How to Set Up Your Moz AI Visibility Dashboard: Track How You Show Up In AI Responses

Hello there. Moz has released a brand new feature called AI Visibility. You know, today search isn't just happening on Google anymore. It's happening in AI. People are asking questions in tools like ChatGPT and Gemini and getting direct answers. Which means your brand visibility now depends on whether you show up in those AI-generated responses or not. And this new feature from Moz gives you clarity on exactly that. Let me quickly show you how to set it up. First, go to Moz Pro. And from the left navigation, click on AI Research and then AI Visibility. And you're now stepping into your dashboard page. As you can see right here, I already have a few dashboards set up, but if you're new, just hit add new dashboards. And this is where the fun begins. What you see right here is a very straight-forward four-step setup process. First, you want to enter the brand name. This is the brand you want to do research on. Let's say Coca-Cola. And then for each brand, you can add up to five related terms. For example, people always use Coke for Coca-Cola. Or if I want to do visibility check on a specific product line, I can put down Coke Zero. And then we will track how often or how early these terms are mentioned as your visibility. You can also spice things up with up to three competitors. Let's say Pepsi, Sprite, and of course, you can add terms for competitors, too. So, let's put down Pepsi Zero. Just a disclaimer, Moz is not affiliated with any of these brands right here. This is just purely for demo purpose. And we will be gathering insights from ChatGPT and Gemini for now, but there's definitely more AI models coming. Now the exciting part. Pick the topics you want to do research on. And these should be the topics that you know your customers might ask AI about. For example, popular soft drinks for Gen Z could be a good topic. Or since we got Coke Zero, we can always ask best sugar-free soft drinks as one of the topics. Cool. Now let's hit generate prompts and watch Mars work its magic. Usually it might take us a few seconds to generate the prompts for you, but if you can always click on the add prompts manually button if you already have a list of those prompts ready. So, here we go. Here is a full list of the prompts that we generated based on all the setup right here. Once you're happy with the setup and the prompts to track, just hit save and continue and your dashboard is about to come alive.