How I Grew Revenue 1.75x in 30 Days (ChatGPT x Gmail x Attio Hack)

Champagne and poker? Nah. ChatGPT x Gmail x Attio. How I 1.75x'd revenue in 30 days. In June, Justin (our CEO) and I had a realization: Our newsletter sponsorship revenue stream was basically running itself. → 100% inbound inquiries. → Very little "selling" via email. → No sales calls, no outbound. I decided to run a quick sprint. Could I 2x our sponsor revenue in 30 days? ...with minimal effort. Here's what happened: 📊 The starting point: → Basic Notion database as our "CRM" → No unified inbox → Comms scattered across email threads → No systematic follow-up process → No outbound (as mentioned) 🧭 My 80/20 plan: Instead of chasing new leads, I decided to focus on closing brands that already know us: A. Previous sponsors B. Warm inquiries that never converted To reach these people, I'd need to do a couple things: 1. Get organized (select a real CRM to track comms) 2. Set up outbound campaigns 3. Personalize at scale 4. Actually follow up (novel concept, lol) 🛠️ Executing the plan: First, I selected @attioCRM as our CRM. The AI-native features caught my eye. Plus it feels like Notion (which our team uses). Second, I started building my two campaigns. Drafting email copy can take longer than it needs to. I decided to try my hand at vibe-coding a solution. Built a Gmail scraper in 20 mins. Pulled 2 weeks of my REAL sales convos. Fed them to Claude to write campaigns that sound like me. Third, I launched the campaigns. Every email had a custom P.S. line based on the company's actual product. (Research from 💜 🔮 Will Allred at Lavender AI shows this can boost replies by 35%) 📈 Results (as of today, 7/15): → 32% reply rate → 24 deals initiated from outreach → 4 package deals closed so far → 9 deals in active conversation → July/August revenue up 1.75x vs May/June (tracking towards 2x revenue) 💡Some things I learned: → Tools like Attio can consolidate your sales stack We went from Notion + spreadsheets + 3 other tools to just Attio. Meeting recordings, enrichment, sequences all in one place. → Email scrapers are really powerful And everyone can do it. You don't need to be technical. ChatGPT will literally write the code for you. → We need to ramp an "always on" outbound motion This experiment proved we're leaving cash on the table. Setting up recurring campaigns now. → Your "perfectly fine" systems might be broken We thought our sponsorship process was solid. Turns out we were operating at 50% capacity. So the old adage, "if it ain't broke, don't fix it" Actually seems like pretty terrible advice. With minimal effort, we nearly 2x'd our sponsor revenue. This same approach can work for any revenue stream you've been ignoring. So, what'd you do last night? Party or dig for revenue? Want the full case study + my Gmail scraper code? 💬 Drop a comment or shoot me a DM. --- Full transparency: @attioCRM sponsored this post, but this was a real project we'd already set out to tackle. We still use Attio as our CRM. --- What do you think? 💬 Share with a founder who needs this 👉 Follow for more growth analysis 🔔 Join our newsletter for the full breakdown --- 🔗 Demand Curve Links • Website: https://www.demandcurve.com • LinkedIn: https://www.linkedin.com/company/demandcurve • X (Twitter): https://x.com/GrowthTactics • YouTube: https://www.youtube.com/@demandcurve • TikTok: https://www.tiktok.com/@demand_curve • Growth Newsletter (Twice Weekly): https://www.demandcurve.com/newsletter • Growth Program (Course): https://www.demandcurve.com/growth-program ⸻ 👤 Created by Kevin DePopas, Chief Growth Officer @ Demand Curve • LinkedIn: https://www.linkedin.com/in/kevindepopas • X (Twitter): https://x.com/kdepop • YouTube: https://www.youtube.com/@kevindepopas • TikTok: https://www.tiktok.com/@kevindepopas