WHY THIS OUTRANKS YOUTUBE FOR INFLUENCE 😮

Do you feel like podcast is like the next evolution of what newsletters were or do you think of them differently? — They're way different in terms of skill set. So my skill set I don't think of myself as a great podcaster. I am built for writing. I'm a great writer. The order of influence like the most powerful channels in my humble opinion number one is podcast because you're in someone's ear oftent times many hours a week. Number two is YouTube. Number three might be newsletter and then number four would be like a blog. That's like the order of like influence because the equation for media value is like the quantity of people times the power you have over them. Meaning how influential you are times their buying power. And so in my opinion podcasts are one of the best ways to have influence. It's also one of the hardest. They're like the hardest thing on earth to grow in my opinion. But once you capture someone and you're in their ears for 50 or 100 minutes a week, you have real influence over