Amazon Organic vs PPC: Which Split Actually Wins #amazonfba #growth

What percentage of organic sales versus PPC sales would you indicate an account that is doing things well? It depends. 60 70% organic, that's definitely good. If you're doing 50/50, that's not bad. 30 70 PPC, it's not terrible, especially if you can make the numbers work. Amazon's added more and more sponsored placements over time. So, that's more opportunities to get sales from sponsored and that's fewer organic. It's hard to say. So really what it comes down to is are you making money and as well as you'd like? And if not, work on your main image. That's first thing. Work on your conversion on the page. Work on targeting. Are there any other keywords you can target? And then also, you know, work on your bids per keyword. Get rid of your bleeders. Negate search terms that aren't doing well. Do all the above. Your organic ranking is uh influenced by your PPC sales. So you don't want to get rid turn PPC off. Exactly. Do you have questions about PPC? Join us on Tuesdays here on this channel at 12:00 PM Eastern