Tailwind Platform Overview

hi I'm Kevin and I want to quickly show you why Tailwind is the one tool you need to completely transform the way you Market your business I'm going to show you how the most important Tailwind features will help you save tens of hours of time every month by automating your marketing and taking your business to new

heights let's start with Twin's feature called Made For You generates unique one-of-a-kind content that's ready to review and post I'll start here in part of the signup flow where I'm being asked for my website I'm going to put an urban house fashion which is a women's apparel brand and it's going to take me to the Tailwind dashboard here for the first time where I can see we've got some content generating and once that's done I can see an example here of one of the pieces of content that's been generated and I can click through and see all the content that's been generated for me and you can see this has pulled in the actual product photography from the site that I provided and generated a unique one-of-a-kind copy appropriate for each Network and again and I didn't have to do anything besides provide my website and if I want to generate similar content for my other products no problem over here on the left I can go into the products dashboard and in the product dashboard I just need to select the product I want to promote and have Tailwind generate more of that made for you content that we just saw and once this is done generating you'll see I've got Unique one-of-a Kind copy again for each Network that's ready to review and schedule and I'm really excited to see how much time you save each week with tellwin automatically creating content for your

marketing next I want to show you Tailwind ads tnd ads is an extension of made for you where tnd builds Facebook and Instagram ad campaigns generates ads and optimizes their performance over time your ad campaigns will be optimized for your type of business and your budget level when you first get started with Tailwind ads we'll ask you to select some products so that we can generate draft ads for you in the background and then we'll ask for some basic information about your strategy here like the type of audience you'd like to Target and what daily budget you want to start with tell and AD supports budgets as low as $2 per day and after you complete this initial setup you'll be able to make any adjustments here on the ad settings page before you go live now over here in the draft ad section I can click to generate a new ad I can select a product from the list shown here and I'll choose this product I can see that Tailwind generating this draft ad in the background and it'll be ready for me to preview in just a moment so for now let's review this other draft ad I have here you can see the product photography is pulled in automatically but I can use a different image for my ad by just changing the media I can also review the copy that ta and generated for me make edits if appropriate and then set my ad live this ad will show its pending until meta approves it and then people from around the world will start seeing it across Facebook and Instagram we recommend setting multiple ads live because Tailwind will automatically monitor the performance of these ads and shift your da daily budget so that more of your budget is spent on the best performing ads and then about once per month you can pause the lowest performing ads and set new products live if you've ever wanted to try advertising but found it daunting to get started you'll find that Twi ads makes it easy to build optimized ad campaigns in just

minutes sometimes the biggest challenge to posting more content is just figuring out what to post about TN co-pilot provides marketing plans that are full of content ideas for you to follow as a new user you'll see a calendar populated with a marketing plan full of suggestions that you can personalize with a few questions you can see here it'll stretch out in the future weeks just click into any one of these and you'll get guidance on how you can make the kind of content suggested along with multiple real world examples and if one prompt doesn't work for you I can uh just go back here to the top the click of a button I've got a new prompt and from any of these prompts you can start working on it right here and this case so I'll pull in a couple of images which is a great way to get a lot of content to Tailwind at once and as you can see as I'm working on the prompt the Conta stays with me in the sidebar as I go through selecting which drafts I want to work on and move into actually scheduling the posts here and if it's ever in the way I can just minimize it like that overall I think you'll find co-pilot is a great place to get tons of ideas for more content you could be posting

tellwin create is Twin's automated design tool when you're managing large amounts of content tellwin create is a great way to achieve greater visual variety and branding consistency I can upload directly or use stock images but I can also put a link in here and one will pull in content directly from the web page I can just select which images I want to use and they're instantly plugged into literally thousands of designs that I can choose from now you may notice all these designs are using a consistent set of fonts and colors and that's because my brand settings are all set up allowing my branding to easily be applied across all the designs every time I use tellwin create and if I'm not liking which brand colors were used on a particular design I can remix the colors with a click while staying on brand I can also rotate between the different photos that telwin found on the web page to make the designs about a different product with just a click now even if I'm using Create for designs for another Network like Instagram twin will provide a matching pin design that I can select and easily get that additional content with it on brand professionally designed layout published to Pinterest as well if I find one design I really like I can favorite it that way I can reuse it as many times as I like it's as easy as just choosing a different photo and if I want updating the title here then I can go see all the variations that I've created are ready to review they're ready to turn into drafts for any network that I've been working on in that same session

so we've seen there's a few different ways to get lots of content to tail in and with our bulk scheduling feature you can easily work on and schedule multiple posts all at the same time and creating multiple posts quickly with tell when Ghost Rider is really simple I just need to provide what kind of post I'm making and then I can provide some keywords or phrases that I want included along with any ctas and that'll be added right into my content it's super easy now I'll just click to generate my pin details and you can see it's right wrting everything out here I'll get three different unique one-of aind options to choose between and that's it my pin title and description are taken care of and I can save this and move on to the next pin as soon as I'm ready now even if you're working on post for another Network like Instagram here the scheduling process is similar and you can cross post between networks I can add additional info like the destination URL for Pinterest and what board I want to post to and once I schedule the original post you'll see on the calendar that I now have an ins Instagram feed post and a Pinterest pin right here finally tell one provides optimal times to post in the form of our smart schedule if I want to be posting to Pinterest more often I can click through and adjust my smart schedule if I say I want to post 10 times a day I'll get a new schedule with 10 optimal times on each day if for any reasons one of those doesn't work I can always make those edits myself and now these are just some of the ways that tellwin can help you publish more content to all of your Social channels grow your reach Drive engagement all with the Tailwind Advance plan if you ever have any questions or need help just reach out to our team we're excited for you to see exactly how twin will transform the way you Market your business