Authenticity On Social Media Can Change Your Life

too many people when they think about a platform especially the new hot thing instagram seven years ago tick tock right now they think how am i gonna make something that's gonna get everybody listen to my spotify i'm gonna get big the way i think about [ __ ] is how i know this is where every kid 15 30 is paying attention how am i gonna watch this and figure out what everybody likes you've got your perspective i just wanna be happy don't you wanna be happy yo it's mike floyd i was on the other side of that camera i'm gary's artist relations person now this one's very special because we love fresco trey we're working with fresco trey as much as we can as organically as we can we believe in him we know you're gonna love him so you know after watching this video if you're interested if you're curious go watch his socials go watch his youtube go do anything you can spread the word because that's how people like trey blow up i really [ __ ] with your sound thank

you bro i really do that's crazy thank you i really do i listen to it a lot the [ __ ] song that you made for us is crazy what's going on with that when's the video dude guys i love that song so i listen that song that so our relationship's real interesting because like you i don't tell you guys mike is in it mike knows everybody coming up listens to everything like i really believe he's truly one of the great a r people which is why because he doesn't work out at label i am good at just knowing what's going to be big whatever social media nfts so with music you know i often say things like the best movie ever made the best song book ever written didn't become the most popular because i believe that i think the distribution of something matters the moment in time one little thing can change things but when i tell you fresh off a heartbreak when i listen to it i know it can be the biggest song in america whether it is or isn't is actually irrelevant because there's been a lot of songs that i felt that about that what it means is that you can do it got it does i'm not it's irrelevant if it goes or doesn't go it's that you have it in you and that's where i get excited i got a newspaper i was trying to tell them something you played for anyone here they're going to like it that's especially who oh we have the b car uh i may be coming to you guys soon i have this at my nft conference in minnesota may 20th 19 20 21 and i had a whole day on monday um look deciding on talent speakers performing all that and you were on the list because boyd knows i [ __ ] with you and you know and we were talking with big names up and coming i'm talking to my whole team about producing and the show and i'm like maybe we'll just do like a up-and-coming set we're like because i was looking at all the names and the rough prices we thought for performance because mike was doing his best guess or if he got the answers from managers i was looking at him it's like and i was talking so it was about like eight people in this meeting and i was like yeah maybe i'll have fresco and tierra and all this and i was like do you guys know for i was flexing a little because i know they wouldn't know i was like you guys know fresco i was like listen to this and i played it for them and they [ __ ] loved it not kinda like a lot

that's fine that's heard because this song was like one of the songs i was like i went through my heartbreak and i was like making all these sad songs like i was like you know i need to make a song about okay my heart was broke but like i'm i'm like kind of getting over it like i'm fresh off with it so that song it was crazy because that song i had made we dropped the probably like a few weeks later and he kind of like jumped over a lot of other songs but because who's like trying to get something out there because we needed to drop something but we didn't want to drop the project we was like planning we wanted to put something out there for the fans and like that song just like did his things it was like crazy it's a song that from a beat first of all your sound it's just everything's right about that song it's honest your sound and the beat and just like it's just people underestimate authenticity and i believe you're gonna have to prove me right i just think that you have a sound that will resonate with just a lot of people there's certain people i listen to that i really [ __ ] with but i'm like this is gonna stay in this kind of lane i might think you can cross over to a much better market how much do you pay attention to tick-tock

tick-tock are you personally the human being not like as a professional but you the dude recently i i've been more penitent to it more than i had was before like i got all my followers and stuff before i was just trying to do stuff and it wasn't working so i was just like you know what i don't do tic toc but then i started getting videos that went viral and stuff and now like we pay more attention to it and i'm just trying to like micromanage it but like you know it's really important for you like really important it's going to be the whole game for the next five years and even like don't even think about it from a standpoint of what you're gonna make to get pop off think about it as consuming it to get a sense of what people [ __ ] with too many people when they think about a platform especially the new hot thing instagram seven years ago tick tock right now they think how am i gonna make something that's gonna get everybody listen to my spotify i'm gonna get big the way i think about [ __ ] is how i know this is where every kid 15 to 30 is paying attention how am i gonna watch this and figure out what everybody likes which then subconsciously might get into my writing you may see one video on a tuesday night that just people went crazy about you might not even take note you might laugh you might think the person's good looking you might think whatever and that might affect something you say in two weeks that is the zeitgeist the pulse of what everybody [ __ ] with you see where i'm going i want you to be in it because then it's going to reflect in your output that's fine because that's what happens right because you're in it then you say something that all of them that were in it [ __ ] with and then that makes that go you know that's a good [ __ ] mike [ __ ] endless lately with the tick tock it's cool yeah we got him verified and everything i'm aware originally we got there jesus yes sir bro i really on some i have to run so i just want to leave with this i really think you have a chance of being very very big you just got to keep working it keep

keep back to heartbreak you just need to keep writing or i don't know how you do it if you write first whether but just keep speaking truth whatever you're going through that was one thing i know you got to go but there's one thing like i told my dad when first started i was like if i do make it in music i want to make it for being like my actual self i don't want to make it it's so much more fun than you could just live you come out and on some fake [ __ ] then you got to keep up that facade and you got to be like the thing i keep telling cool things like this kind of music or athletes i'm like what's corny now is gonna be did you see what russell westbrook wore last night into the stadium yeah well that [ __ ] got his ass beat in 96 right but now it's fresh as [ __ ] if you just say your actual truth that [ __ ] will come around exactly when we were growing up this music you had to be hard and there was nothing else starter jackets combat boots timbos [ __ ] baggy if you're if you lived in like a okay neighborhood but you're like auntie live somewhere else you may pretend you were from like everything had to be how hard are you right you could like visit your grandma once and be like i'm from there right yeah right now the whole it's beautiful you could be whatever your truth is your truth you don't need to be from la you can be from os you could be living like it's all because authenticity is what wins exactly all right let's get a photo and get out of here youtube watcher what's up it's garyvee first of all thank you

so much i hope you're doing super well during these times uh i also want to ask you please subscribe because my commitment and exploration of youtube is about to explode stories polls more content more engagement more surprise and delight this is the time to subscribe i hope you consider it and i hope i see you soon