WHY ARE ARTISTS NOT DOING THIS? (ADVICE FOR RAPPERS) | DAILYVEE 325
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WHY ARE ARTISTS NOT DOING THIS? (ADVICE FOR RAPPERS) | DAILYVEE 325

Gary Vaynerchuk 03.11.2017 103 041 просмотров 2 692 лайков

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I think that there are multiple billion-dollar companies and brands that will go out of business because they think of themselves too highly and are not engaging with their consumers in the way that they should be... There is so much missed opportunity here, which is just going to lead to them dying off. Did you notice that "DailyVee 325" isn't listed in the title? Me and my team are thinking about leaving it out since every video on this channel is going to be a part of the DailyVee series... What do you think? Really great to get the opportunity to talk to my man Big K.R.I.T. - I hope you guys find some value in the conversation we had! Check him out!: https://www.youtube.com/channel/UC61khOBd1iDJKYBMrV1qWQg Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/GaryVaynerchuk — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow. — Follow Me Online Here: 2nd YouTube: http://youtube.com/garyvaynerchuk Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps: http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP

Оглавление (6 сегментов)

Segment 1 (00:00 - 05:00)

(laughs) - [Man] Wowww! Okay! - I bet you didn't think that was comin' today! ♫ We're unstoppable - Super excited this morning, got super fired up. Been listening to 21 Savage & Metro Boomin all morning. They just dropped an album. That's always good, when Savage is get excited here. What else? Two groups of people, very much top of mind for me right now, 18 to 25 year olds and 40 to 50 year olds. Same shit. Lacking patience, in very different ways. 18 to 25, just early, young, cliche impatience. But the 40 to 50 year olds who don't realize that (rap music playing) they have (music stops) their whole life in front of them. And I know that sounds ridiculous to some, especially if you're under 30, like, what? 50's so old! It just isn't. You got 25, 30, 35 hardcore productive big-time years in front of you. And to be very frank, I'm trying to suffocate both the under 30 set, and the 40 to 50 year old set. I don't have anything right now for you 30 to 40 year olds. (laughs) But, you know the under 30 set and the 40 to 50 year old set, is super fascinating to me just huge trends in my DM's, in my emails. I just can't wrap my head around people's lack of perspective. And that is what I'm gonna focus on. Framing up the perspective, the reality of the situation. Last night's talk at Samsung I think really had a ton of fire. I hope Iris edits it right, I hope we get a bunch of microclips for Instagram for it, Facebook, because it's just, it's just a very interesting time in my life as I become more in tune with the opportunities and the realities of the game. It exposes the ones that aren't, and I feel a level of guilt of almost responsibility to over-communicate given my communication style to you, to just somehow tweak your brain and make you see it and so, I'm on fuckin' mission. There he is. - Not bad! - Not too bad. - Considering - Great to see you. No worries. Matt Higgins, the brains of the operation. - What's up? Let's get this on. ♫ Southside - Now when people come out with signature sneakers (fast-forwarding noise) When Durant comes out with something - Yeah exactly, we dropped the KD 10. - And there's only one? - Three, but then, each couple months it's like (fast-forwarding noise) - Maybe we'll just call it The Vee. - Yeah. - V-e-e. (hip hop music) (phone texting) Where's Iris? She has a lot of stuff from yesterday. The keynote at Samsung was fuckin' loaded. Loaded! (phone texting) Hey man, real pleasure. - Nice to meet you. - How are things? - Good, good. How are you doing? - 'Sup man? How are you? - Pleasure, pleasure. - Real pleasure, sit, sit. What's cookin'? - Nice to meet you finally. Thank you, man. So what's going on? What can I help you with in this short period of time we got? Here's the best part, and you've heard this from me. Go home, this might be the best thing that comes out of this meeting. Go home and be like, how do I get traffic from Pinterest on Google and just fuckin', give me 10 hours - Yeah. - If you're still playing in that field, you love that field, you give me 10 hours of watching videos, reading free content, and then start hacking, you're one Pin away from insanity. And while everybody's looking at influencers and Facebook, and that demo against that product. (camera photo) Love it. Take care of yourself. - Thank you. - Good luck. Try that, let me know how that goes. - I am. - I don't know if you're in the mindset for it, but before you go away we can do a little voiceover of a story? - Marissa Bird and Robbie Turnick got together at 9:01 am, and were waiting for Gary V to pop out, he would always be a little bit late because his Russian mother would always make sure he ate a little bit of breakfast like they did in the old country. While Marissa and Robbie were super excited about either playing basketball or hopscotch, or spud, Gary had a different agenda in mind. Today, they were going to wash people's cars. Gary was feverishly running door to door, ringing doorbells, negotiating, haggling, and trying to get somebody to pay five dollars to wash their car. Finally somebody answered. Gary gives his best pitch, which is met with an unsuccessful conversion

Segment 2 (05:00 - 10:00)

and the door closes. While Marissa and Robbie are shook, Gary loves the fact that he lost his first at-bat. And is only motivated dramatically more to go to the next home. After 11 more minutes and seven more doorbells and two more rejections, finally on the cul-de-sac down the road, somebody bites and the team gets to action. Gary rings the doorbell to show the great work they've done, which is met with a great smile and a glass of lemonade. And the team moves on. It's 11:07, and they're onto their next mission. I'm so talented, it's scary. (laughs) - [Man] It was good? - It was probably better than good, it probably reminds me that I might be all-time. The fact it's the first time I tried to storyboard an animation and I did it improv in one take, and it was that remarkable. Yeah I mean it's difficult, it's difficult for me to comprehend my talent. That's a nice sweatshirt. 100 percent! - [Woman] This is my Halloween costume. - You are very perfect. - I nailed it! - You nailed it. (laughs) Guys, best Halloween costume ever. Look, it's me. - It's mini-you. Well, actually we're like the same height so it's fine. - Be careful. I fuckin', I don't know if this is the same fuckin' height. I think we've got some confusions around here. (laughs) - Thank you so - You're welcome. It's awesome! If Tyler's saying it's bonkers, in a world where we live bonkers (laughs) I'm like, what is it? So I'm like, rolling and I'm looking at my schedule and I'm like, am I flying to Australia, giving four speeches on two hours of sleep, and then flying back 30 hours later? Vlog, the answer is yes. - [Man] You have no idea how grateful I am to you. I mean just for what you do day in and day out. I think the difference that you're making in people's lives is staggering! - Listen, man, I don't even want to begin to tell you if I can live long enough, I can have a real profound impact. - Yeah. - And I can feel it running through my entire soul. And I'm completely, like weirded out by it in an incredibly exciting way. - Sure. - I mean this is absolutely potentially my great legacy. - Yeah. - And I actually am struggling to figure out how it's not gonna be. - Right. - Because if you could really get 27 million, 17 million, 49 million 'cause I think globally on this issue. - True. - Men, 15 to 25 to fundamentally rewire themselves and become more noble and kind and compassionate, and empathetic and grateful and positive. - Thank you so much, man. - Such a pleasure. - Nice to meet you. - Such a pleasure, my friend. Hey everybody this is Gary Vay-ner-chuk, and this is episode 270 of the #AskGaryVee Show. Hey Alexa! Buy my soap! - [Alexa] Did you want me to find soap? - Yes! - Got it. - I mean this is, hey Alexa, buy this! I mean, that's it. I just bought Dove men's soap. - Order placed. By the way, I can now send you notifications about future shipping updates. - Hey Alexa, buy an iPhone charger! - Okay. - Just buying shit here on the #AskGaryVee Show today. (laughs) You know, and even watching you guys and even watching Seth right now, imagine brushing your teeth in the morning, remembering that you need socks, and saying in your bathroom, hey Google, hey Apple, hey Alexa, hey Facebook or whatever else comes out, I need, and now the question becomes, why was that Dove? And who has the power? You think end caps at retail at Walmart are powerful? Fuckin' Amazon. Why do they choose that? How much do you pay to be the first result? You think Google AdWords are expensive? I don't think people understand what the fuck is actually coming. Making anything happen, D-Rock? I mean you've been, you've been sitting here so I feel like you should be making something happen. - [Man] Yes. - Hi, Gary. - Hi. How are you, hi. What happened in the 50's, 60's, 70's, 80's, 90's, even in the early 2000's was the golden era of television, print and radio. That was a world where the consumer was there and the pictures and videos and written words that fit that medium were perfect. And it was great! It was a lot of fun. Let's not forget, prior to television, the radio dominated. And the people that knew how to write jingles and make sounds that had great written words. Because we've lived in the TV print era of the last 50 years, 60 years, people didn't want to give it up when the internet came along in '95, 'cause that was a long run of 50 years! That's the way it was. Starting in 1995 with Windows '95, the internet became consumerized. Normal people started getting on the internet. And now we're 20 years into that. There's full maturity. There's people that are now at scale, we buy things on the internet. The internet controls our attention, now it's with us at all times. And so, the consumer moved. The advertising industry doesn't get to choose. It has to move to where the eyeballs and ears

Segment 3 (10:00 - 15:00)

and attention of the consumer is. There's a lot of, there's five major holding companies that make billions of dollars that don't want it to change. Why do we love Zeus or Spider-Man? Right? these things? We love as human beings origin stories. These luxury brands, literally, have the best origin stories. Yet, because of the limitation of television, outdoor billboards, and print, they've never been able to tell them! This is a documentary, every fashion brand in the world should make four documentaries of how it happened. That is propaganda. That is media. That is marketing. And the fact that you can post that in a Facebook environment and have millions of people see it. You don't need to make a deal with the BBC. Netflix doesn't have to pick it up. This is incredible flexibility, this is the greatest time for luxury brands. But yet, they hold on, they hold on because they put themselves on a pedestal and they've looked down at the modern communication tools. Much to their detriment. Hey Alexa, buy this! - [Alexa] Order placed. By the way, I can now-- - I just bought a 30 dollar pair of boots. Just right now. So, how - [Alexa] I don't understand. - Alexa, stop. How I think people need to realize how to be the boot that comes up on Alexa when people ask for a coat or a boot or an umbrella or a sneaker-- - [Alexa] Sorry, I'm not sure - Alexa, stop. I think this is incredibly powerful. I don't think people understand. People are just now trying to figure out influencer or Facebook and Instagram, and the world's already moved to the next frontier of voice. Listen, if the fashion brands, the high luxury brands think it's complicated now, and it feels tight now, wait 'til they see the next 10 years. The biggest, most historic brands of our time are going to go out of business. (phone texting) - [Man] Good time for a little update, too? - I've been working. (phone texting) (dramatic hip hop music) Tell me I'm wrong on this issue. Just like, Calv. Can somebody make me feel good about me being wrong here? It's fuckin an hour and a half in, there's 17 of us, and I don't have a BSU. - Came out at one, the episode. And then-- - Great. That's even worse, keep going. - And the next morning, the video now - I just, I can't wrap my this is, you guys know me. I'm not in the one strike policy. three strike policy. Like, we have 17 fuckin' people on our team! You just texted last, don't worry. I'm not, I don't even know! I don't even know, I just take it as one collective, we suck shit. There's 17 of us. I care about like four things that I bring up. We just need to figure it out, please. That sucked. (phone texting) Guys, I'm always right if I complain about something 'cause I never complain about anything ever! It's binary. - Right, but - The end. There's not buts and more importantly, what's way more ridiculous is I can deal with anything. But the audacity not to communicate that we're gonna deliver on it, is ludicrous! You can fuckin' post it at 3:40 if you can make me understand why. But, there's no way out of this with a but, because there wasn't even the respect or kindness to even acknowledge that it wasn't gonna happen. And more importantly, why? Why are we behind? I got it. Then I wanna hear from you at 2:30 in the morning that I expect us to be an hour late. Because then I'll say, no. And I'll say, Baban wake up, help him. Like, I don't get it. If we're gonna have, at a macro I don't care about you tripped and the fuckin' hard drive went into the garbage at a macro. If we're gonna make a commitment to a time, then let's deliver on the time.

Segment 4 (15:00 - 20:00)

We're not doing it right! And we have no excuses. So like, we just don't. So like, we need to start asking each other for help. Doing something, because it's not working for me. So, when it doesn't work for me, that's a problem. (floaty pop music) Vlog, you need to follow this man. - Hey, what's going on? - It'd be a really good decision, vlog. - Follow this guy. - I'm sure some cool Instagram pop up just came up here and post at it. (laughs) I'm sure it's phenomenal. You won't regret it. - Thank you man. Appreciate you. - What's that? (floaty pop music) (phone texting) We doin' all hands on? - [Man] Yup. - Let's go. (dramatic music) (audience applauding) Hello hello. Thank you. Good afternoon, VaynerMedia. Happy Halloween. Today's all hands on is to announce a little fun thing that I'd like to do which is that nine individuals at VaynerMedia will be going to Helsinki, Finland. Yup. (audience laughs) We do some random shit around here sometimes! (audience applauding) Have a great day, see ya. (audience applauding) (laughs) Maybe I'll nominate you. Good to see ya! Hey! What's up, man? How are you? - Good. - You think you're getting any nominations? Are you gonna jockey for it? You think you'll get any nominations? - Maybe! - Have you been kind to your fellow homies? - You wanna ask? - Helsinki, anybody? Travis let's talk about something way more important. Helsinki. - All you have to do is send an email about me. - He's gonna try to get people drunk with some whiskey and then say, hey! Send the Helsinki fuckin' email! Hey bro, you like bourbon? (laughs) I like Helskini. How you guys doing? - Good! Excited! - I think you'll get zero nominations. - I agree! - How are you, man? - Good. - Good to see ya. Helsinki? - Yeah. - Helsinki! (uplifting piano music) - Jay Shetty. - Hi, Jay. How are you, man? - Good to see you, man, finally. - Great things about you, brother. - It's fine. - Thank you, my man. How are things? Sit sit. - Thank you, man. - Jay interviewed me at NASDAQ a little while ago and we started following each other and I just kind of became obsessed with his content, just in general. I think I mentioned this to you. - You did, I dug in, I saw the pretty eyes. (laughs) I filled in the whole thing. - Relationships I think is huge. - I agree. From a guy's perspective. - Yeah, exactly. - He had, I saw one of them. One of the two videos that went completely viral on Facebook on relationships was like, it's very relatable. It's not just for guys, girls are gonna love this stuff that he's talking about too. - It's cool to meet you man, where do you live, here? - I'm based out of New York, but I travel so much for work. London - And what are you doing now? - So, I'm basically just social video. - Yeah. - Social video, branded sponsored content, workshops, - Yep. Understood. Yep. Real pleasure to meet you. Good luck to you. - Thank you so much. - Yeah I hope we get to see each other soon. - Me too. - For sure. (phone texting) No worries. Dinner, or self promotional but I think the merit of the creative ultimately plays itself out, right? Do I think I'm gonna win a hell of a lot of business super long-term, because I'm gonna be proven to be historically correct? Absolutely. Just the truths, right? I don't really focus on anything other than my truths. I've been blown away by how, it's worked better than I thought. So my intuition is, yeah. It is. (phone texting) (dramatic music) (phone texting)

Segment 5 (20:00 - 25:00)

Pleasure. - Same here. - How are you my man? - Doing good, doing good. - Real pleasure. Hey. - What's up, sir? - How are you? - Nice to meet you. - Such a pleasure. How you doing? - Great, man, great. - Sit, get comfortable. How's life? - Great. I know you always on the move, on the go. - Yep. - So, bruh, what's sleep? Like how often? - My man, sleep is important. I'm not worried about how many hours people sleep, I'm worried about what they're doing when they're awake. - Mmm! - I'm trying to get six, seven, eight hours. Like the body is - Mmm! - Not jokin' around. Like, I got a little bit, I was just complainin', I'm goin' to Australia next week for two days and I'm only sleeping two hours. I don't know what my assistant was thinking. (laughs) People are just wasting their at-bat. - Man! Heyy, I like that! You on deck, you wait, you try to get your opportunity, then you too tired to hit the goddamn - A hundred percent. And then you prefer to sit and dwell and complain. - Mmm. - And people just come up with a million reasons why not to do. I just get so many kids who wanna be you. - Yeah. - And a lot of them don't have much, and I'm like Work at Chick-Fil-A, save your money, go in a studio! - Exactly. - I mean like, I don't know, what do you want me to tell you? - Yeah. - And then what's even crazier, actually, is the shit you can now do that doesn't even need studio time. It's not what you and I grew up with, right? I mean the technology's you know what this is? - I know what, (laughs) - This is a studio! That's exactly what it is! (group laughs) It's just suffocating out excuses. - Oh my god! (laughs) - You know, right? since we got time together, is there anything that stands out that I can answer, I can help with, is there anything we can do? - Yeah, and I run into a theme where, and he'll tell you where he's like, bruh, you need to tweet something, you need to IG, - And it's not your natural state. - It's hard for me How do I - Let me tell you, as somebody who goes the complete other way, - Yeah. - And peacocks, you know? (laughs) - Yeah. - It's probably the way you feel about your music, man. I feel so good about what I'm saying - Yeah. - That I'm willing to take the heat. - Okay. - You know how many people don't put out music 'cause they don't want to take the heat? - Mmm. - Most of them. - So you need to not talk when he wants you to 'cause it's smart strategy. You need to find a way to, when you feel something, to talk. - Okay. - Right? If you can convert it, in the way you think about music, the reason I put out so much shit is I got something to say! Listen, if you did a fuckin' Instagram story right now and said, I'm taking an intern to be my videographer, I'm not gonna pay you shit, and you get to follow me around and make videos and put it out, fuckin' 10,000 people raising their hand! (laughs) You know how many people would rip their arm off that love you more than life to do that? Two years ago when I decided to film everything I did, I'm like, that's some douchey-ass shit, right? (laughs) Like how am I going to explain that, you know? But I just knew it was right. Like in the world that I live in my dome, imagine all those videos we could be watching of when Pac and Biggie were friends? - You know how fun this is? My man, you and I are gonna sit there and break and eat some food in 13 years and pull up our phone or whatever, and watch this! - Yeah. - And by the way, let me go on a real crazy left turn on you. - Okay. - You're just gonna like having this when you're an old man, because your kids are gonna be able to watch it. - Yeah. That's real. - In the world that I live in, my kids, my great-great-grandkids long after I'm gone, are gonna sell this meeting, sell it as virtual reality and they're gonna be actually sitting right there. - Man. - 'Cause they think you're cool, 'cause they think I'm cool, 'cause I'm their great-grandpappy and they're gonna sell it! - Mmm. - Yeah it's crazy! (laughs) But I promise you the guy that drew Batman never thought in 70 years there's gonna be billion dollar movies made. You can't project that far out. - Right. - But I can! (laughs) A little bit, a little bit. There's something else I've been thinkin' about, I want to throw you since the vibes I'm feelin'. This is something, you haven't heard this one yet from me. - No, let's go! (laughs) Bring it on! - I have a concept that I haven't seen. - Okay. - Song comes out, album comes out, project comes out. Something pops! In movies, they come out with number two, quick. You put out, right, Guardians of the Galaxy. You're like, what the fuck happened? It blows up in the theater, they're fuckin' in production on number two, from the bat! You write a song. It's about what you're goin' through with your girl. With your best friend. With somebody sick in your family. And it goes. Well it's been some time in between you writing that and now it happening. - Mmm. - To write the update, and piggy back off the momentum is something I've never seen. - So quick question. - Yes sir. - Would that not be considered a remix? - No, because remixes are other people's ideas on top of it. - Well it could be your ideas. - The remix is

Segment 6 (25:00 - 26:00)

some form of a collaboration that's building off the equity of the popularity. There used to not be anything called the remix. - Right. - I'm old. (laughs) When I grew up, there was no remix. There isn't something called the follow up, or the update. But I think it can happen. The speed in which you can do things, that's, that fuckin' excites because I'm in it, you have to understand who I am as a listener. I'm in it for the story. - Mmm. - Right. - You're not just talking about going to the club and having fun which is great - Yeah yeah. - When you're telling life's stories, life didn't stop! And if that song went, and you've got a couple more lines to add to the equation, that is super interesting. A project that took two years to come out. A song that resonates. A truth that there is a follow-up story, not fabricated. - Yeah, yeah. - That you can get generated about. And then it comes out 11 days later, and everybody's been feelin' that song and now you're telling what happened? You're feeding 'em. - Yup. (laughs) Woww, okay! - I bet you didn't think that was coming today! My man. - Thank you, tonight. - Yeah. I'm gonna see you guys tonight. I'll Take care. Vlog, great way to end. Incredible talent, Big Krit. Going to Halloween now. Doin' that Halloween thing! We'll see you later. (hip hop music)

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