Optimization vs. Sniping vs. Snoptimization

yep what's up Bo dropshippers so today we're going to talk all about sniping the pros and cons the good and bad of it what it is and stick around because at the end of the video we'll be talking about how we do it and what tools we use to do it effectively so first what is sleeping yeah so sniping is pretty much where you find an item that sells from a seller and traditionally you would steal that item so you would copy and paste the title and then undercut that seller so that you steal all of their sales yeah exactly and this is not what we traditionally do with our stores we've always done what's called title optimization which is when we go onto Home Depot Amazon Walmart com find an item that we want to sell without regard to the competition on eBay list the item on eBay create the title ourselves mark up the price ourselves and without much regard to competition and traditionally we're the people that other people snipe from so just about a month ago we decided to start experimenting with sniping and seeing how it goes and because we've been doing that and because we've done title optimization for so long we kind of got a good idea of the pros and cons of both so let's talk about the pros and cons now I guess so pros obviously being you get an item that sells right ideally if you've done it right and it's working now for you but on the flip side of thing the cons would be you get into a race to the bottom right so if you snipe an item then you undercut that sell there they might undercut you might undercut them ultimately no one makes money similarly you could have people that do revenge sniper so if you snipe their product they'll take your whole store and wipe it out so you could go from 100 to 0 the next day yeah and that does happen I know people do that we do that yeah we do that somebody copies us we started doing that and you know and another con of it is that it's you know I don't know just because we're new at this we don't see that as a scalable as optimization is very easy in a way once you get down how to create a title and find products to list you could just go into Home Depot or whatever source you use just go down the list every single item that fits your criteria on when you're doing sniping it's like a process you have to go find items and there's a limited number I mean if everyone's doing sniping then nobody's gonna find the new item that's gonna sell really well on eBay right and if you're the first one to that item regardless of whether or not someone might undercut you if you're the first one you have a great title then you're gonna sell pretty well yeah exactly we found that you know before we were even doing sniping we found that people would undercut us but we already have such a jump start like maybe we had 2530 sales on an item so that was a huge jump start and then in addition to that for some reason the other person wouldn't always get to sell even if they were selling less than us and we found that since we've been trying sniping we've undercut people but even though it's the same title the same product we're not getting the sales on it yeah the other reason why we've always done title optimization and it will always be our bread and butter as its sustainable you know when you're sniping you have lists of sellers that you're copying and so you're relying on them if their store shuts down for whatever reason you lose that you know it's more sustainable for us you know we don't have to rely on other sellers to be able to find the items that sell but with that said the huge Pro of sniping is you get items that stuff I mean I can do it right that's you know a huge win for sniping right and it does work I mean we know people that do it really well we've been trying it and we have been getting sales with it with that said though there's like a ethical quandary about it yeah it makes you feel Achaeans me personally at first it made me feel yeah so further to say it's definitely not illegal and it's definitely not against eBay's rules I mean eBay actually encourages it if you go on to any item on eBay it says sell a similar item and it just it basically helps you snipe it so eBay does encourage it it's the same thing on Amazon as well when you're selling I know on Amazon you're not even allowed to create your own title or your own listing Amazon does that well the first person to list it does that for you and then you just have to you know sell the same item it's the same thing as my thing so it's not against their rules but you gotta ask yourself is it something you want to do you feel right about it and it was hard for us so we've kind of come up with a way to do it

it that helps us sleep at night but also gets us good sales and that's you may have heard this term before snaptun stop demise a she's not nothing my snaptun sniper my Z snap in myself snapped her ization snapped amaizing optimization yeah we didn't come up with that term we didn't even know it was something else something that other people were doing we just start doing it don't explain what it is ah okay so it's when you find items just the traditional spanking way you go find a seller selling good items you find where they're sourcing it from you copy it but instead of copying the title you create your own title I mean hopefully one that's better than theirs and then a new price if how whatever margins you want to do you don't necessarily have to undercut them like we said oftentimes the best title wins and that's what title optimization is all about and not even the best title oh we've been experimenting with this and we found that the person we've copied cells and we still sell and that really shows the power of keywords is different people are searching for different keywords people searching for these keywords are gonna find that guys and people searching for our keywords are gonna find us we're both still getting sales right and also it depends on the number of views that your store has so you know if you have even a higher priced item but your review is your stores more reputable and it has more positive reviews than that could also impact how much you saw yeah so we feel more comfortable with this and the reason is because this happens naturally anyway so we're selling items let's say from Amazon there's going to be a lot of other people selling the same items but if everyone does the traditional title optimization everyone's gonna have a slightly different title but people are gonna be making sales anyway so this happens naturally this is just a way to kind of speed it up we still find though that we still like the title the straight title optimization because we're still relying on other sellers to get the items that are selling well instead of creating or finding ourselves yeah that's more fun - yeah they're really instant - yeah and you stay on top of the trends when you do the title optimization we've had people like copy our titles for more like holiday items and by the time they do it they're way behind so this is the way that we've been doing we also like we said before if anyone copies us we know even if we don't make any money we're gonna undercut every single one of your items yeah which is obviously just a protection yeah that's self-defense pretty much so right so that's what you've been doing you want to talk about the tools that we use yeah so I did a video recently on a great software that really helps speed up this process because it will help you look at all of the items on a seller store that are selling really well and then you can obviously find the source and list those items yourself there's a whole bunch of other things the software does if you want to check out that video that review I'll put a link no it's not gonna be it's gonna be in the description below and I guess we'll put like at the end we'll put a pop-up box right here so you guys can check out that software review right there if you guys have any questions about what we talked about please leave them in the comments we'll answer them a rose up to doing that if you guys liked this video thumbs up we really appreciate that really make big difference and if you want to see more videos because this is part of an ongoing series about how we're starting a new store using title sorry using sniping and how it's all going so we're going to put that all into a playlist I'm going to put a link to a playlist up here at the end of the video and if you want to subscribe up here or down below please subscribe it really makes a big difference for us guys and like I said check out the video about the review leave thumbs up and what's up peace out