Top 5 Testimonial Questions to Get the Best Customer Testimonials

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Top 5 Testimonial Questions to Get the Best Customer Testimonials

Bonjoro 11.08.2022 365 просмотров 5 лайков

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Today we are going to be running through the top 5 testimonial questions you should be asking your customers or clients to get the best testimonials possible. Customer testimonials are vital for business growth, in fact, testimonials on sales pages have been found to increase conversions by up to 34%!

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Intro

hello everyone and welcome to a new series we're calling testimonial tips it's summer here from the bonduro team and today's video is going to be all about the top five questions you should be asking your customers or clients to get the best testimonials possible customer testimonials are vital for business growth in fact testimonials on sales pages have been found to increase conversions by up to 34 so let's dive into the questions the

Who is the best fit

first question you should be asking your customers or clients is who do you think is the best fit for insert your brand your products and services aren't the best fit for everyone and by having your customer establish who they are best for you build more trust and affinity with the prospect this is absolutely key for your website's conversion rates don't be afraid to niche down to get the best results the next question you should be

What were things like before

asking your customers or clients is what were things like before working with insert your brand it's important to frame benefits against how things were before someone saving let's say a hundred hours of work sounds fine but it's a bit vague and hard to relate to in comparison someone explaining how they're able to shift the work of two full-time employees to more productive tasks because of your tool will ring familiar for your prospects and have a stronger more believable hook the next

What does it feel like

question you should be asking is what does it feel like to use or own a insert your brand for more emotive high-end or luxury brands it's really important to get into how a product or service makes someone feel describing let's say a rolex by just listing off the medals and number of diamonds is woefully underplaying it a rolex is about luxury sophistication and class same thing with a ten thousand dollar masterclass it's not just about what is said it's the community the network and exclusivity the next question you should

What results have you seen

be asking is what results have you seen now that you've implemented into your brand if you're in the b2b world you know sometimes you just want to get straight to the point what are the benefits and what results can a person expect from using your product getting these benefits in front of your prospect in the most authentic way possible is going to have a big impact on your website's conversion rates the

Why does inserting your brand matter

final question and my personal favorite is why does using tools like insert your brand matter i like this question because it strikes the emotional cord of what is this all about at bonjour we send personal videos but why it matters is because we and our customers believe that human connections and relationships matter humans are driven by emotion so make sure people connect with your purpose and not just your product thank you for

Outro

tuning into this episode about the top five questions you should be asking your customers or clients to get the best testimonial responses possible if it was helpful please give it a like and subscribe for more episodes and if you do have any questions leave those below in the comment section and otherwise i'll look forward to seeing you all on another episode of testimonial tips

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