Fireside Chat with University of Southern California Football Team | Gary Vaynerchuk USC 2017

chuckle oh gee where do we fight over a little bit or make this like an infamous tree guy is the biggest thing everything we've ever done everything I've been a part of you guys this is a two-way conversation you got questions raise your hand we'll dedicate a portion at the end in case your questions I think you're going to be stimulated in a lot of ways now for Gary I'm going to give him a brief intro but you're going to do it as well first and foremost cell mate you know just like a lot of guys exactly that molding work when it's just you in the backyard busting your ass this is what you've done his whole life guy from former Soviet Union immigrant communities code and you're busting his tail ever since took a family business from three million and sixty million legs out busted his tail then created his own entrepreneurship company around media which is what everyone you do every time you turn your phone on it is a global company he's doing multiple things in the sports world entertainment world storytelling world the most important thing I love most about you bro is that you want to give and that's what kind of is giving you guys every tool that we possibly can think of over the next hour so first and foremost Gary I want to know your mindset at a youngster when you were a teenager when you were 17 18 19 like some of these young kids here before they got to campus when you were like okay I'm gonna go compete them to create something on my own mine goes back first of all thank you for having me mine goes back a little bit further so I was born in Russia I came to the US you know I couldn't speak English went outside one day when we moved to Edison New Jersey a bunch of kids throwing around a nerf football and literally I learned how to speak English by watching the New York Jets play football so like it's fun for me to be here and like it somewhere around third or fourth grade after falling in love with the sport unlike everybody in this room somewhere around 3rd or 4th grade I realized that I was more likely to buy the Jets that to play for them and so really by the time I was in like if you go open up like fifth grade yearbook everybody's like occupation I don't know why in the 80s everybody wanted to be a [ __ ] architect but everyone's like architect architect and mine just says owner of the New York Jets so 17 and 18 like unlike a lot of people in this room as well because you wouldn't have gotten here no matter how good you are I was a straight DNF student right so education was the way out for us immigrants so it was crazy that I was so bad at school but by fifth grade I was making two three thousand dollars a weekend selling baseball cards I knew I was an entrepreneur from the get before it was popular and cool like it is now and so 1718 I was like I didn't can [ __ ] about girls I didn't give a [ __ ] about school anything I was like I'm gonna go [ __ ] work I'm going to put my head down for [ __ ] five decades I'm gonna buy the Jets and win seven Super Bowls and call it a [ __ ] day but you know like you know what's fun to talk to athletic I feel like you guys it might be different but it's the same like I just didn't care about anything it was like this narrow like you know and what we can you say that because how many of us they weren't quite ready right I thought the hardest part at least for me is an asset in case you want to get your point on is you're so focused to be great to even get a seat in this room that you have to be that dialed in and you're crap sometimes you can benefit you got to have a certain amount of total vision you know I'm saying like we all do when I was in high school I wrote down I want to go to the NFL literally in a class wrote down kept it in my back pocket in my wallet all your different plays elements humbly that's all I focused on you know I'm saying and that was the mindset you know what I mean but to his point earlier it's like you know it's not about just writing that down and just kind of waiting for word to happen like you know I mean there's a lot of hard work to go get it you know me but it kind of set me up everyday like I had a mindset I have a focus like I said I wouldn't focus on other things other than what I wrote down the piece paper you know I'm saying so I think that's the key to remember it's like you want you got to have a certain amount of tunnel vision you got to move at the same time you want to understand the big picture at the end of the day to the big contenders day and our sport is we can't play it forever you know I'm saying and Thomas talked about it a week ago about you know we all have an expiration date when it comes to playing football you know I'm saying but while we're in it you know saying we're locked in you know so that's the only difference between being an athlete and kind of different occupations is that literally you can't not play this forever but while you're in it you know I'm saying so you got a grind like like there is no tomorrow the other thing you guys have is it's the religion of our society like when you're in it you have unlimited leverage unlimited and when you're out of it goes away you know I mean it's unbelievable like I have no time I can't meet anybody but I'll give you a quick little story Dexter MacDougall third round pick of the Jets and Maryland's he like hit me up DM me on Instagram or Twitter or something we have I said I was like look you better take this meeting soon

because when you get cut because he wasn't playing well I'm not taking this meeting so like the what's amazing about football and sports and general but football more than anything in America like it's not only it's crazy when I got older I was like wait a minute it's better to be a businessman than an athlete because I started meeting like 30 year olds who are done right and it's like wow that's crazy your whole life you've just been like this and then you're so young and you've got to reset and think about it different what's crazy and you could probably speak this better than I can it's crazy how smart this generation of athlete is they think about entrepreneurship they think about the platform they think about building their brand they think about investing it's crazy what's happening you to have a better perspective than I am I've reversed engineered it backwards but the advantage back to these three letters as you frame they're like the leverage of this brand is bonkers yeah think about it no in college the best advice I got from our fifth year senior quarterback was get three business cards every day after Friday you guys had alums that one day disabilities are doing amazing things in the universe but those threes business cards now are as many as you want to pedasi in you guys don't know this about Gary but he was one of the first investors and all the things that are on your phone or something Twitter we're talking snapchat tumblr and on and on his list this is our insane that you saw early so the goal for today and you walked out of here is you think about okay how can i cultivate opportunities while I'm a student-athlete with those three letters when I walk out of here unlike unfortunately for KC he scores a great touchdown in the Rose golden win the national champions Michigan Twitter in scam don't exist his platform is way different than what it could have been if he's worth the update last year it's going to touch down in the road right you've noticed obviously your platform is altered and that is a beautiful opportunity for you guys so I'd be curious if you could give them some thoughts on it's real simple the same way you're slipping into the DM to get something up there that to accomplish you need to be doing for business it's the same thing right it's your just reverse engineering what you want you just have unlimited tools unlimited and so like everybody here is going through their streams creeping on what they want to do that same practice for business because you're right like it's crazy what I'll do for the jet if panner if Canaan perder [ __ ] DME right now you're the long snapper of New York Jets I'd meet them tomorrow if the CEO of 500 million dollar company email me tomorrow it takes four months for me to meet with them that's what you have and that's crazy and you can map that yeah I mean look I think first of all the n-c-double-a [ __ ] is so [ __ ] but you got to navigate through that right like so you've got to be careful and like that's you know coming from communist Russia like [ __ ] n-c-double-a scarier than that you know like so you know you but the reality is that's your reality right like you know that that's the reality but to your point there's nothing against collecting business card like it's only about relationships you need to DAP it up with as many people as possible that's life is only about the people I made tens of millions of dollars because I became friendly I thought Twitter was going to be important and I made those relationships with those founders and that's what opened up everything everybody you talked to ever that's made it that really made it it's just relationships you missed some right you go find my first book somewhere crush it I thank my entire family and one random person one Travis Cal connect founder of uber my boy and I passed on uber twice if I put in my normal 50,000 that I put into companies I would have made four hundred million dollars a [ __ ] up right I missed it but having the relationship playing checkers with him at some conference was the reason I even had that at-bat [ __ ] up but I got the at-bat you right now in Los Angeles with these three letters and for a lot of you don't go to the league and get another one of those at-bat this is one of the closest things to having that kind of leverage this is religion for a lot of people that run [ __ ] and your folks and so my advice is real simple to you know that was an incredible advice by the fifth-year quarterback I would meet every single person psiphon and learn they want to see you because they want to take a selfie and show their 14 year old son they know you want to see them because you want to win life I think it's you got to have a balance to it too though because let's all be honest in here like you have to be able to balance it too because you guys want to do one thing which is NFL right most guys going here is to want to go to the NFL but like we talked about the

other side of it is the business side of relationship side the networking side all right so how do you balance the two well you work out you only can work out so much so many hours in the day right so it's like what are you doing on those all those other times where you challenge how you just on your phone looking at stuff or you out meeting people shaking hands or you just you want to see what everybody else is doing in the world you know what I'm saying I and I'm victim of the two because I watched a lot of his stuff and especially in the morning and some of y'all not since I was just in the morning time I like to have something that don't get me going through the day that's gonna motivate me and that's going to set me on that right path but at some point you got I got to put it down right you know I'm saying like I can't just be a slave to this phone all day like I got to actually go out and shake somebody's hand go out and talk to yogi maybe introduce me to somebody or go out and have lunch with this person so the other thing is like it's balancing the tubes because like I said we work out six o'clock 6 to 8 maybe 6 to 10 you got class maybe you come back and throw maybe you got study hall so you got lunch at 24 hours and days like everybody else you're almost like me I can fight a lot different than his but end of the day there is a window of opportunity like that's all I talked about right you got a window of opportunity at some point in there to go do something other than watch SportsCenter or TV maybe that's having that dinner maybe and say hey I'm free at ATM tonight can we get together for dinner you know I'm saying so I think you guys live in a generation now where it's a challenge almost to kind of balance the two like yo you saying I ain't had it I didn't have that problem when I was in college because we didn't have cell phones and Twitter and artists not a problem it's straight-up ER - you wish you had it you have it so good listen your balance needs to map your ambition you don't do anything you're talking about here you don't I think I'm most fascinated about is people run their mouth and then they don't back it up with their actions you know your balance needs to be predicated on your hunger I think it's a good point you guys are also shuffles right think about the way you were provided notes there and train staff when you study the way you prepare your self proclaimed hustle you love that word in your world because you do write so I think it's the idea I have all these tools as a student athlete as a football player if you see them play out every Saturday day in practice how do they play out in the other side of your hustle how do they find what you're interested in Sam we just talked earlier about you love Christopher Nolan director there's an element of that of okay cool you can build your story that we all have around elements that you're interested in a curious period of your thoughts on how these guys can shape their interests into their daily reality which is the voice that they have on the simple phone I mean if Sam texts or dance anybody they're replying like it's just opportunity I don't know like for me it's real simple like I think about things in a macro there's seven point seven billion people when I look at these men's faces right now like they're [ __ ] way up there in the ranking I wish there was a world ranking of every person and I wish you could see where you sit right this second it would blow your [ __ ] face off on how good your life actually is it would be humbling you get real hungry you'd realize how real lucky you are and so you know I don't know like I just can't imagine Sam not having any single person replied whoever like just that's just unbelievable like that's special now everybody's got their own personalities I don't know Sam I don't know anybody here like you might be introverted you might be quiet you might be focused on this you might be having family issues you don't have that energy for that there's a million things going on and everybody's dome right now but it doesn't take away the fact that this is actually what's happening to your life right now and you can speak to this you both that window closes real quick that's it not just the truth you guys both dive into the idea of self-awareness a lot right we know how we feel when I wake up to get check-in generic additional feelings my body saying I think the same thing can be said for your social and how you craft the message that you want to be sure because it gets picked up by guys like me when I'm going to call your game gets picked up by people like him obviously the check by your coaches curious when you've seen messages kind of bounce all over the place or ones that have stayed consistent because it's not as though you become a rock star overnight right sometimes people think that happen with his career I'm clearly not the truth when you bust your ass for so long thank me with Casey Ellison may catch the Rose Bowl in Old Country know you you've been doing every night when you're on campus curiously your guys's point of view on shaping their story on their respective social media platforms versus doing what people want them to do on their social media platforms I mean I think the key is you trying to think about being a coach right now because that

could be in the form of you the first thought you have is your truth ah it's just listen everybody sees everything like everything that's going on is happening right like as you know probably both you know like two years ago I bought a sports agency and I we recruited a class last year so I've gotten into this game that you guys now know so the first year I was like started recruiting right like just look in people's names up like it's crazy what kids do like leaving comments the way they treat girls on Instagram like something like everybody sees everything like people are acting like it's not real like and so and you can also tell when somebody like everybody knows everybody social is like the PR version of themselves right like we even have people now make pretend they're taking private flights right like there's all sorts of [ __ ] going on so there's cynicism on is it real is it not what's it up to I what I would say is a couple things it's not about overthinking like I'm a media company how do I do this right I think once you start overthinking [ __ ] it's probably like the way you think about sports right let me start over thinking you get slow and then you're trouble right so overthinking is disastrous too in the way you build your image and stuff like that you just need to basically what worked for me was ten years ago I saw Twitter I'm like [ __ ] this is going to be the next thing and it started the kind of transformation to the mobile device and social media and I remember thinking ten years ago like [ __ ] everything I do is on the record like there's no hiding anymore right forget about you posting [ __ ] what about when you're out everybody's got to [ __ ] this is 24/7 so I think the best thing is to just let it go be you but also at the same time know all eyes are on it so I think it's like there's no private moment you know I'm saying anymore and really with that being said is like just understanding that having that mentality and not saying that you know you got to be quiet as a church mouse and walking around with you're letting all the way up and whatever but at the end of the day you are being watched and followed you know what I'm saying and when we're talking about branding we're talking about the USC brand we're talking about Nike of a you as a brand you not I'm saying it is going to be scrutinized to a certain extent by others good or bad and you want to be in control you know I'm saying so when you press in and when you put something out you know I'm saying it's having that mentality that okay what is the person on the other side and although you might not mean for it to mean a certain thing you're not a fan that procession is not always valid down fast so that's good in the best part of it I think most people case take the defense on this or the flipside like some anybody here lob session great [ __ ] post that [ __ ] because the day you become eligible some reason being to put you in a position to get 50k from [ __ ] I know some [ __ ] fishing line [ __ ] company right so like to me it's like you got to speak your truth like you love Cheerios post that [ __ ] it doesn't mean dick now but then when you go to the league it might and so like painting your truth you know everyone's like oh don't post something like that's going to get you put on blast fine like you don't to be levar Bell like getting blown up like that like I get it like all that but there's the flip side which is the offense of it and so like you should be thinking about that you don't have to if you don't want to do what I just said cool like if you love every precious picture on your Instagram and it's good that's fine but you're leaving opportunity on the table every expedition like every Friday night when I'm broadcasting when your games I take five guys on both sides of the ball and I can take a deep dive on your social media and I can usually predict your performance so it's a random one word about a girl Jerri self total disconnection what happened when Thursday night on campus if it's totally dialed in I mean you can kind of start to tell and even if I'm wrong it shapes a story that I'm going to tell on Saturday when we go on there and I've always found it really fun because I'll go through it under the completely just wrote that like if you see us and that's a couple of my co-workers I can't believe you just wrote that what I want you to dive into Gary next is you talk about how your dad talked to you about the power of your words I think it's a radical story because you all have that power and I think you can you'll be able to assimilate this story to your own lives I didn't see my dad and I was 14 because we came to America and he got a job as a stock boy in a liquor store we had to make it so he leave at 7 a. m. and come home at midnight or 10:00 and I just never saw him like straight up never saw him and then he saved up enough money by his own liquor store I was like I said earlier real hustler kid lemonade baseball cards car washing like I dripped your [ __ ] flowers out of your yard and sell it back to you I was really like interesting anyway I came to the liquor store when I was 14 and I was grateful as [ __ ] I would say anything to sell something anything my dad's old-school Russian dude like he's all about like you know and any scariest [ __ ] and he kind of like looked me in the face and said like he saw me

do something and he like changed my life like I really believe I will achieve I feel like I'm the cliche kind of that guy that's like slick and like pure DNA I feel like I'm that guy the one that like seems fun at first but it's kind of like a [ __ ] face and like we'll do whatever it is for him I actually believe that but I think I got lucky enough that I have such a hardcore dad that he remoulded me when I was just young enough where it became my truth and that's why I think so much good has happened for me the contradiction of like selfish and selfless like just honorable but like storyteller like it just worked out and so yeah it was the transcending moment of my life he told me word is bombed and like [ __ ] yeah tour Matt I want you both answer this the idea of the hospital you know you referenced the founder of uber clearly you have to know people high up if you're in invest in other social platforms or the snap and if the young CEO guys it's not much older than some of your seniors in the room Ouiser commonality between some of those in Casey for you you've seen at the highest level of coaching and playing and if you could boil it down into one of those two categories just a husband Italian yeah I think you know when I think about hustle you think about sports right and think about a hustle people now saying we taught my hustle look at me that's like that means we're getting there you know I'm saying we're doing that last little bit that extra right so you think about hustle mentality it's like he's gonna do what he has to do to get to where he needs to be you know what I'm saying but having that hustle mentality is saying like if I want to hit my focus get into the lead like I'm gonna put my us to get to leave like how am I going to do that you know I'm saying if I'm going to get a 3. 5 if I want to meet such-and-such and LA Live or whatever and work for this firm or whatever how am I gonna hustle do that because it's not like I think your decision won't happen like you have to navigate to it you know what I'm saying and hustle in my opinion you know and I think about hustle like I didn't have Jerry being growing does one I have like with Diddy that's when I thought about Diddy back in the day like he was the ultimate hustler to me Puff Daddy Diddy all right so when I was coming in college like he was always talking about hustle and grind and this and that and in my and my mind was like okay I'm not in the music world but I'm in football how can I take that mentality and put it over here so I'm going to work out here at 6 a. m. you know I'm saying I'm gonna go work out later on over here with this person I'm gonna study film on this like I'm gonna get myself to the best of my ability you know I'm saying and study and do all things I got to do and that's what I think about when I think about hustle the common thing about all the winners I've seen in life this is interesting because this is probably not the best advice for a complete athlete so but it I'd like you guys to hear it I think it's interesting I think they're the people that bet on their strengths and didn't dwell on their weaknesses I think about myself and all the other people that I think have won they zoned in on their strengths you know and they maintained their weaknesses and I've always thought about that with athletes too because I think about business like sports I'm always wondering like the guys in this room are like you know obviously if you have a fatal flaw that can't allow you to be at this level or next level you got to close the gap right fix that but I've always wondered if the ones that really excelled did they have the three or four things that they zoned in that naturally came to them and then they triple down on that instead of looked around the room be like oh that dudes better at this let me try to get better when as you guys know so many things in life are natural I think we fight DNA a lot and so I've just been very curious at a macro level what's the difference in life when you go triple all-in on your strengths instead of dwelling on we consist into instant feedback on for that me or the football player my strength compared to some of the dudes I'll playing with like my strength might have been blocking and we talked about this I talked about this couple weeks ago somebody on a little talking today I was going block my ass off right you know that would be the best block everything I've been on been the best block right I wasn't always the tallest the fastest and whatever but I was the best blocker and most consistent my browser this way I had the most consistent route now those are my strengths you know thanks so those kept me in a roll all the time on any team I've been on that was my roll were you crippled downing on or really like [ __ ] I need to get a little fast like we're like because it feels like you're more scared about what you don't have because that could be the one data point because the links crazy right like the combine its Ludacris like the decisions that are made of some [ __ ] that doesn't even map to what's going on like so his point that's another point combine right and I'm not advocating this I'm just telling you my story what I did at the combine I didn't do everything at the combine he bring her because I didn't I only did my strength why because I did I knew I was gonna be in front of every team every GM every scallop why am I gonna go out

there and do get on stand on the box so they want to see how flexible you are and I know I'm not flexible I think you know I'm saying so I don't want them to look at me and say oh he's not flexible I don't want to give them interest negative to say about okay so I didn't do everything of a combine and I had an agent who savvy enough to tell me like okay this is what you should do this what you shouldn't do and basically I did I double down on my strengths of the common all ideas compound was run route I didn't run 40 right out here you know Sammy come here I'm like I said I'm not advocating this area I'm telling you my story I didn't like the timing of it you know Cindy they shuttle you into Indy you're in there you got to get warmed up on their time when absent when you're working out of here for pro day you're working on your own time you kind of got your own routine there it doesn't feel the same so all I said is like you know what I'm just going to run route I'm going to stretch I'm gonna do my height way they're like you don't want to get on the Box they make you sit on the ground and they want to see how to let like I don't want do that so you wanna stretch I'm like nom good I literally came there to run routes why I just want to show my strength by shorthand how many of you guys hang out with people outside of the athletic department and you'd say that population is more than 30 percent anybody thirty percent of the people you're hanging out with or more or outside of the athletic department not a lot when you look around right fur guy who went to grad school here Casey obviously went to school here Gary you got a really diverse group I'd love to talk about the opportunity I have on this campus because you're around those three business people don't have to be three people that have creating fortune 500 companies I know maybe people that you partner with said something smarter when your podcasts would get to know your roommate when you get to college and maybe isn't a football player I think there's so much collaboration and magic on this campus that when you lean it to someone maybe 180 degrees away from you might have the next over and that dude might invest it okay I think what the way my mind works is I reverse engineer regret scares the [ __ ] out of me like you I'll give you a real weird thing to do if you want to do something kind of off the beaten path that will make you feel good and you'll get even more in return go spend one day in a retirement home go talk to five nine year olds if you real listen all you're going to hear is regret they're going to talk about a lot of stuff they wish they did and so for me when I'm thinking about you got to keep up your grades to do your thing you've clearly got a like you're busy right because you're you know an athlete and a student there's just still a lot of time that's put into Madden you know there's still a lot of time put into other dumb [ __ ] and how it plays out 99% of the time is you're 29 and you're like [ __ ] I wish I that's it that's all that's what I trade on you know and not because I'm smart just cuz I talk to a lot of people I just listen I just write like I wish I like you're right the amount of people that are going to go on to do things here but listen it's not for everybody I don't wanna be the guy sitting up here to 40 year old talking to you me like say hello to people all this dorky [ __ ] like I get it it's still gonna play out that way though I'll say this one thing I didn't I don't regret anything by my football jersey you know saying fortunately I was like I was always committed and I was around group of guys that were the one thing I do regret though is that I didn't network with people in my class as much as I sit in you know I'm saying I knew people on campus but just like what yogi saying is that how many of your classmates are you really cool with you know what I'm saying like you guys come into class and they want to say hello know they'll talk like everybody else on campus has the problem of having no leverage you've got nothing but leverage you just got to be like yeah my god you're gonna do some environment you got me [ __ ] and that's what I did nothing one thing I will say I do regret some what is it I didn't use the network you know I'm saying now as I've gotten older see buddy let's eat oh and this is not a cheese I'm not telling you to put it off to your 35 years old but with the brand I am a Trojan for life right so I can still tap into the network to this day if I choose to now a lot of guys former players they don't choose to it much or they say don't write but now I do it a lot more you know I mean it might be older guys that graduate or even some of the newer generations tapping into the network but while you guys are in it though like you stand you could be chilling with the next uber person in class or whatever and that could be your boy and you do go make it to the league you have a little piece of change and you can invest into that company but the thing that kills me is like look if you're an introvert and you're shy that's one thing but if you're rolling in there with your beats on because you think you're [ __ ] cool you're [ __ ] idiot because most of those people going to beat you it's math and that's just stupid you know like that like when you think

about it when you break it down it's fascinating like just because you're winning 14 nothing in the first quarter doesn't mean you're gonna win the opening night is vision and you talk to Eric Thomas before right you've had him on your show yeah he's [ __ ] crazy with my Resendiz video go viral it's pretty rad and he talked about how all the other athletes that weren't invited be opening their chip just keeps growing and all the other athletes the design of us either keeps growing and all the students that don't get these get their classes first there chit keeps growing and yours will always grow in football we hope but does it keep growing another way so a challenge maybe you for the rest of summer take three students randomly in three of your classes and ask them if you're going to partner with me on any idea part of anybody what would it be and go up a 20 minute conversation see where your mind goes because it might go to what's next and this is where I think technology is an advantage because like I like the Wii and I invested in all those companies I trade on human behavior like I know that you're going to be interacting with Alexa and like your car like I already know what you're going to do before you do it that's why I make so much money right so I also know that not everybody here is going to roll up on people be like yo but this is where technology comes through like saying what's up to three people if you're not going to do it face-to-face do it on a DM like you know who's like I don't care how you do it just do it I think technology's the gateway drug to real life interaction you know like everyone's ago these kids they don't have it I think they do I attract you interact differently this is how it is but then that's what means to you having a cup of coffee or a conversation so you don't have to like hang you know like fine but you just figure it out just get into that conversation because you're right like the quality of students that go to the school that go on to do things even if you go on and have a nine-year professional career a stunning percentage of the kids that are in your classes are going to create unlimited opportunities for you that all you had to do is say what's up when you had the most leverage as a football player at the school at this moment I'm curious open it up a little you guys Bryce you can just raise your hand calling it but when you think of the internet what do you think one what's the first thing that comes to mind yeah information well doc yeah right off you go anybody communication this is the opportunity summit opportunity to get access now we're talking yeah hey thank you cool you've been cutting edge on a lot of things discuss all with Nick when you think of the internet you've often said it is the internet is where TV or to the radio you know what do you think about it now where it's going and how these guys can utilize in their lives it's so crazy for me right in 41 I'm old right like I remember the world pre-internet you know which is just like so batshit crazy because when I think about internet like when you said it I was like oxygen like to me it's just like it's oxygen like there is no life without the internet I don't think people understand like let me tell you something you will do 25 years now you will wear contact lenses and you will live in a real world in an augmented world and in a virtual world in 25 years from now when you'll be young you will put on contact lenses or something will the inventor will be put it LASIK into your eyes and like the same way all those snapchat filters and all that [ __ ] that will be real life there'll be a fourth dude right here virtually or you can go completely into virtual orbit like this should just started like we just started like uber and Amazon and Facebook and snapchat that's it's basic like your car's going to drive itself for you you're gonna be like lounging in your car like the things we're going to be doing like your to your beer is going to be reordering itself for you when you've one beer left in your fridge it's going to reorder it for you you're going to have technology in your body like all this plays out to the robots killing off all of us we probably won't see it but it's common and so like this is just starting like think about what was it and when we laugh like that it's fun for me because if I told you ten years ago like ten years ago if you did online dating you were a [ __ ] dork right like now all that's going on is that is the infrastructure for it right if you told a parent ten years ago here's what's up your fourteen-year-old daughter should go into a stranger's car to get around everyday they would have laughed you out of the room that's what uber is so like I don't think people understand like what I think about the internet I think about it as oxygen it's just a framework that we now play in and when you and to make it real life for you instead of some heavy [ __ ] the opportunity for all of you is exponential it's so compounded you can network in LA when you played here you can network with the [ __ ] world you

can literally go on your phone right now put in hashtag USC see anybody that gives a [ __ ] about it and you can engage with that and basically have anything happen if you choose to that just bonkers let's dive into the responsibility that comes with that when that happens it gives you can carry tonight job in case you run for a long time you're amazing at this you guys remain you be superseded to be really authentic like you haven't varied even though cuz I know I can't hide like you just not to be able to hide right and that's because we live in a world where dant Danny Amendola the night after winning the Super Bowl bang some chick and she uses it as their tinder profile like we just live in a world where you're on the record right why all the think on top of that like say you did perfect PC posts at some point you got to become your voice you know which is all we asked you guys to do that your story tested every single one of your snapchat when I look at some of you on snapchat versus Twitter it's like the two different people it's not Jeff I'm in your work I'm in it real time and I see what's going on Thursday or wherever you may be and on Twitter you might just say something really nice about a teenager I should offer be up for award right but everybody's full of [ __ ] you ever look at Facebook everybody's got the best marriage best kids best vacation like everybody's PR and the [ __ ] out of themselves so what happens is everything's about its sports everything is about adjustments right tight ends become [ __ ] basketball players you got to adjust the safety position like everybody there's a reaction social media didn't exist it came out everybody was saying everything then we got condition that people would react and all of a sudden we got weird and sort of PR in ourselves now everybody knows that everybody's full of [ __ ] so there's a counteract that's how snapchat happened everybody shared everything where was the opportunity something private so like everything's about countermoves like right now I don't give a [ __ ] about social anymore because everybody's on it everybody's looking that's why I'm looking at voice smarta fication and Internet of Things because everybody's looking you got a problem right and that's what's happening with social nobody believes when I say I'm watching what you guys are doing I'm not paying attention to what you're posting I'm double tapping you know like it's so funny guys are like PC and themselves on Instagram like me my mom and then they're like [ __ ] double tap and every chick on the [ __ ] Internet right like so like you know like it's real funny and it's real true that's why everybody's lab because everybody knows and it's real [ __ ] great I love it Casey what did you notice double tapping right now Casey if what you've noticed as a coach I mean you recruit the entire country you guys are lucky enough to be here and have a scholarship offer or be on this roster when you're diving into next year's class the next year's class what are you receiving what are you pulling from these kids that are trying to PC on one side and double today let's add something on the other that's the point thing I think for me especially being younger and kind of in social media like mostly alright when we see recruits or we see y'all you know writing certain things or doing certain things and and like you're saying that's not true not I should say it's not true but you end up you see another side you know I'm saying that you get on campus or you or your parents are around so now you're the recruit and you got both parents in here so now you're all you're sitting straight you got this like Brian was on you okay no I'm saying so it's like we understand what the real is you know and the whole facade is like it's really there's no point of it like you said it ends up coming out you know what I mean like people will know if you're authentic or not and whether you're really not so you know at the end of the day you know you can try to like kind of dress certain things up but I think that's from a coaching standpoint you know especially when you're you guys are already our players we try to protect you in the sensitives which your educates you on what you're posting and all that type of stuff but for recruits you know we're kind of looking at them and kind of trying to see what their mind is where their mindset is because we do understand once you gotta get on this campus it's gonna be all the distractions and you know you got parties you got girls you got alcohol you got all kind of other stuff so we want to know or we try to anticipate if that athlete might be have a problem you know I'm saying or might dive in the problem with even once they get to the yeah okay well the reason I ask you that is to give you the idea of recruiting right whether that's and then it's so executive here we have over a thousand employees and all your companies combined right the recruiting side of thing never really stops so I want you to dive back in to something said earlier you said you're going to be you authentically you give these guys a strategy on their social take it a step further I think they're better off being them like you're 18 19 20 21 year old alpha male dudes like there's you know what you don't know at 19 20 you know that's like

when you're 41 you're still 20 like you're not tricking anybody and they're empathetic they know who you're supposed to be like as long as you're not doing something crazy murdering [ __ ] Pete like you know as long as nothing crazy [ __ ] like I actually think people should go more into who they actually are because people know that's what you're supposed to be anyway like you're so worried about the edges right like you're supposed to be can I say this it kind of ties to him I swear to you about a month ago so I wanted his videos for the first time right and I'm like this boom got my hair standing up right and I got to the point I was like the ham I wonder I want to repost it but in my head and Mike I had my coaching hat on I was like damn he's cussing up and I was thinking like well what if appearance of recruits parents is on my page and their life and you know at the end of the day you know I said [ __ ] it and I were to close it straight up you don't think because in my head I'm like if you refuse a kid because his mom's mad that you know that you reposted a cursing video that [ __ ] should have been at USC anyway that was the point so to meto I'ma be honest with you the true story three chances I believe that I love it here right but true story I was like damn you know I'm saying like I'm supposed to be an example for y'all I'm a blonde I'm like you know everything I put up and you know this that like I'm not gonna put the torquing video of right you know Sam but he's actually saying something that's dope because he says f-word right like does that make it wrong man and things are getting redefined right like look what you know like rich people dress differently like here's what I always worry about you're trying to get positioned for the world that you think it is but then the world moves on you like all those 40 year olds they got straight A's that came up with me and went to Princeton and went to [ __ ] Wall Street and everything they all DME they're like [ __ ] and I'm like yeah because you thought the world was going to stay still by the time you're 25 27 doing your thing the world's going to redefine Facebook's going to come out and entrepreneurs are going to wear t-shirts and sneakers that's not what I grew up with it's not what's 41 year old looking dick of [ __ ] socks and [ __ ] like that wasn't real like the world's going to move the Mendoza line doing what by me Cyrus dudes working on MTV is lame compared to every [ __ ] post on Instagram now the world rubes so trying to form to me the reason I am me and I do much money I lose for cursing for example being a company not give us a 5 million dollar account because somebody on the board didn't like that I cursed good like because I got plenty more money in return for actually being myself and again you can't break rules and all that that's just the way it is right but like being yourself always plays out you know when we need to talk about that that's my first career are you 21 yet yes so you need to be careful when are you 21 great go [ __ ] crazy and March drinking of it yeah are you like working at the winery Sierra yeah and like if you want to be triple cautious you can be like can't wait to March when I can actually start like you can play with it right like you can be but like and you know wine it what's funny about Y and you know this is like it's definitely still not cognac or beer like you're going to get away with it it's more [ __ ] bougie [ __ ] you know let me say something to you the truth is undefeated like if you if your passion about wine culture and you're not [ __ ] drinking bottles to the face you're going to be okay regardless of what somebody thinks now let me tell you something now that I've gotten in the game a little bit these NFL executives you can speak this better like they're big boys and girls they're not real confused nobody's not drafting you because you put a [ __ ] picture in Napa Valley so like people I grew up with Barbara at South Central like so you know it's a lot of people smoke drink party that's a nitro like I'm posting my heart is on a publication I keep it out girl ugly people cool it and like on a page people kind of like attack me get on surrounded for doing the same thing like both save all time I say personally and I'm glad I was actually about to go there because it probably do that and I'm glad you brought that up to me personally I don't think this you should hide from it just like he's saying you know I'm saying there's no need to hide from that because there's nothing wrong with it that's where you grew up right now I'm

saying you're not engaging you're not on in the video with a blood in your hand or drink you know what I'm saying like I'm not saying that but it it's nothing wrong with like those being some of your friends you know the fan and having a relationship with it you're not I mean in my opinion no you might tell me I'm wrong you might be wrong you should go look at Robbie Anderson he's a wide receiver for the jet I think he's done it real smart like you can tell that's his crew where he came from but the pictures he chooses to put up there they're you know like you got to be smart about the settings of it right like outside in the barbecue cool like everybody [ __ ] blunt to the face playing video games and there that's the background of your picture with them not going to work just not you know that right so I think you can't hide from where you Kate like nobody wants to do that in your situation but you know people are going to make assumptions I don't think you'll get hurt like by looking if somebody goes down the rabbit hole looks at all the kids you tagged and they're doing all that in their photos I think you can escape that if you're smart about how you position the content with them go ahead Fars Twitter like say somebody like they got you some stuff like oh like what's going on tonight now I'm trying to turn up like and you kind of force to kind of reply if you are put on a platform to like you know you like how do I apply this directly I want in a Girl Scout to be like oh I'm not to go party you always got it I feel like you always have an out but you don't work well you know forced to do anything yeah I may not that order my manly you can go directly I think we're gonna be at 33 tonight oh yes as opposed to the big social thread where everybody's like you know say I'm like there's ways around it up you know me like and not like he's saying they're big boys and girls up there they don't understand that NFL college people are gonna go out and have a good time he was just 4th of July everybody had a barbeque everybody had a probably a drink I don't really drink but everybody had a drink in the hand for the most part like this in the world in general right so the fact they're like you might be if not 4th of July it's not a holiday it might be just a random day or your friends might be doing on a random day or you going out on a Tuesday like listen you people need to be smart in this room like I got more air cover than you because I'm a pathetic coach and I sled this listen dudes are punching girls in the [ __ ] face and going in the second round like let's let's let's talk real talk like you need to be smart if you've got all the pieces in place that makes you a first-round pick you know exactly the truth which is you can get away with more [ __ ] if you're [ __ ] fringe seventh round you DFA you better be really [ __ ] smart if you want to be in the league that's just the truth might get me in trouble but it's the truth like you'll never get ever penalized for somebody you know someone take that tweet and have it be three people hold and [ __ ] an ounce of weed and you still won't get in trouble for that because if you it's that I'll give the same advice over and I've really dissected this now the truth is undefeated you don't need to have a social media account if you're [ __ ] smart and coke in the bathroom you're going to lose have you got the answer how and why all the NFL objectives I talked to do when they eat stuff like that they were going a rabbit hole everybody attached to it they learn all about it you can stand right in front of them if I'm Carol Schneider named NFL coaches why just kick it with them I've known them forever what is your relationship how do you operate when you're around them if you can answer those well and it's not I do participate in those activities when you go down that rabbit hole and find out what they're about then you're good if you do participate then don't engage in that relationship because this point is fair the truth will always come out hundred but I always go back to how I want it how I operate is journalist how I try to offer my life you can answer the question how why you're even in this chair right now how why you kick it with somebody how and why you're dating somebody how are you respect that girl then you're good if you can't answer it or if it's [ __ ] and it's not the truth then I think you're in a world of hurt and your life's probably you gained probably the world of hurt and you're probably going to be an objective creation so like when he's talking about like scallops and all that combine stuff a lot of times at the combine and in a film they're going to ask you questions as they know the answers to I just want to know if you're going to tell the truth I don't want any of you gonna tell the truth you know a hundred percent there you're going to know if you've tested positive or they don't know if you smoke and all this stuff and they're gonna say hey you smoked and you're gonna be like nope no I don't know I've never smoked but they already know the answer they see is he lying no I'm saying if you're telling the truth yeah I used to smoke there's this one time you know or I used to smoke I grew up I would lie this neighborhood and I smoked but you know what I stopped you know I've been training for the combine I've really been focusing past year you don't think

they want to know what you're gonna say how you gonna react to it so I don't to the point of like those being your friends and all that like it is what it is like Yogi's hands they're go they might ask you about that when it comes to the point you might say well yeah you know how to love in South Central and this is the black I grew up on and these are the boys I grew up in the street playing football with you got that got me to this point you know I'm saying these are my boys like and then they might walk me like man that's a loyal dude man he's 100% nonsense though they might take that you might look at it like damn it looks bad me but they might say like that's what well you don't know even as you get older the cover-up and the lying is always compound like there's only a couple things the most extreme things that are worse than the lie because then that just breaks the trust and then they're just scared about everything I mean smoking or hanging out with the wrong and that's the norm they know that they're not naive you think you're tricking them a multitrillion-dollar organization you how are you guys you with this Grange in your room get the [ __ ] out of here I wanted to deal with this at all in case you probably know with this as well as you get older you do relationships involved in high school through college your professional careers sometimes you'll just move on and you're around an environment that may take you to different rooms different places different businesses different teams and that's just a reality of when you go out there and I'm curious did you probably dealt with a lot of your boys from whether I went to Mount Ida college fifty percent of the kids in my college went to jail I want to I've slept with my wallet every night I'll be everybody in celo and spades and all that [ __ ] in here like I went to a Hood College Oh like I keep in touch with those friends but when I started my business I wasn't taking any of those [ __ ] gangsters in it then my boys and I'll help them but like when you know like that's life right like that you know that is the cliche conversation I had a weird businessman conversation like that but the cliche sports conversation is you know like kids come from rug's neighborhoods and things of that nature and you could still be tried and true but you know what's tough is like what we don't talk about now is post that last collective bargaining agreement like rookies aren't making that much money like you're making money I mean when you got nothing hundreds of thousands is real but like you sort get you guys everybody knows the story is like you start getting those 47 phone calls Jalen reeves-maybin right line back from Tennessee kid that we represent a lebanner sports fourth round pick his phone blows up when he gets trapped at fourth-round you know the economics of that now look like so it's tough and so like yeah life evolves but there's ways to be there for people without just being their piggy bank and it's tough man like I don't sympathize with like everybody coming at you like that kids that have been with you in rough spots from a long way family members that helps you it's hard but that's what being a grown-ass man is about like if you actually can say no for the first three years put into work state you know what stuff you get to the league and you think that was it right like you know it's not but you still think it is because now you know I school of course you get to this you got the [ __ ] n-c-double-a so you still not making back now you're in the league right and you feel like at some level you've made it but the truth is the money's not there until that second contract that can really get you to be like right so the key is actually locking down in those first couple years and really being smart with those making those right investments hopefully you stay healthy and get to that second deal you say I'm honestly listen like honestly I think sometimes you should give it to like that like you gotta be you like listen I don't know like money like I just love the game of like I it worked out for me but I was not making a lot of money in my 20s and 30s and I was like helping my friend like this whole so I didn't take moose or Tokyo Joe or [ __ ] Dustin to my business but I was wiring them money my friend Dustin [ __ ] was bringing so much ecstasy from [ __ ] Holland to LA you can't imagine what to jail you need to help like I gave a money like I'm not going to judge you because some guy that was had your back from the get needs money and you're worried about some executives or people judging you like I think it comes down to individuality here right I think it's okay and like look I think it's everything becomes the product of your reality right first round quarterbacks get paid different than fifth round cornerbacks like there's just everybody's got their real life and so like there's different pressures and then some families first-round quarterback doesn't have those pressures at a 5th round corner everybody around them feels like it is the first pick of the dressers a million different things here I think the key for all of you is

you need to be good with yourself first because then you'll have the strength for the yeses and noes that will dictate the [ __ ] outcome of your life I think that's key though like being able to say no and yes because you are going to say yes at times and have to say no and harder to say no that is to say yes you know I'm saying you don't get asked for random and crazy stuff just and you gonna do it sometimes you might not even feel like you should do it or you really want to do it you'll do it anyway 2% I'll let it go but there's gonna be some times where you don't say you know what man I can't do it this time or like a man you know and that's when you find out what's really happy to put somebody on twice and then you say no the third time reacts after that if they still with you they still you know saying the National folks because at the end of the day like if you helping someone you help them out I learned something long time ago like my pops Comey said don't give something to somebody that really you can't do it out so if he tells me I'm alone $100 he tell you can give it back to me and I'm gonna trust him to give it back if I loan it to him my head I'm like man you know what if I don't I'll own this hundred if you don't give back to the uncool you know what I'm saying like and if he gives it back to me cool because he said he will he said he would never like say this top spin on him shove my hand you know I'm saying but if he doesn't give it back to me I can still function and working and I'ma be good but at the end of the day too even on the side of giving it you know sometimes you got to just kind of like distance yourself you know I mean and just kind of you'll read people and understand and you'll see when it's a real situation when it's not a real situation and then it'll be opportunity for you to help them grow in situations of you know what what's the thing I've sniffed out real quick from the outside veterans when you get there it's been interesting that some of the kids that I've been [ __ ] left there like the veterans were the ones that gave them the courage because you know like they're in it right you can look at that guy right next to you Locker who's in your nine like I would tell you know this is probably what happened here too and you guys could all speak to more than I can that's why I go hang out with 90 year olds you learned so much more from people that have been it through it and did it than anything else so if you're lucky enough to get to the next level and deal with some of those pressures I would attach yourself to that while Yvette being be that annoying rookie and get all that wisdom and that halo that protection to kids have already told me the reason they had courage to say no was they leaned on old man him old man thirty years old but you know to them so that's something to think about from a strategy standpoint sometimes of tools is learning how to do learning how to say it like wonder it's like framing it and it's an answer and you just stick to it like you know my budget is set this way you know saying I'm allocated to I got to do this like I do this I can only give out so much like and then a few just stick to it and that's your answer and then you they're gonna say well I'm gonna give back in like well you know you just gotta stick to it holler happily is until you tell somebody no and you can't do it they're going to come with another plan for why you can't do it and well how about this much and where they go they're gonna come with something else he's gotta just stick with it you know think of this it's hard like I said it gonna keep coming you got to stand firm be like man I can't this time you know I'm sad like you know if I could up no I'm saying I mean I can but it's like my situation doesn't allow me yeah I might financially I might have it literally in the bank but I just can't do it you know I'm saying be put because my overall picture my goal and I'm saying like the carry Cobra plan or whoever we are like it just doesn't sit with it and everybody's reading headlines right that reading what Google told them about your contract they're not looking into what's guaranteed the costs now to maintain your body like there's just like right like one of my favorite phrases we could disagree or may not I love you hundred percent what questions I want to ask you both you guys when you look at competition how do you frame it and I say that you may not know this but I encourage you to check it out as a new show on Apple music called planet or the apps for basically somebody comes down with 30-second elevator and they literally have a pitch on the new app and it's Gary one of the judges Jessica Alba Gwyneth Paltrow will I am pretty cool show but that's one of the more competitive industries and you guys probably have a boatload of how to be a so I want you to leave here with okay we just got a lot of knowledge how can I put this together in one of my gigs one of my collaborations with a friend or with one of my teammates so I'm sorry I apologize I want to make sure I understand question I want to see how you view competition could you see it on a show where people are little icing coming up with some more creative ideas and maybe you've seen I mean I spend no time on competition I don't think about competition I hate my competition I want to slice their [ __ ] throat I but I spend no time on them I got no time for them because I'm not worried about them we'd do my thing and I'm gonna make them react to me I like dislike I love when I meet business

people that I'm supposed to know and they can taste that I don't know who they are you know when you know and like a nice to meet you I love that feeling that they know that I don't know who they are even though I'm supposed to because that's how much I disrespect that [ __ ] because I'm in my [ __ ] by the way doesn't mean by the way she remade BP and by the way I'm good with that because that's the game you got to take your else I wear my loss on uber or my other like I [ __ ] own my else but they're mine right and so my only driven by competition like I'm a business I'm a businessman because I wasn't gifted with your guys athletics and I needed to get that nut off in a different way and that was business right and so like I mean I made when I was making $80,000 a year that was enough for me to live I'm not [ __ ] fancy I came from zero I don't need [ __ ] I don't need a watch [ __ ] dumb [ __ ] like that I need the game and my game is business and the way I treat it is I'm gonna do me and I'm gonna make them react to me I'm not going to [ __ ] watch them on them you don't get away with that you've got to watch but I get it's different but like for me I don't have to watch film I'm gonna do my [ __ ] and I'm going to do it so [ __ ] hard and so loud that I'm going to make them spend time focusing on me instead of the reverse I think for me like and I've talked to Dion say about this like farce competition now we're talking about I'm a receiver and I have other receivers that I'm competing it in the world like you know say we're getting ready for the draft and they got me raised at the top seven receiver and I'm there six other guys in front of me I'm not looking at them six guys like he's saying because I'm worried about myself we're all different individuals now when it comes to like the reverse competition like when I'm getting ready for a game you're not I'm saying I'm going to respect the person I'm playing against but at the same time like I know that if I'm at my best and I'm prepared you know I'm saying like it doesn't matter who I'm playing against you know you really have to have that mentality especially if you want to play on Sundays because on Sunday you're gonna be playing against somebody that's somebody every week so whether it's Champ Bailey this week and Asante Samuel this week and it all matter you playing against somebody so it don't that name it does that don't matter I already know he's going to be at a certain caliber and level I just know that I got to be at a certain level myself and how do I get myself there by studying him as a number okay that's a lot of talking gonzo is this how you like to step it has a line of scrimmage and he likes that hard press he likes to whatever it is as an individual I'm getting to know him but at the end of the day I'm already constructing a plan in my head like this how I'm gonna tackle you know I'm saying because it's really about me though it's not about him it's about me beating him you know I'm Sam so because what's great about sports and business is it's gonna play out there's no subjectiveness in what you guys do for a living somebody's going to win somebody's going to lose like that's why you got to focus so much on yourself because it's not subjective it's not a painting or a bottle of wine they're like a couple critics or like it's good it's bad it's like why he's a lot of fun because it's subjected that's why I did real well in it because if I story told well you just I made you think it was good before you [ __ ] drank it we don't have that in business in sports like if you lose 31 to 7 you [ __ ] lost like there's no like no so that's why it's so insular right like back to what connects me with this world I don't know anybody in the sports agent world like it owns like oh do you like I don't know anybody I don't know single [ __ ] name I don't give a [ __ ] about athletes first or [ __ ] rock nation I know Shore no jay-z is not doing [ __ ] right like it doesn't matter I have to do my thing and so like that's how I think about competition before we let you go clearly very cases you guys are known for a while you guys live on that razor's edge I'm curious how you cultivate Andry cultivate that every day for you I mean for me like I said I'm not playing anymore right so I have to recreate some type of way that's why I said in the morning if I send you guys something the more inspired because I just watch that [ __ ] and I'm my date I'm trying to get my juices flowing y'all going to get into workout you're going to get on field you're going to put your helmet on like there's certain things that's going to happen in your life or that you guys are doing like playing sport that juice is gonna flow naturally n'gatu like created I got to create it I got a manufactured a little so I'm watching his video you know I'm saying I might be watching ET I might watch whoever you're not I'm saying and for me I do that because I'm setting my mind like he will he know we talk all the time we send each other videos quote pictures I mean that's my other brother back there right so we stay on each other because if I see something I like that's gonna get me going you know what I'm saying like that's how I'm kind of trying to create it you know me so you guys live in the world where naturally if you got like if you're a self-starter I consider myself a self-starter when I

was in a workout I didn't need the coast like you know my ass and yell at me and tell me get going and like once I was out there let's go this goal time you know saying so I feel like you guys are kind of in that world where yeah you might have turn the music up it might be a song you know SAS why is everybody turn the music up in the weight room because they want to get hyper you everybody listen to headphones before the game because they want to get to stuff like naturally like I'm ready I listen to music or game but really I can just go out there and play let's go you know saying but nowadays I'm doing stuff like I'm watching with other you know it might be something that he's saying somebody else is saying that's going just kind of stirred in me because it's in this you know I'm saying I got that natural juice that competitive nature in me it's just going to stir it up and that's all I need to go for me it's gratitude I'm super grateful man like I was born in the [ __ ] place got out of Russia when nobody was getting out right like got lucky like I'm grateful like if I wake up and everybody my family is alive I'm so [ __ ] fired up I don't want [ __ ] I don't listen to [ __ ] I'm just like I'm so grateful you know yogi like I look like I just know you know I don't know what else to say I'm just super um part of this nonprofit pencils of promise I took some of my people run to Ghana with the Ghana land in the car and then throw for hours this piece is where people walk an hour to get fresh water that man's water bottle there they would [ __ ] die for that [ __ ] like I just think everybody's lost perspective and I'm real empathetic this one's lost perspective you're a football player USC your perspective is broke it just is so like I try to unwind like my perspectives I'm a white man in America and I'm rich as [ __ ] my perspective is broke so I'm trying to rewind it back to just be grateful I'm just grateful so the way I stay on the edge and just like gratitude it's just gratitude like one life one at-bat one time I just don't want to see that regret in my eyes that I see in so many and that's why it's so fun for me to come and talk to you now because like straight up for 90% of you this is the greatest year of your life right now that's just the truth to be mad at me you can be sad think I'm stupid telling you straight to your [ __ ] faces for 80 to 90% of you this is it this is the [ __ ] pinnacle so you better squeeze the [ __ ] out of this thing because if you're smart and you do then it won't be it is it's cuz it's true you know like it's not like I'm smart I'm just looking at data history just talking to people just being a student of life it's true as you kind of wrap this thing up and guarantee see myself we're gonna hang around if you guys got any other questions I think there's dinner for you as well with these two guys do Casey no for 10-15 years now Gary just observing his content from afar as they give and coach Carroll is the same way when he was here he just gave and I think that's really the lesson the more you get it's going to come back to don't expected T was done in a million times everybody in this audience has done it when there's the kids whether it's tyrion social whatever it can give you give the unique stuff away and they'll come back in them you won me over so big in this you said one thing that i live on I have zero expectation you know I'm so happy of others nobody's ever let me down when I do it Gary Vee on Instagram and snapchat hit me up you need to sign with my firm you don't need to be drafted by the Jets I will give because karma is practical giving is practical that [ __ ] always works out that [ __ ] karma always is practical it always works out so if I can help you in any way Gary Vee anyway maybe you want me to bet done good course you're going to leverage it good ok alright so I appreciate it I know you're kind of precious of as is Gary and Casey give it up - community is given it's only a boner if somebody comes Tony