You don't need my marketing book. You definitely don't need my comics and collectibles. But I'm very grateful for everyone who is and is interested in it and want to start collecting or flipping. You see what's going on above my head. The people that have been on the V friends train are flipping, right? Um, but I just want you to learn it so you do it for yourself. I want you to learn it. Um, Emil says, "Any advice for Canadians who don't get this? " Yeah, there's other apps. What apps? What live shopping apps do work in Canada? Here we go. Amazon Live. Chanel's. io. Live me up. Here you go. Hutnot. It's in the chat. I don't want to say that word cuz you get banned on the algo. It's all here, my friends. Everything you want in life is here if you're willing to work. Everybody, my latest Instagram post, right? Same username as I have here. Go check it. Go follow me. Go look at my latest post this morning. It's the secret. Of course it does, DD. 9 to5 is not a bad idea, dreamer. It's what you do from 5 to 9, 5 to midnight when you're doing 9 to5 to hedge against the vulnerability of a 9 to5 or to offset if you're not being fulfilled by your 9 to5 is life. 9 to5 is not bad. Crying about your 9 to5 and doing nothing about it is bad. Crying about it and doing nothing about it and hanging out with other complainers, that's bad. Period. We got one of the biggest retailers in the country interested in this. If you're How many of you were curious about what's going on above my head? Look at that ambitious angel. Look at this. How many of you were curious and are like confused? If you're curious or confused about what's going on above my head, say curious. This is a really cool thing. Get ready to screenshoot. You ready for the screenshot? There you go everyone. There you go. 2129315731. Take the screenshot. Text me the word the friends. I love all of you very much. I hope you have the best day. All right, everyone. See you.

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