25 Minutes Of Tactical Social Media Advice: Are You Wasting Time?! | Tea With GaryVee ep. 69

this is going to answer your question okay I have 15 million followers on Tik Tok right my latest post there has 25,000 views now I'm starting a new account it's called Gary V replies this video the one that I just posted has 32,000 and I only have 461 followers it doesn't matter what account you're posting on more and more every day the quality of the content is what's going to matter of course some level of the algorithm is based on the following count but more and more every day it's about the piece of content think about how do I make content that's different and interesting and brings value to the audience just felt like I've been kind

of like wasting like just no that's it that's it brother I was waiting for this moment because it's not just about you it's about the thousands that are watching everybody's obsessed with this notion of wasted time oh [ __ ] I wasted a year learning how to code and now I don't want to go cash in on it CU I hate it you didn't waste that time you learned had to [ __ ] code you learned a process you had your [ __ ] memories of being with your boys in a house in Puerto Rico you everybody's obsessed with like I wasted time everyone's wasted time Always Forever and Ever there's people who built1 million companies made a ton of money in their life and they wake up at 42 and say I wasted time I didn't have a I didn't create a family I made money but I wasted time I didn't create a family there's other people that [ __ ] went balls to the wall family fun chill they wake up at 41 and they've got $100,000 in debt and they're like [ __ ] I wasted time no you didn't you lived the life you wanted to for 20 years enjoyed the [ __ ] out of it now you woke up to something different now we can adjust you can go get a [ __ ] jobs it's high paying for three years to pay off your debt this concept that we've [ __ ] up all the time [ __ ] me up I think the reverse I have things that are obviously a waste of time I obviously a disaster obviously wasn't good obviously I shouldn't have done and I look at it as like I'm glad I did that [ __ ] I went through the process I'm living [ __ ] life I'm a [ __ ] human being I'm living I'm [ __ ] learning it's [ __ ] life you think anybody goes to [ __ ] heaven and played it 100% correct who the [ __ ] thank you Mason you're feeling this one right like the [ __ ] everyone's like stuck on [ __ ] I wait wasted time I made a wrong decision I married the wrong person I picked the wrong job I moved to the wrong City how about not believing that how about believing it was just part of your [ __ ] story you think any book that's interesting doesn't have the chapters where there's adversity there's conflict you ever watch a [ __ ] movie they get you all Juiced up and uh oh here comes the [ __ ] up part but good news fix part like you're [ __ ] living life how old are you 23 you're [ __ ] 23 years old you're [ __ ] a kid you've done everything right do you know how many [ __ ] I've met that are 59 that are like I wish I went to Puerto Rico for a year and hung out with my boys but I just went right into a real job bro you didn't waste [ __ ] that word I [ __ ] hate that word and I hate using hate but you didn't waste [ __ ] but it's weird though cuz like he's last like six months that I've been here it's been like one of the best seasons like of my life in recent memory so that's why super weird right because of course it's been a recent memory you're [ __ ] 23 you were like sperm 6 seconds ago no [ __ ] it's like the best season of your life of recent memory your memory is like [ __ ] one second old like it's good [ __ ] life but I just feel like the nine of like I don't know I feel like it could be a little more fulfilling and so that's well listen I don't I'm never going to begrudge ambition is amazing but you know giving yourself a little Grace you know be nice to yourself like everything you just described sound like Mike was sitting here like nodding his head he almost his head almost fell off his body he's like that life sounded great as [ __ ] poor [ __ ] has to get here early prep for tea with Gary ve stressed if the [ __ ] edits going to be good but just give yourself a little time look blonde Blondie and blonde said he's so cute learned guitar you got [ __ ] blondes hitting on you in the chat life is [ __ ] good all right that was a lot of [ __ ] fun that was fun Mackenzie what do you got for me how do people balance their relationship with social media to build their business while not becoming

addicted to it for example discipline McKenzie discipline turn it off Discipline Do you understand that's how do you use social for your business but not get caught up in it the way I do it every day I use it for business and I'm barely on it unless some crazy [ __ ] Jets or Nicks news hits and then I'm using it for research you know how we do you've become very good at him very proud of your career growth it's [ __ ] discipline can we get into discipline are we allowed to get into discipline is discipline allowed how do I you tell me to use social for business but Gary when I open it I spent nine hours scrolling brain rot I am brain rot you're not [ __ ] disciplined you [ __ ] are we allowed to [ __ ] can discipline come back we put [ __ ] Aura on a pedestal we love Aura aura's great right Aura but we can't [ __ ] focus on discipline you know why you [ __ ] are losing you don't have discipline you know why at 38 and a half my back hurt I was chubby as [ __ ] and [ __ ] not feeling great cuz I wasn't disciplined with my food and exercise you know what I did I got disciplined it got better you're not you always have bad relationships maybe it's your fault maybe you're peeking [ __ ] scumbucket dudes cuz you're insecure maybe is anybody ready for us to get out of this last 15 years of like surface level [ __ ] you think an ice plunge is going to fix your life you think jumping in a pool with ice is going to fix you think you're going to meditate for 15 minutes when you wake up and it's all going to be good we need to [ __ ] get in our [ __ ] feelings of Our Truth enough of this [ __ ] stop blaming everybody you want to get [ __ ] happy get to discipline stop [ __ ] blaming enough of pointing Figures it's mom's fault it's dad's fault it's your boss's fault it's your girl's fault it's your ex brother-in-law's fault it's your [ __ ] exro boyfriend's fault as if I we bring it back the thing from yesterday as if the Republic of China the Communist engine is sitting around being like Donnie and Idaho let's [ __ ] him up enough of this [ __ ] you [ __ ] blamers stop blaming [ __ ] crybabies and you're sitting literally right before this show C looking at your Wells Fargo and seeing $96 in it and blaming inflation $19 blueberries are not [ __ ] you up your mindsets [ __ ] you up who you spend your time with is [ __ ] you up how you see life

[ __ ] you up [ __ ] man hello I have started my I am a violin uh concert violinist and I have my Academy okay and I started my Ig uh profile in U when Co started okay yes listening to you and my brother said to me like just do [ __ ] and let's the market decided that's right and yes and that came uh I have now around 9 K this is everything organic but I have started first with music tutorials and then I switch to music videos okay I have one another account uh for my Academy where I have around 1,000 followers and uh I want to share now more tutorials and I tried that to do on my main account okay and it's just I have the feeling that the the people so I mean I don't know what to do should I really make separate like yeah go ahead uh so look I think first of all accounts are changing right in front of our eyes I'm going to show you something right now so this is my Tik Tok right I'm going to show you let me show you my main one first I want to show everybody this very carefully this is going to answer your question okay I have 15 million followers on Tik Tok right my latest post there has 25,000 views right you see it now I'm starting a new account where I'm just going around Tik Tok and I'm replying to people okay it's called Gary V replies everybody can follow it now there's 461 followers right this video the one that I just posted has 32,000 and I only have 400 and 61 followers it doesn't matter what account you're posting on more and more every day the quality of the content is what's going to matter whether you start new accounts that have old accounts of course some level of the algorithm is based on the following count but more and more every day it's about the piece of content got it okay because on Tik Tok I have a mix of everything sure yeah everything's G to be a mix of everything because the way the social media works now is content is finding its audience it's not get what how it used to be where you get a bunch of followers and they see your stuff every time or a percentage of them it's now about the piece of content finding the audience you can make a p you should make a video about making a salad today talking about music and vinyl inning while you make a salad okay now I know I'm confusing you with that but the reason I'm doing that for you and this entire audience is I'm trying to teach you that different pieces of context content in different contexts in different environments with different ideas can lead to breakthroughs and insights and new audiences okay do not think about where do I post it think about how do I make content that's different and interesting and brings value to the audience okay because I have the feeling that if I post on my main account uh how to I don't know play I don't know what that I mean I see that my followers are not so much engaged because they are mainly watching only my music videos you know what I mean yes but the answer is both and there's plenty of content I put out that doesn't get as much engagement as my normal posts I don't give a [ __ ] I just post the next day okay and if they unfollow me and don't want to follow me like that that's [ __ ] find new people no defense all offense all right good luck Andrew yes I've been with the same company for 10 years doing all of our social and digital marketing okay grown to 200k Facebook 76k insta I've done all the work to get us there plus other stuff I still make an okay salary when's it time to ask for Equity or bounce and start my own thing right now cuz he's feeling it he wouldn't have sent that text if he's asking me that question the answer is now roll up on the boss and be like yo can I get something unlikely you know a lot of people don't just give out Equity unless he's incredibly important which he may be uh and if that answer is no now you got to know and now you can decide do I want to stay or bounce and do my own thing but he's got to start with asking for Equity with that person he's scared cuz he's scared that person might fire him remember we talked about that the other day at a major rant on that if you get fired for asking for a raise you're lucky cuz you've left a piece of [ __ ] place I hope he saw that but the answer is listen the answer of when should I is almost always right now nobody has been happy that they've sat on something that's been eating away at them in the history of Life breaking up asking for a raise changing [ __ ] moving no one all right my question that was on

there I am a single mom in the middle of a nasty divorce I've been a stay-at home for the past like 15 years um I mean we've that's the marriage but my kids are only six and seven and uh I put my career uh photography on the back burner yep and lost all my contacts and all of that and trying to start that over I'm not going to be able to pay for rent or anything like that and I'm still living in the same household so I just I don't even know and I need to my kids to school starts at 9:30 and then I have to pick them up and I don't have any babysitters like it's just me so I don't get I need to work from home I think that's the best way to do it because I don't I can't bring kids to to work with me so I I'm just looking for guidance on how to got I got you Nez so now we're getting into some real [ __ ] this is complicated and challenging but solvable let's break this down number one thank let's go into gratitude thank God this is not 1984 where you couldn't work from home let's start with that right we got to you know in all the adversity you're dealing with right now the way you're actually going to win is if you focus very seriously on the blessings the fact that you find the fact that a terrible Global pandemic came ac across that changed everything that allows you to work from home while you got to take care of these two little babies is first a huge [ __ ] blessing let's get into that okay that's number one right two are we talking about doing photography is that what you want to get back in that that's your love I would love to but yes that is my passion for sure but I'm I mean at this point I need to just think about them and how to put food on the table get it and have a roof over their head so why now let's go back a different way what about actually getting a job where you go into a place from 10:30 to 3: work has changed a lot where people are like a lot of companies are not just locked into 9 to5 anymore if we're at that place where we're just trying to put food on the table there is optionality between 10:30 and 3 that's number two Let me ask you another important question do you have an Instagram yes one of honestly one of the things I want to do right now is shout out your are you living in Boston yes you know one of the things I'd like to shout out right now is potentially your Instagram to let people who are listening to you that are doing work or own things in the Boston area to maybe reach out to you and give you an opportunity would that be okay yeah that that'd be great what's your Instagram uh that vegan faux TG I love it all one word yes oh first of all good little work little thousand I like it all right look at this I'm gonna follow you back now you're at 1012 you're welcome obviously you're doing you got some beautiful skills now we just need that vegan photog I just need people if you're in the Boston and Mass area especially if you're looking for photography on the side or if you got optionality in the Boston area for someone to work between 10 30 to 2 that would be awesome I like what's my Instagram is landscape and Astro but I have experience with wedding photography and everything like that my website's on there and it has I have galleries like of my and Nez listen now you got this little moment that just happened a lot of people are following and hitting you up they're following they're dming you I need you to post two things a day that show your other work for the next seven eight 10 days okay on the same Instagram yep got it even it's not I don't have anything new is it like just old stuff yep okay awesome Gary you thank you so much you got it this all right Mackenzie what do you got for me I got Elizabeth if you have an idea and want to implement it but it needs to be a brick-and mortar location how do you know where to look for the best location to set up um there's people that literally for a career know how to find good locations um I think this requires homework this is not an easy question of like ah just do it like you can pick the wrong location and be in deep [ __ ] and so what I would tell her is that she needs to find someone who actually does this for a living and give them money if she has it and if she doesn't have that she has to start really using chat GPT perplexity and other and Google and YouTube and spend 10 hours getting herself educated and then finally and this is an answer to everybody [ __ ] common sense so if she can't afford an expert to find a location and if she's too lazy to do 25 to 50 hours of homework to get better at understanding how to pick locations for a retail store then she needs to [ __ ] use common sense like you know if you're on a side street that nobody [ __ ] walks down even though it's a good deal you're going to be out of [ __ ] business cuz you know nobody [ __ ] walks down that street got it awesome what's your

question uh so I'm doing a lot more storytelling on the podcast and I am wondering what you think about uh ideas that have can they have too much gravity can they distract from the story that you're trying to tell um or does it just requ does it just require like better storytelling like the reality is when you look at the history of Storytelling everything Niche and everything broad has worked and not worked it's been the context of Storytelling it's been the story teller it's been the distribution that the story is being told on different formats create different things right right one of the things I'm trying to do with t with Gary ve aggressively is teach people how to integrate content and Commerce in this live Shopping World right so for example I can say right now to rips put this up and it's literally in the show it's in this video right now for 20 bucks and people can buy it while they're passively watching you can't do that on a different format so I I think it really comes down to the Storyteller and as a Storyteller I would tell you that what you want to really focus on is trying different things when something's not working it's the Storyteller brother try different [ __ ] okay all right love you stay well U McKenzie get in here sneak in here one from the text all right we got Trisha how do you feel confident in a nearing recession when you're a nice to have product business um by doubling down like the fact that she knows first of all I'm not so sold that there's a recession coming I don't know about that the fact is people debate recessions all the time now some would argue that we've been in a recession right so I think she's navigated some sort of version of a micro recession um but if you like in some level at some level mcken almost everything is nice to have at some level right obviously you have to put food in your body but at some level almost everything is nice to have and so I wouldn't again we talked about this yesterday I think a lot of people put themselves into a negative mindset or into you know over concerning themselves about [ __ ] that doesn't actually exist a lot of fear in the system I I tell her to not even give a [ __ ] I think just double down on if you actually believe your business is in trouble then you have to go harder and you have to innovate that's it next question Elizabeth how are you good holy [ __ ]

is Right Where You my face is next to your face I'm losing my mind well it's lovely to see you so I love the live shopping I'm obsessed but my problem is I'm uh I'm scattered squirrel so if we can work that into a book that's what we need is scattered squirrel so I'm a mom of two I work full-time um I've been working at the same place for 18 years I went out of the Rat Race but I'm so the trying to change my mindset into a forward business like for I'm like I can save millions of dollars for another company I should be able to come up with enough to live on by myself so I've been looking into watch all your videos I Amazon kdb publishing writing's always been a thing I've been good at I'm a better writer than a talker so I'm like 98% done a coloring book um so I'm going to publish that uh just so I do Tik Tok content but I'm all just R and F bombs you know I got like 5,000 people on Tik Tok but I don't know where I should be from like a social media perspective because I don't really have a direction or a thing first of all uh let me go in the micro and then I'll go to the macro to your question on the micro Gary v. com attention I made a 44 page deck 44 47 a 47 page deck for free I need you to really devour that deck it's going to show you how to get more views more stuff in the that's the micro in the macro I wouldn't be crippled yet by you being all over the place I like too it means that you haven't found something that you want to quadruple down in right you know what I mean and so I would tell you that is not a negative just yet I would actually keep exploring more things parenting advice cooking your favorite TV shows like just keep playing for a little bit more and then no [ __ ] go with your gut and just double down on something and just go for a year on it that's it yeah that's doesn't have to be that complicated I've been doing that for like a year so now I'm just like okay what the [ __ ] do I like put it all on and just like what do you want you wants how why yeah that's all my stuff is rants I have like Rants and lessons rant So Good by the way me too I've been ranting all [ __ ] morning I need to just know what you know you need to figure out what you want to sell and just because you're good at saving companies millions of dollars it doesn't mean that you're an entrepreneur right and by the way that's not a bad thing I'm a [ __ ] fixer which is my thing so like sounds like it sounds like you're an operator and sometimes an operator is a good CEO or founder and sometimes they're not and like for example do you have an Instagram because I have a funny feeling there's a lot of people that are watching right now that are creative have good businesses but they're not operational and they don't know how to [ __ ] fix [ __ ] and maybe they're your natural business partner no I'm Ranson lessons is U my Instagram so I'm primarily on Tik Tok and I don't I haven't gone too much into Instagram because it's with the oversaturation that I hear you talking no no do both that was my that was the inov part of my question is like do I keep on Instagram as well both and Facebook you would crush on Facebook your audience is on Facebook are you posting on Facebook proper I've seen her post on Facebook so probably is yeah but you know what I don't hold on let hold on don't let your mom [ __ ] answer I don't need you to be her manager she's not posting on Facebook enough she's not so I sell with Marketplace on Facebook but I don't have my ranting on Facebook I want you on YouTube shorts everything okay all right and by the way what's your daughter's name Nora you're a superstar your confidence and Aura is unbelievable you're a [ __ ] Superstar do you understand that yes do you like do you feel it cuz when I was six I felt it do you like feel it in your stomach not when I'm sick no no when you're six when I was six when do you feel like you're a superstar in your stomach Nora sometimes when you're not sings She's a great artist she does all Nora listen to me turn that sometimes into every time promise me okay every time promise